Organic Personal Care Market Report 2026

The organic personal care market size has grown rapidly in recent years. It will grow from $25.52 billion in 2025 to $28.3 billion in 2026 at a compound annual growth rate (CAGR) of 10.9%. The growth in the historic period can be attributed to rising concern over synthetic chemicals, increasing awareness of natural beauty products, growth in health conscious consumer behavior, early introduction of organic cosmetic brands, rising focus on sustainable ingredients.

The organic personal care market size is expected to see rapid growth in the next few years. It will grow to $42.38 billion in 2030 at a compound annual growth rate (CAGR) of 10.6%. The growth in the forecast period can be attributed to growing expansion of certified organic standards, increasing demand for premium natural care products, rising consumer willingness to pay for safe products, expansion of online organic beauty retail, increasing global adoption of eco friendly cosmetics. Major trends in the forecast period include growing demand for chemical free personal care products, rising preference for plant based beauty formulations, increasing consumer shift toward natural wellness products, expansion of certified organic cosmetic product lines, strengthening awareness of ingredient safety and purity.

The increase in preference for organic products is a key factor driving the growth of the organic personal care market. Organic beauty products primarily consist of certified organic ingredients that offer medicinal benefits with minimal or no side effects while meeting established safety and quality standards. Consumer demand for organic goods has had a significant impact on the organic personal care industry, encouraging brands to develop new products and reformulate existing offerings using organic ingredients. This trend aligns with the expanding “land-to-face” movement, which emphasizes transparency, sustainability, and natural sourcing in personal care products. For instance, in April 2024, according to Weleda AG, a Switzerland-based natural cosmetics company, global sales of its natural cosmetics increased to US$374.11 million (€340.1 million) in 2023 from US$358.99 million (€326.4 million) in 2022, raising the share of natural cosmetics in total company sales to 80.7% from 78.9%. Therefore, the increasing preference for organic products is driving the growth of the organic personal care market.

Major companies in the organic personal care market are concentrating on introducing solutions within the personal care and cosmetics sector to gain a competitive advantage. Personal care and cosmetics include a diverse array of products aimed at enhancing beauty, hygiene, and overall well-being. For example, in September 2024, Core Biogenesis, a France-based biotechnology company, entered the personal care and cosmetics sector with the launch of two innovative active ingredients, peauvita and peauforia. These products utilize advanced growth factor technology and have been formulated to target key signs of aging.

In April 2024, Clariant, a Switzerland-based manufacturer of cosmetic products, acquired Lucas Meyer Cosmetics for an undisclosed sum. This acquisition aligns with Clariant's strategy to broaden its product range and emphasize innovation in cosmetics. Lucas Meyer Cosmetics is a Canada-based producer of organic personal care products, including SKINectura.

Major companies operating in the organic personal care market report are Aveda Corporation, Burt's Bees Inc., Estée Lauder Companies Inc., Amway Corporation, Bare Escentuals Beauty Inc., Body Shop International Limited, Yves Rocher SA, Beiersdorf AG, Thesis Beauty - Organic, Vegan, Eco-Friendly Skincare, Natura Cosmeticos SA, Weleda AG, Expanscience Laboratories, Pechoin Cosmetic Co. Ltd., Eminence Organic Skincare Inc., Shea Terra Organics LLC, L'Oréal SA, Korres Natural Products SA, Arbonne International LLC, Aubrey Organics Inc., Dr. Bronner's Magic Soaps, Desert Essence, Avalon Organics, California Baby LLC, Earth Mama Organics LLC, Juice Beauty Inc., Nourish Organic Inc., Tata Harper Skincare, Alba Botanica Inc., Andalou Naturals manufactures eco-friendly consumer products, W. S. Badger, John Masters Organics Inc., Acure Pharma Private Limited.

North America was the largest region in the organic personal care market in 2025.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the organic personal care market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the organic personal care market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The organic personal care market consists of sales of roasted coffee, serums, moisturizers, exfoliators, body lotions, and eye creams. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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