K-12 Textbook Market Report 2026

The K-12 textbook market size has grown exponentially in recent years. It will grow from $200 billion in 2025 to $247.38 billion in 2026 at a compound annual growth rate (CAGR) of 23.7%. The growth in the historic period can be attributed to government investments in public education, widespread use of standardized curricula, large-scale adoption of printed textbooks, expansion of school enrollment rates, established textbook procurement systems.

The K-12 textbook market size is expected to see exponential growth in the next few years. It will grow to $530.01 billion in 2030 at a compound annual growth rate (CAGR) of 21%. The growth in the forecast period can be attributed to increasing digital transformation of classrooms, rising adoption of blended learning models, growing demand for personalized education tools, expansion of online distribution channels, increasing focus on inclusive and accessible learning resources. Major trends in the forecast period include increasing adoption of digital and interactive textbooks, growing use of multimedia-enhanced learning content, expansion of subscription-based educational resources, rising demand for curriculum-aligned digital platforms, increased focus on personalized learning materials.

The growing demand for educational services is expected to drive the expansion of the K-12 textbook market in the coming years. Educational services encompass instruction and training provided by public or private institutions on various subjects to students or other learners. The rapid pace of technological change requires individuals to continuously acquire new skills and knowledge, creating a need for lifelong learning opportunities such as vocational training, development courses, and online education. K-12 textbooks are typically designed in alignment with state or national educational standards, ensuring that content meets prescribed learning objectives and grade-level expectations. For example, in November 2025, the UK-based Department for Education reported that total government expenditure on education across the UK increased by 3.8% from the 2023-24 financial year to the 2024-25 financial year. Therefore, the increasing demand for educational services is contributing to the growth of the K-12 textbook market.

Leading companies in the K-12 textbook market are concentrating on developing advanced digital textbooks to enhance interactive learning experiences. Digital textbooks are electronic versions of traditional textbooks, enriched with interactive features like multimedia, quizzes, and customization options. These textbooks offer regularly updated content and adaptive learning capabilities, boosting engagement and accessibility in K-12 and higher education. For example, in September 2024, LEAD Group, an educational technology solutions provider based in India, launched TECHBOOKS, an interactive learning tool designed to transform education using three advanced technologies. It incorporates AI, AR/VR, and a curriculum aligned with the National Curriculum Framework (NCF) to provide personalized, multi-modal learning experiences that address core educational challenges. TECHBOOK aims to turn traditional textbook-based learning into engaging, gamified, and future-oriented experiences.

In October 2024, Mackin, a U.S.-based supplier of PK-12 print and digital titles, acquired Booksource for an undisclosed amount. This acquisition strengthens Mackin's position as a reliable provider of classroom and library resources, expanding its offerings for PK-12 educators worldwide. The merger unites two respected, family-owned companies with nearly a century of combined expertise in education. Booksource is a U.S.-based supplier of books for classroom libraries and K-12 school curricula.

Major companies operating in the K-12 textbook market are Pearson plc, Harper Collins Publishers, John Wiley And Sons Inc., Stride Inc., Scholastic Corporation, Cengage Learning, Houghton Mifflin Harcourt, McGraw-Hill Education, Blackboard Education, Edmentum Holdings Inc., Renaissance Learning Inc., Imagine Learning LLC, Discovery Education, Teacher Created Materials, OverDrive Education, Savvas Learning Company, Goodheart Willcox Co. Inc., Kno Inc, Big Ideas Learning LLC, The Critical Thinking Company, LightSail Education, BookShare, LearnZillion Inc., Simba Information

Europe was the largest region in the K-12 textbook market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the K-12 textbook market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the K-12 textbook market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The K-12 textbooks market consists of sales of workbooks, customized learning materials, printed textbooks to support teaching and learning in K-12 classrooms. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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