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Asia-Pacific Anime Market Size, Share & Trends Analysis Report by Genre (Action & Adventure, Sci-Fi & Fantasy, Romance & Drama, Sports, Other Genre), Type, and Country with Growth Forecasts, 2024-2031

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    Report

  • 82 Pages
  • February 2025
  • Region: Asia Pacific
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 6052483
The Asia-Pacific Anime Market is expected to witness market growth of 9.9% CAGR during the forecast period (2024-2031).

The China market dominated the Asia-Pacific Anime Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $5.58 billion by 2031. The Japan market is registering a CAGR of 9.5% during 2024-2031. Additionally, the India market is expected to showcase a CAGR of 10.6% during 2024-2031.



Social media platforms, including YouTube, Twitter, and Instagram, serve as essential spaces for anime content consumption, fan interaction, and content sharing. Platforms like YouTube feature anime-related content such as reaction videos, reviews, fan art, and discussions, all of which help maintain engagement with their brands and expand their reach.

Their adoption has steadily risen over the last few decades as it has expanded its influence beyond Japan and into the broader international market. The digital revolution and advancements in animation technology have played a significant role in making them more accessible. The development of high-quality digital animation software has allowed creators to produce them with enhanced visuals and special effects.

In India, the gaming industry is on a high-growth trajectory, with an expected annual growth rate of 33%, reaching INR 25,300 Cr by FY27. This surge in online gaming is likely to have a significant spillover effect on anime, as both genres share a young, tech-savvy audience. Gaming platforms and anime are deeply intertwined, with many gamers drawn to anime-themed games, thus increasing overall interest in anime series and films. Also, in Japan, this market already boasts a substantial economic presence, valued at 2.74 trillion JPY in 2021. The deeply ingrained cultural appreciation for anime ensures continued robust growth, influencing entertainment and industries such as fashion, gaming, and tourism. Japan’s market benefits from a longstanding tradition of production, exportation, and integration into daily life. Therefore, the rising gaming sector in India and the sustained cultural force of anime in Japan are expected to further energize their market.

List of Key Companies Profiled

  • Good Smile Company, Inc.
  • Studio Ghibli, Inc.
  • Crunchyroll (Sony Pictures Entertainment Inc.)
  • Pierrot Co., Ltd.
  • Production I.G, Inc.
  • Kyoto Animation Co., Ltd.
  • MADHOUSE, Inc.
  • Progressive Animation Works Co., Ltd.
  • VIZ Media, LLC

Market Report Segmentation

By Genre
  • Action & Adventure
  • Sci-Fi & Fantasy
  • Romance & Drama
  • Sports
  • Other Genre
By Type
  • Merchandising
  • Internet Distribution
  • Pachinko
  • T.V.
  • Live Entertainment
  • Video
  • Movie
  • Other Type
By Country
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia-Pacific

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia-Pacific Anime Market, by Genre
1.4.2 Asia-Pacific Anime Market, by Type
1.4.3 Asia-Pacific Anime Market, by Country
1.5 Methodology for the Research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Asia-Pacific Anime Market by Genre
4.1 Asia-Pacific Action & Adventure Market by Country
4.2 Asia-Pacific Sci-Fi & Fantasy Market by Country
4.3 Asia-Pacific Romance & Drama Market by Country
4.4 Asia-Pacific Sports Market by Country
4.5 Asia-Pacific Other Genre Market by Country
Chapter 5. Asia-Pacific Anime Market by Type
5.1 Asia-Pacific Merchandising Market by Country
5.2 Asia-Pacific Internet Distribution Market by Country
5.3 Asia-Pacific Pachinko Market by Country
5.4 Asia-Pacific T.V. Market by Country
5.5 Asia-Pacific Live Entertainment Market by Country
5.6 Asia-Pacific Video Market by Country
5.7 Asia-Pacific Movie Market by Country
5.8 Asia-Pacific Other Type Market by Country
Chapter 6. Asia-Pacific Anime Market by Country
6.1 China Anime Market
6.1.1 China Anime Market by Genre
6.1.2 China Anime Market by Type
6.2 Japan Anime Market
6.2.1 Japan Anime Market by Genre
6.2.2 Japan Anime Market by Type
6.3 India Anime Market
6.3.1 India Anime Market by Genre
6.3.2 India Anime Market by Type
6.4 South Korea Anime Market
6.4.1 South Korea Anime Market by Genre
6.4.2 South Korea Anime Market by Type
6.5 Singapore Anime Market
6.5.1 Singapore Anime Market by Genre
6.5.2 Singapore Anime Market by Type
6.6 Malaysia Anime Market
6.6.1 Malaysia Anime Market by Genre
6.6.2 Malaysia Anime Market by Type
6.7 Rest of Asia-Pacific Anime Market
6.7.1 Rest of Asia-Pacific Anime Market by Genre
6.7.2 Rest of Asia-Pacific Anime Market by Type
Chapter 7. Company Profiles
7.1 Crunchyroll (Sony Pictures Entertainment Inc.)
7.1.1 Company Overview
7.2 Pierrot Co., Ltd.
7.2.1 Company Overview
7.3 Production I.G, Inc.
7.3.1 Company Overview
7.4 Kyoto Animation Co., Ltd.
7.4.1 Company Overview
7.5 MADHOUSE, Inc.
7.5.1 Company Overview
7.6 Progressive Animation Works Co., Ltd.
7.6.1 Company Overview
7.7 VIZ Media, LLC
7.7.1 Company Overview
7.8 Ufotable Co., Ltd.
7.8.1 Company Overview
7.9 Good Smile Company, Inc.
7.9.1 Company Overview
7.10. Studio Ghibli, Inc.
7.10.1 Company Overview

Companies Mentioned

  • Good Smile Company, Inc.
  • Studio Ghibli, Inc.
  • Crunchyroll (Sony Pictures Entertainment Inc.)
  • Pierrot Co., Ltd.
  • Production I.G, Inc.
  • Kyoto Animation Co., Ltd.
  • MADHOUSE, Inc.
  • Progressive Animation Works Co., Ltd.
  • VIZ Media, LLC

Methodology

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