Consumers' use of social media and online portals to research items, give feedback on ones they've already bought, and share their experiences with others has become increasingly common. This aids customers in avoiding purchasing fake goods on the market under investigation. Additionally, producers are urged to provide product innovations, like new packaging, to meet evolving consumer preferences as well as the discretionary spending of consumers on hair care products.
Customers from across the globe frequently purchase hair oils because they are essential for caring for and treating hair. These oils vary in their chemical composition, aromas, and packaging, creating the possibility for new product releases and developments to support the market's growth. For precise dosing and administration, products, including treatment oils for preventing hair loss, enhancing shine, and decreasing frizz, are available in dropper containers. Furthermore, businesses have offered hair oils in portable travel-size containers like sachets, premium samples, and small bottles for convenience.
The quality of hair care products is also improving throughout the region due to the presence of major market participants and their commitment to meeting the consumers' increasing demands by providing them with best-in-class solutions. Additionally, the rising number of women in nations like Argentina, Brazil, and South Africa will significantly impact the expansion of the market. These women are more aware of and focused on personal care and beauty and have higher purchasing power. As a result, the market is estimated to grow in the region.
The Brazil market dominated the LAMEA Premium Hair Care Market by Country in 2022 and would continue to be a dominant market till 2029; thereby, achieving a market value of $645.6 Million by 2029. The Argentina market is showcasing a CAGR of 9.7% during (2023-2029). Additionally, The UAE market would register a CAGR of 8.8% during (2023-2029).
Based on Demography, the market is segmented into Women, Men and Children. Based on Product, the market is segmented into Shampoo, Hair Styling Products, Hair Oil, Hair Color, Conditioner and Dry Shampoo & Others. Based on Distribution Channel, the market is segmented into Online, Specialty Stores, Departmental Stores, Supermarkets & Hypermarkets, Pharmacy & Drug Store, Others.Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter and Gamble Company, L'OREAL S.A., Johnson & Johnson, Unilever PLC, Estee Lauder Companies, Inc., Beiersdorf AG, John Masters Organics, Inc. (Aspirant Group, Inc.), Kao Corporation, Natura & Co Holding SA, Wella International Operations Switzerland S.à.r.l.
Scope of the Study
By Demography
- Women
- Men
- Children
By Product
- Shampoo
- Hair Styling Products
- Hair Oil
- Hair Color
- Conditioner
- Dry Shampoo & Others
By Distribution Channel
- Online
- Specialty Stores
- Departmental Stores
- Supermarkets & Hypermarkets
- Pharmacy & Drug Store
- Others
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- The Procter and Gamble Company
- L'OREAL S.A.
- Johnson & Johnson
- Unilever PLC
- Estee Lauder Companies, Inc.
- Beiersdorf AG
- John Masters Organics, Inc. (Aspirant Group, Inc.)
- Kao Corporation
- Natura & Co Holding SA
- Wella International Operations Switzerland S.à.r.l.
Unique Offerings
- Exhaustive coverage
- The highest number of Market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Companies Mentioned
- The Procter and Gamble Company
- L'OREAL S.A.
- Johnson & Johnson
- Unilever PLC
- Estee Lauder Companies, Inc.
- Beiersdorf AG
- John Masters Organics, Inc. (Aspirant Group, Inc.)
- Kao Corporation
- Natura & Co Holding SA
- Wella International Operations Switzerland S.à.r.l.
Methodology
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