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Cafés/Bars in Thailand

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    Report

  • 24 Pages
  • March 2025
  • Region: Thailand
  • Euromonitor International
  • ID: 1932912
In 2024, juice/smoothie bars emerged as the fastest-growing category within cafés/bars in Thailand, driven by the ongoing health and wellness trend amplified by social media and celebrity endorsements. The popularity of premium smoothies, inspired by the US-based health store Erewhon and highlighted by local Thai celebrities and influencers, has made these beverages a top choice among health-conscious consumers and younger generations.

The Cafés/Bars in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Bars/Pubs, Cafés, Chained Cafés/Bars, Independent Cafés/Bars, Juice/Smoothie Bars, Specialist Coffee and Tea Shops.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cafés/Bars market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Juice/smoothie bars surge as health and wellness trend captivates Thai consumers
  • Intense competition shapes specialist coffee and tea shops amid rise in discerning consumers
  • Chained cafés lose competitive edge as consumers shift to specialist coffee and tea shops
PROSPECTS AND OPPORTUNITIES
  • New wave of Chinese entrants set to intensify competition
  • Eat-in and takeaway options to drive growth of cafés/bars
  • Health and wellness trend will further shape consumer choices
CATEGORY DATA
  • Table 1 Cafés/Bars by Category: Units/Outlets 2019-2024
  • Table 2 Sales in Cafés/Bars by Category: Number of Transactions 2019-2024
  • Table 3 Sales in Cafés/Bars by Category: Foodservice Value 2019-2024
  • Table 4 Cafés/Bars by Category: % Units/Outlets Growth 2019-2024
  • Table 5 Sales in Cafés/Bars by Category: % Transaction Growth 2019-2024
  • Table 6 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2019-2024
  • Table 7 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2020-2024
  • Table 8 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2021-2024
  • Table 9 Forecast Cafés/Bars by Category: Units/Outlets 2024-2029
  • Table 10 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2024-2029
  • Table 11 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2024-2029
  • Table 12 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2024-2029
  • Table 13 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2024-2029
  • Table 14 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2024-2029
CONSUMER FOODSERVICE IN THAILAND
EXECUTIVE SUMMARY
  • Consumer foodservice in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Independent foodservice developments
  • What next for consumer foodservice?
MARKET DATA
  • Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2019-2024
  • Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2019-2024
  • Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2024
  • Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2019-2024
  • Table 19 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2019-2024
  • Table 20 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2024
  • Table 21 Sales in Consumer Foodservice by Location: % Foodservice Value 2019-2024
  • Table 22 Sales in Consumer Foodservice by Fulfillment: % Foodservice Value 2019-2024
  • Table 23 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2024
  • Table 24 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2021-2024
  • Table 25 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2024
  • Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2024-2029
  • Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources