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Air Care in Lithuania

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    Report

  • 15 Pages
  • February 2024
  • Region: Lithuania
  • Euromonitor International
  • ID: 1268783
Price inflation has softened in 2023, providing a welcome relief for consumers. Air care registered double-digit current value growth and steady volume growth reflecting the significance of this product area. Spray/aerosols is the main category in Lithuania, traditionally being the most common product to tackle nasty odours. However, this category is very mature and so growth is stagnating in 2023.

The Air Care in Lithuania market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

AIR CARE IN LITHUANIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Stagnant results for air care
  • Liquid air fresheners outperform other products
  • Multinationals maintain their clear lead in 2022
PROSPECTS AND OPPORTUNITIES
  • Trading up offers some value growth potential
  • Major brands to assert their firm grip
  • Private label likely to gain further value share
CATEGORY DATA
  • Table 1 Sales of Air Care by Category: Value 2018-2023
  • Table 2 Sales of Air Care by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Air Care: % Value 2019-2023
  • Table 4 LBN Brand Shares of Air Care: % Value 2020-2023
  • Table 5 Forecast Sales of Air Care by Category: Value 2023-2028
  • Table 6 Forecast Sales of Air Care by Category: % Value Growth 2023-2028
HOME CARE IN LITHUANIA
EXECUTIVE SUMMARY
  • Home care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home care?
MARKET INDICATORS
  • Table 7 Households 2018-2023
MARKET DATA
  • Table 8 Sales of Home Care by Category: Value 2018-2023
  • Table 9 Sales of Home Care by Category: % Value Growth 2018-2023
  • Table 10 NBO Company Shares of Home Care: % Value 2019-2023
  • Table 11 LBN Brand Shares of Home Care: % Value 2020-2023
  • Table 12 Penetration of Private Label in Home Care by Category: % Value 2018-2023
  • Table 13 Distribution of Home Care by Format: % Value 2018-2023
  • Table 14 Distribution of Home Care by Format and Category: % Value 2023
  • Table 15 Forecast Sales of Home Care by Category: Value 2023-2028
  • Table 16 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources