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Sports Nutrition in the Netherlands

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    Report

  • 21 Pages
  • September 2024
  • Region: Netherlands
  • Euromonitor International
  • ID: 1269257
Sports nutrition remains one of the fastest-growing categories in consumer health in the Netherlands in current value terms, driven by the nation's strong interest in sports and healthy lifestyles. This rising enthusiasm has led to increased education and awareness about these products, broadening their appeal to a wider audience. All product types are experiencing solid growth, thanks to expanded distribution channels and manufacturers' ongoing investment in launching new, innovative offerings.

The Sports Nutrition in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sports Nutrition market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sports nutrition continues to flourish
  • Protein powder extends popularity beyond sports enthusiasts, driven by social media influencer campaigns
  • E-commerce continues to dominate sports nutrition, but niche channels are gaining traction
PROSPECTS AND OPPORTUNITIES
  • Continued growth potential for sports nutrition, driven by active lifestyles
  • Protein/energy bars will lead growth as protein powder becomes more mature
  • Anticipated growth for ready-to-drink protein products
CATEGORY DATA
  • Table 1 Sales of Sports Nutrition by Category: Value 2019-2024
  • Table 2 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Sports Nutrition: % Value 2020-2024
  • Table 4 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
  • Table 5 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
  • Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN THE NETHERLANDS
EXECUTIVE SUMMARY
  • Consumer health in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What’s next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2019-2024
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
  • Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventative medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources