+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Breakfast Cereals in South Korea

  • PDF Icon

    Report

  • 22 Pages
  • November 2025
  • Region: South Korea
  • Euromonitor International
  • ID: 1607248
Breakfast cereals is seeing a polarised performance in 2025 with healthier options such as hot cereals thriving while products which are perceived to be full of sugar, such as children’s breakfast cereals see declining sales. Players are under pressure to reformulate their products as they aim to maintain relevance in an evolving landscape, while e-commerce presents opportunities to bring new ideas and products to the market

This report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Breakfast Cereals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Breakfast cereals seeing polarisation of demand
INDUSTRY PERFORMANCE
  • Health-conscious consumers are reshaping the breakfast cereals market
  • Children’s breakfast cereals suffers from a shrinking target audience and an unhealthy image
WHAT’S NEXT?
  • Breakfast cereals under threat from evolving breakfast routines
  • Sugar reduction and functional benefits will be key to revitalising demand
  • Breakfast cereals offer potential as a topping ingredient in the foodservice channel
COMPETITIVE LANDSCAPE
  • Traditional Cereal Brands Struggle to Compete Amid Functional Food and Snack Alternatives
  • Players use new IPs to expand their reach to a wider audience
CHANNELS
  • Hypermarkets Still Dominate Cereal Sales, While E-Commerce Emerges as a More Viable Channel than CVS
  • E-commerce opening the market up to new opportunities
CATEGORY DATA
  • Table 1 Sales of Breakfast Cereals by Category: Volume 2020-2025
  • Table 2 Sales of Breakfast Cereals by Category: Value 2020-2025
  • Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2020-2025
  • Table 5 NBO Company Shares of Breakfast Cereals: % Value 2021-2025
  • Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2022-2025
  • Table 7 Distribution of Breakfast Cereals by Format: % Value 2020-2025
  • Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2025-2030
  • Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2025-2030
  • Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2025-2030
  • Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSTAPLE FOODS IN SOUTH KOREA
EXECUTIVE SUMMARY
  • Volume sales stagnate but opportunities exist in adding value to the market
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Volume sales stagnate while value growth is propelled by the search for healthier options
  • Health and sustainability on the menu as primary considerations
  • Rising production costs hit sweet treats
WHAT’S NEXT?
  • Growth expected to remain focused more on value than volume gains
  • Competition set to evolve through new product development and distribution strategies
  • Changing lifestyle behaviours expected to influence the future of staple foods
COMPETITIVE LANDSCAPE
  • CJ Cheiljedang strengthens its leading position with its trusted product range
  • Nongshim and Ottogi provide stiff competition with tried and trusted products
CHANNELS
  • Hypermarkets lead sales but convenience stores have become testing grounds
  • E-commerce continues to grow and develop
MARKET DATA
  • Table 12 Sales of Staple Foods by Category: Volume 2020-2025
  • Table 13 Sales of Staple Foods by Category: Value 2020-2025
  • Table 14 Sales of Staple Foods by Category: % Volume Growth 2020-2025
  • Table 15 Sales of Staple Foods by Category: % Value Growth 2020-2025
  • Table 16 NBO Company Shares of Staple Foods: % Value 2021-2025
  • Table 17 LBN Brand Shares of Staple Foods: % Value 2022-2025
  • Table 18 Penetration of Private Label by Category: % Value 2020-2025
  • Table 19 Distribution of Staple Foods by Format: % Value 2020-2025
  • Table 20 Forecast Sales of Staple Foods by Category: Volume 2025-2030
  • Table 21 Forecast Sales of Staple Foods by Category: Value 2025-2030
  • Table 22 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
  • Table 23 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources