Menswear in China

Similar to womenswear, despite seeing a slight rebound in 2023 following a sluggish 2022 due to the pandemic, in 2024 menswear in China is expected to record only low single-digit retail current value growth. This is mainly due to the overall decline in consumer spending, as in 2024 global political uncertainties and domestic economic slowdown have tempered Chinese consumer confidence, leading to more cautious spending habits, particularly on non-essential goods.

The Menswear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Menswear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.