Hair shampoo is a hair care product used to clean the scalp and hair. It has detergents and other synthetic ingredients that assist in removing environmental pollutants, sebum and sweat, and other hair products like oils and sprays. It is manufactured by mixing surfactants, such as sodium lauryl sulfate (SLS), with Cocamidopropyl betaine in water. It is available in various types, such as clarifying, color-protecting, moisturizing, two-in-one, and volumizing. It offers oils, silicone, or other conditioning ingredients to hair that leave a coating for producing more moisture.
It aids in stimulating the hair follicles by providing minerals, botanical extracts, vitamins, and natural oils and hair treatment for soothing tingling and irritation-prone scalp. It finds applications in keeping hair silky and smooth and repairing damaged hair. As it is easy to rinse and causes minimum skin and eye irritation, the demand for shampoo is rising worldwide.
Hair Shampoo Market Trends
At present, the increasing use of hair shampoos among individuals due to the rising environmental pollution and changing lifestyles represents one of the key factors supporting the growth of the market. Besides this, there is a rise in the demand for herbal hair shampoos that contain natural ingredients to strengthen hair follicles by giving essential oils and nourishment. This, along with inflating income levels of individuals across the globe, is propelling the growth of the market. In addition, the rising awareness among the masses about the benefits of using hair shampoos is offering lucrative growth opportunities to industry investors.Moreover, key manufacturers operating in the industry are introducing innovative products to address numerous hair-related problems, such as hair fall, dandruff, and thinning. They are also focusing on various marketing strategies to expand their customer base. Apart from this, the wide availability of hair shampoos through offline and online distribution channels, coupled with the expanding e-commerce industry, is strengthening the growth of the market. Additionally, there is an increase in the demand for scalp care products among consumers to restore the health of the hair while enhancing its strength and elasticity. This, along with the growing demand for dry shampoo to give hair a fresher and cleaner appearance without the use of water, is positively influencing the market.
Key Market Segmentation
This report provides an analysis of the key trends in each segment of the global hair shampoo market, along with forecasts at the global, regional, and country levels from 2024-2032. The report has categorized the market based on product type, price-point, distribution channel, and end user.Product Type Insights:
- Medicated
- Non-Medicated
Price-Point Insights:
- Low
- Medium
- High
Distribution Channel Insights:
- Hypermarkets and Supermarkets
- Drug Stores or Pharmacy
- Mass Merchandiser
- Departmental Stores
- Mono-Brand Stores
- Specialty Stores
- Online Sales Channel
End User Insights:
- Men
- Women
- Kids
Regional Insights:
- North America
- United States
- Canada
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Competitive Landscape
The report has also provided a comprehensive analysis of the competitive landscape in the global hair shampoo market. Detailed profiles of all major companies have also been provided. Some of the companies include Amway Corp., Church & Dwight Co. Inc., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corporation, L'Oréal S.A., Marico Limited, Natura & Co., Oriflame Cosmetics AG, The Estee Lauder Companies Inc., The Procter & Gamble Company, Unilever plc, Wella Operations US LLC, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.Key Questions Answered in This Report
1. How big is the global hair shampoo market?2. What is the expected growth rate of the global hair shampoo market during 2024-2032?
3. What are the key factors driving the global hair shampoo market?
4. What has been the impact of COVID-19 on the global hair shampoo market?
5. What is the breakup of the global hair shampoo market based on the product type?
6. What is the breakup of the global hair shampoo market based on the price-point?
7. What is the breakup of the global hair shampoo market based on the distribution channel?
8. What is the breakup of the global hair shampoo market based on the end user?
9. What are the key regions in the global hair shampoo market?
10. Who are the key players/companies in the global hair shampoo market?
Table of Contents
Companies Mentioned
- Amway Corp.
- Church & Dwight Co. Inc.
- Henkel AG & Co. KGaA
- Johnson & Johnson
- Kao Corporation
- L'Oréal S.A.
- Marico Limited
- Natura & Co. Oriflame Cosmetics AG
- The Estee Lauder Companies Inc.
- The Procter & Gamble Company
- Unilever plc
- Wella Operations US LLC
Methodology
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 136 |
Published | April 2024 |
Forecast Period | 2023 - 2032 |
Estimated Market Value ( USD | $ 36 Billion |
Forecasted Market Value ( USD | $ 46.9 Billion |
Compound Annual Growth Rate | 2.9% |
Regions Covered | Global |
No. of Companies Mentioned | 12 |