Wipes in China

Although the rate of increase was slower than seen the previous year, due to sluggish economic recovery post-pandemic, in 2024 wipes maintained retail current value growth in China. An increasing number of Chinese consumers understand the benefits of such products, and are also becoming more educated about the differences between various types of wipes, including cleaning wipes, and personal wipes, and care more about their skin care functionalities.

The Wipes in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wipes market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.