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Depilatories in the United Kingdom

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    Report

  • 23 Pages
  • May 2024
  • Region: United Kingdom
  • Euromonitor International
  • ID: 119758
Depilatories in the UK recorded a rise in value sales for a second consecutive year in 2023. Women's razors and blades, which recorded 3% value growth, was the main driver behind this performance, although this was mostly driven by inflation and ongoing increases in manufacturing costs. Nevertheless, it remains the most affordable choice in depilatories despite the price increase, making it the most appealing format to a segment of the population that is more sensitive to pricing.

The Depilatories in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Depilatories market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Disposables women’s razors and blades benefit from affordability and return of travel
  • Body positivity and acceptance continue to reshape depilatories
  • Razor subscription services reach saturation point as physical stores continue to drive category sales
PROSPECTS AND OPPORTUNITIES
  • Skinification will continue to drive innovation in depilatories
  • Face shaving set to gain further popularity among women
  • Despite emerging sustainable products, depilatories will primarily focus on maintaining a price advantage
CATEGORY DATA
  • Table 1 Sales of Depilatories by Category: Value 2018-2023
  • Table 2 Sales of Depilatories by Category: % Value Growth 2018-2023
  • Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2019-2023
  • Table 4 NBO Company Shares of Depilatories: % Value 2019-2023
  • Table 5 LBN Brand Shares of Depilatories: % Value 2020-2023
  • Table 6 Forecast Sales of Depilatories by Category: Value 2023-2028
  • Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources