The Asia Pacific Game Streaming Market would witness market growth of 12.0% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Game Streaming Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of$1.72 billion by 2031. The Japan market is registering a CAGR of 11.3% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 12.7% during (2024 - 2031).
The proliferation of high-speed Internet has been a critical enabler of the market. Over the past few years, significant improvements in broadband infrastructure and the rollout of 5G networks have reduced latency and increased bandwidth, essential for smooth and responsive game streaming.
Additionally, traditional game sales have often been transactional, with users purchasing individual games or subscribing to gaming services. In contrast, game streaming platforms generally function on a subscription-based model, whereby users can acquire an extensive collection of games for a monthly payment.
In Asia, Tencent's cloud gaming platform, START, showcases the region's technological prowess in cloud computing. Tencent, a prominent Chinese technology conglomerate, has made substantial investments in its cloud infrastructure to facilitate the streaming of games. START allows users to stream high-quality games directly to their devices, leveraging Tencent’s vast network of data centers across China. Additionally, according to the China Internet Network Information Center (CNNIC), as of 2023, 77.5% of the population had internet access, translating to approximately 1 billion users. The gaming community is immense, with over 720 million gamers representing around 51% of the population.
Based on Solutions, the market is segmented into Web Based and App Based. Based on Revenue Model, the market is segmented into Advertisement, Subscription, and Others (Donations, Merchandise, Brand deals & sponsorships). Based on Platform Solutions, the market is segmented into PC Games, Mobile Games, and Console Games. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
The China market dominated the Asia Pacific Game Streaming Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of$1.72 billion by 2031. The Japan market is registering a CAGR of 11.3% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 12.7% during (2024 - 2031).
The proliferation of high-speed Internet has been a critical enabler of the market. Over the past few years, significant improvements in broadband infrastructure and the rollout of 5G networks have reduced latency and increased bandwidth, essential for smooth and responsive game streaming.
Additionally, traditional game sales have often been transactional, with users purchasing individual games or subscribing to gaming services. In contrast, game streaming platforms generally function on a subscription-based model, whereby users can acquire an extensive collection of games for a monthly payment.
In Asia, Tencent's cloud gaming platform, START, showcases the region's technological prowess in cloud computing. Tencent, a prominent Chinese technology conglomerate, has made substantial investments in its cloud infrastructure to facilitate the streaming of games. START allows users to stream high-quality games directly to their devices, leveraging Tencent’s vast network of data centers across China. Additionally, according to the China Internet Network Information Center (CNNIC), as of 2023, 77.5% of the population had internet access, translating to approximately 1 billion users. The gaming community is immense, with over 720 million gamers representing around 51% of the population.
Based on Solutions, the market is segmented into Web Based and App Based. Based on Revenue Model, the market is segmented into Advertisement, Subscription, and Others (Donations, Merchandise, Brand deals & sponsorships). Based on Platform Solutions, the market is segmented into PC Games, Mobile Games, and Console Games. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Amazon.com, Inc.
- Apple, Inc.
- Meta Platforms, Inc. (Meta)
- NVIDIA Corporation
- Sony Corporation
- Google LLC (Alphabet Inc.)
- AfreecaTV Co., Ltd.
- Genvid Holdings Inc.
- GosuGamers
- HUYA Inc.
Market Report Segmentation
By Solutions- Web Based
- App Based
- Advertisement
- Subscription
- Others (Donations, Merchandise, Brand deals & sponsorships)
- PC Games
- Mobile Games
- Console Games
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. Asia Pacific Game Streaming Market by Solutions
Chapter 6. Asia Pacific Game Streaming Market by Revenue Model
Chapter 7. Asia Pacific Game Streaming Market by Platform Solutions
Chapter 8. Asia Pacific Game Streaming Market by Country
Chapter 9. Company Profiles
Companies Mentioned
- Amazon.com, Inc.
- Apple, Inc.
- Meta Platforms, Inc. (Meta)
- NVIDIA Corporation
- Sony Corporation
- Google LLC (Alphabet Inc.)
- AfreecaTV Co., Ltd.
- Genvid Holdings Inc.
- GosuGamers
- HUYA Inc.
Methodology
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