Innovations, eCommerce, Sustainable Fabrics, and Fashion Trends to Drive Future Growth
The North American workwear and uniforms market generated revenue of $10,559.5 million in 2022. Demand was driven by resurgent growth in employment after a drop-off during the early months of the COVID-19 pandemic and an inclination toward maintaining a professional look at the workplace.
General workwear accounted for the largest market share, primarily because of demand for white workwear. Revenue in this product segment is expected to increase at a compound annual growth rate (CAGR) of 2.8% through 2027 with demand coming from the hospitality, healthcare, and social and assisted living industries.
Direct channel revenue is expected to grow at a higher CAGR because of the rising demand for corporate workwear, which accounted for 69.4% of the direct channel in 2022 and is projected to reach 70.6% by 2027. As hiring stabilizes and attrition rates decline, workwear and uniform rentals also will increase.
Fabrics with innovative properties such as moisture wicking, stretchability, comfort, and wrinkle resistance are preferred as manufacturers cater to workers’ demands for blending fashion into work garments. Use of eCommerce platforms for sales can be an added advantage for workwear manufacturers.
Environmentally conscious consumers’ concerns about sustainability are compelling manufacturers to produce workwear made of recycled or eco-friendly fibers.
Table of Contents
1 Strategic Imperatives
- Why is it Increasingly Difficult to Grow?
- The Strategic Imperative 8™
- The Impact of the Top 3 Strategic Imperatives on the North American Workwear and Uniforms Market
- Growth Opportunities Fuel the Growth Pipeline Engine™
2 Growth Opportunity Analysis
- Important Findings
- Percent Revenue Forecast by Country
- Percent Unit Shipment Forecast by Country
- Revenue Forecast by Product and Country
- Revenue Forecast by Channel & Country
- Scope of Analysis
- Segmentation
- Market Definitions
- Regional Segmentation
- Key Competitors
- Growth Metrics
- Revenue Channel Structure
- Distribution Channels
- Distribution Channel Analysis
- Factors Promoting Customer Preference For Direct Buying or Rental
- Growth Drivers
- Growth Restraints
- Fabric Trends
- Industry Trends
- Sustainability Trends
- Forecast Assumptions
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Region
- Unit Shipment Forecast by Region
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
- Pricing Trends and Forecast Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
3 Growth Opportunity Analysis - General Workwear
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
4 Growth Opportunity Analysis - Blue Workwear
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
5 Growth Opportunity Analysis - White Workwear
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
6 Growth Opportunity Analysis - Corporate Workwear
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
- Competitive Environment
- Revenue Share
- Revenue Share Analysis
7 Growth Opportunity Analysis - Career Workwear
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
8 Growth Opportunity Analysis - Casual Workwear
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
9 Growth Opportunity Analysis - Uniforms
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue and Unit Shipment Forecast Analysis
- Competitive Environment
- Revenue Share Analysis
- Notable Industry News
10 Growth Opportunity Analysis - United States
- Key Statistics
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
11 Growth Opportunity Analysis - Canada
- Key Statistics
- Growth Metrics
- Revenue & Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Channel Analysis
12 Growth Opportunity Universe
- Growth Opportunity 1: Adoption of Sustainable Practices in the Value Chain to Improve Consumer Perception
- Growth Opportunity 2: Mergers and Acquisitions (M&As)
- Growth Opportunity 3: Innovations to Help Companies Achieve Higher Market Share
13 Appendix
- Direct Channel - Partial List of Companies in “Others”
- Rental Channel - Partial List of Companies in “Others”
- North America Workwear & Uniform Market-Product Matrix
14 Next Steps
- Your Next Steps
- About the Publisher
- List of Exhibits
- Legal Disclaimer
