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Depilatories in Tunisia

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    Report

  • 18 Pages
  • June 2024
  • Region: Tunisia
  • Euromonitor International
  • ID: 1345808
In 2023, the brand Bic Twin Lady strategically expanded its availability into traditional retailers, marking a significant move to fortify its market presence in depilatories in Tunisia. Historically, traditional grocery retailers primarily stocked brands like Gillette Blue II Women and Gillette Simply Venus. However, in 2023, Bic introduced its Bic Twin Lady brand into these outlets, aiming to enhance its competitive edge against Gillette. This strategic expansion underscores Bic's dedication t

The Depilatories in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Depilatories market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Bic Twin Lady expands presence in traditional retailers
  • E-commerce drives growth in women's razors and blades
  • Attractiveness of hair removers/bleaches market to international players
PROSPECTS AND OPPORTUNITIES
  • Continued competition between Bic and Gillette
  • Rise in demand for economical women's razors and blades packs
  • Heightened competition among domestic brands in hair removers/bleaches category
CATEGORY DATA
  • Table 1 Sales of Depilatories by Category: Value 2018-2023
  • Table 2 Sales of Depilatories by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Depilatories: % Value 2019-2023
  • Table 4 LBN Brand Shares of Depilatories: % Value 2020-2023
  • Table 5 Forecast Sales of Depilatories by Category: Value 2023-2028
  • Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN TUNISIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 7 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 13 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources