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Baby and Child-Specific Products in Sweden

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    Report

  • 22 Pages
  • April 2024
  • Region: Sweden
  • Euromonitor International
  • ID: 2169319
Baby and child-specific products in Sweden maintained its positive trajectory in 2023. While volume sales remained stable, value sales received a boost from inflation and a growing preference for premium products. Swedish parents prioritise their children's wellbeing, making this category less susceptible to price fluctuations compared to others.

The Baby and Child-specific Products in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Baby and Child-specific Products market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Minimalist approach and evolving segmentation
  • Birth rates and baby and child-specific toiletries
  • Baby and child-specific sun care: A dynamic category
PROSPECTS AND OPPORTUNITIES
  • Stable growth fuelled by segmentation and clean beauty
  • Clean beauty takes centre stage
  • Sun care: A bright outlook
CATEGORY DATA
  • Table 1 Sales of Baby and Child-specific Products by Category: Value 2018-2023
  • Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
  • Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
  • Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2019-2023
  • Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2020-2023
  • Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2020-2023
  • Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2020-2023
  • Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2020-2023
  • Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2023-2028
  • Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2023-2028
  • Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2023-2028
BEAUTY AND PERSONAL CARE IN SWEDEN
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources