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Europe Digital Gaming Market 2023

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    Report

  • 60 Pages
  • April 2023
  • Region: Europe
  • yStats GmbH & Co. KG
  • ID: 5790350

The Gaming Market Revenue is Predicted to Maintain Continuous Growth Between 2022 and 2025, Backed by Government Initiatives, Especially in Europe, to Boost Growth Further

The growth of digital gaming globally and especially in Europe soars in the backdrop of initiatives taken by the European Union

The latest publication, titled "Europe Digital Gaming Market 2023" provides an overview of the current state and future developments of the digital gaming market in Europe. It includes information about the growing number of digital gamers, sales arising from video and computer games in certain countries in Europe, as well as the most favored gaming platform among gamers across Europe. 

The gaming market revenue worldwide is seen to be rising and reached a value close to EUR 180 billion as of 2022. Furthermore, the gaming market revenue is forecasted to grow at a CAGR of nearly +5% between 2022 and 2025, reaching a value in the billions of euros, as revealed by the report. The boom of the overall gaming market shaped consumer expectations, and brands and gaming companies invested in better gaming processors, improved graphics, advanced games, and gaming hardware, among others, leading to more satisfaction for gamers. The European digital gaming market is no exception to these changes within the digital gaming market and is also booming in terms of revenue and viewership, making it one of the fast-growing regions when it comes to gaming. Moreover, Europe accounted for the third-largest share of total gaming revenue after Asia-Pacific and North America, generating estimated revenue of close to EUR 30 billion as of 2022.

In terms of the number of gaming players too, Europe constituted a share of more than one-tenth of the total gaming players as of 2022. To further boost the digital gaming market, the European Union has laid down some initiatives in which it aims to invest more than EUR 15 million, as per a source cited in this report. Apart from this, the European Video Game Society project was introduced in January 2022 to evaluate policies and approaches supporting the gaming industry in Europe.

Mobile gaming is yet another emerging trend transforming the digital gaming market in Europe

The mobile gaming market has accelerated following the shift of several digital gamers towards mobile gaming and the rising use of mobile devices as preferred gaming platforms across nations in Europe. The popularity of mobile gaming has gained traction among various companies such as Netflix, Google, and Amazon, among others, with Netflix introducing Netflix Gaming as an initiative to set its foot in the digital gaming market in Europe, as revealed by the report. Western Europe is emerging as a hub of mobile gaming, with the region ranking 3rd in terms of mobile gaming revenue after Eastern Asia and North America.

Furthermore, gamers in countries such as the UK, Germany, and France are leaning towards using smartphones and mobile devices as their preferred gaming platforms. While more than half of surveyed gamers in Germany used smartphones for playing games, nearly half of them indicated they were using consoles such as Nintendo, Xbox, and PlayStation as of 2022. However, in terms of age groups, smartphones, laptops, and tablets were the top three most preferred gaming platforms among gamers in the age range of 16-29 years, while gamers belonging to the age group of 65+ were seen to be using desktop and consoles the most as of July 2022.

With more than two-thirds of surveyed internet users in France claiming to play games at least occasionally as of September 2022, smartphones and consoles were the most preferred gaming platforms for gamers during the same period, according to the report.

Questions Covered in the Report:

  •  What was the total video game sales in the UK as of 2022?
  •  What was the most preferred gaming device among adults in the UK as of January 2022?
  •  What was the total computer and video game sale in Germany in H1 2022?
  •  What were the top activities on which gamers in Germany spent their money as of July 2022?
  •  What was the top payment method used to buy gaming goods in Russia between January to October 2022?

Countries Covered:

  • France
  • Germany
  • Italy
  • Russia
  • Spain
  • UK

Table of Contents

1. Management Summary

2. Global

  • Overview of Digital Gaming Market Trends, April 2023 (1 of 2)
  • Overview of Digital Gaming Market Trends, April 2023 (2 of 2)
  • Gaming Market Revenue, in USD billion, 2020-2022 & 2025f
  • Total Video Game Revenue, by Segment, in USD billion, 2022e-2026f 
  • Gaming Market Revenue, by Segment, in USD billion, 2022e
  • Breakdown of Gaming Revenues, by Segment, in %, 2022e
  • Gaming Market Revenue, by Region, in USD billion, 2022e
  • Breakdown of Gaming Revenue, by Regions, in % of Total Gaming Revenue, 2022e
  • Share of Mobile Game Revenue, by Countries, in %, 2022
  • Total Number of Gaming Players, in billions, 2020-2022e & 2025f 
  • Breakdown of Total Number of Players, by Regions, in % of Total Gaming Players, 2022e
  • Total Number of Gaming Players, by Segment, in billions, 2022e
  • Most Preferred Devices Used Among Gamers to Play Video Games, in % of Gamers, 2022
  • Top Preferred Gaming Platforms, by Generation, in % of Gamers, 2022 
  • Share of Mobile Game Revenue, by Channel, in %, 2022 
  • Annual iOS Mobile Game Revenue, in USD billion, 2020-2022
  • Annual Google Play Mobile Game Revenue, in USD billion, 2020-2022
  • Total In-App Video Game Advertising Revenue, in USD billion, 2022e-2026f
  • Top 5 Most Preferred Activities in an Immersive World Compared to Traditional Alternatives, in % of Respondents, April 2022
  • Top Gaming-Related Dimensions That Gamers Are Willing to Engage in, by Generation, in % of Gamers, 2022
  • Share of Gamers Who Prefer to Spend Money on In-Game Purchases, by Generation, in %, 2022
  • Top In-Game Purchases That Gamers Make, by Generation, in % of Gamers, 2022
  • Top 3 Reasons for Making Purchases in the Metaverse, in % of Respondents, April 2022
  • Top 10 Grossing Online Games, by Revenue, in USD billion, 2022
  • Top 10 Grossing Online Games on Apple App Store, by Revenue, in USD million, 2022
  • Top 10 Grossing Online Games on Google Play Store, by Revenue, in USD million, 2022

3.  Europe
3.1.  Regional

  • Overview of Digital Gaming Market Trends, April 2023

3.2.  UK

  • Total Video Game Sales, by Segment, in USD billion, 2022
  • Ranking of Devices Used for Gaming, in % of Adults, January 2022
  • Top Activities for Which Users Use the Metaverse, incl. “Gaming”, in % of Metaverse Users, October 2022 
  • Top Barriers to Adoption of the Metaverse, in % of Gamers, March 2022
  • Share of Gamers Who Consider By-Passing Purchase of Gaming Hardware in Favor of the Cloud, in %, March 2022
  • Share of Gamers Who Used or Plan to Use Popular Cloud Gaming Services Such as Xbox Game Pass, in %, March 2022

3.3.  Germany

  • Breakdown of Computer and Video Games Sales, by Segment, in EUR billion, H1 2021 & H1 2022
  • Share of Respondents Playing Video Games, by Age, in %, 2022e
  • Preferred Device Used for Playing Video Games, by Age, in % of Gamers, July 2022 
  • Share of Gamers Who Believe Mobile Gaming is Getting Technically Closer to PC and Console, in %, August 2022
  • Share of Gamers Who Spent Money on Video or Computer Games in the Last 12 Months, in %, July 2022
  • Top Activities On Which Gamers Spent Their Money, in % of Gamers, July 2022 

3.4.  France

  • Share of Internet Users Who Claim to Play Video Games At least Occasionally, in %, September 2022
  • Preferred Devices Used for Gaming, in % of Gamers, September 2022
  • Share of Solo Players Who Prefer to Play Video Games Either Online or Locally, in %, September 2022

3.5.  Spain

  • Top Engagements of Game Enthusiasts with Games, in % of Game Enthusiasts, 2022e

3.6.  Italy

  • Total Number of Video Game Players, in millions, 2021 & 2022e

3.7.  Russia

  • Breakdown of Preferred Payment Method Used to Buy Gaming Goods, in % of Gamers, January-October 2022

Samples

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Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • AliPay
  • Apple
  • Fortnite
  • Meta
  • Microsoft
  • Netflix
  • Nintendo
  • Paytm
  • PlayStation
  • PubG
  • Roblox
  • Sony
  • TikTok
  • Wechat
  • Xbox

Methodology

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