Sports Clubs in the UK - Industry Market Research Report

A losing game: Revenue suffers as consumers tighten their spending during the cost-of-living crisis

Over the five years through 2023-24, sports clubs' revenue has decreased at a compound annual rate of 3.3%. Driven by the COVID-19 pandemic, the industry went into ‘survival' mode, as office buildings and facilities were closed and staff furloughed. Matchday and broadcasting revenue declined massively over 2020-21, resulting from rebates for cancelled matches, causing revenue to plummet by 21.9%. In 2021-22, revenue largely rebounded, aided by the government sports recovery package of £300 million to help the recovery of spectator sports disrupted by the pandemic. Nonetheless, high inflation and weak disposable incomes limited growth prospects in 2022-23.

This industry comprises sports clubs that offer professional, semi-professional or amateur sporting activities. It excludes sports facilities without a club affiliation, the organisation of sporting events and the activities of sports coaches.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.