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Tissue and Hygiene in Bolivia

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    Report

  • 43 Pages
  • March 2024
  • Region: Bolivia
  • Euromonitor International
  • ID: 2555798
In 2023, tissue and hygiene sales in Bolivia recorded higher-than-normal value growth. This was largely driven by price increases, as inflationary pressures were still largely felt in the country. During the year, Bolivia faced significant economic challenges due to dwindling U.S. dollar reserves, leading to higher financial intermediation costs and increased prices for imported goods. This inflationary pressure, particularly evident in imported products, impacted consumer spending habits.

The Tissue and Hygiene in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

TISSUE AND HYGIENE IN BOLIVIA
EXECUTIVE SUMMARY
  • Tissue and hygiene in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tissue and hygiene?
MARKET INDICATORS
  • Table 1 Birth Rates 2018-2023
  • Table 2 Infant Population 2018-2023
  • Table 3 Female Population by Age 2018-2023
  • Table 4 Total Population by Age 2018-2023
  • Table 5 Households 2018-2023
  • Table 6 Forecast Infant Population 2023-2028
  • Table 7 Forecast Female Population by Age 2023-2028
  • Table 8 Forecast Total Population by Age 2023-2028
  • Table 9 Forecast Households 2023-2028
MARKET DATA
  • Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
  • Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
  • Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
  • Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
  • Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
  • Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
  • Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
  • Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
MENSTRUAL CARE IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Kotex drives sales with innovative menstrual care products
  • Nosotras innovates menstrual care products for diverse needs
  • New players enter the towels and pantyliners category
PROSPECTS AND OPPORTUNITIES
  • Kotex promotes menstrual normalisation through advocacy
  • Shifts in menstrual products preferences in Bolivia
  • Decline in pantyliner sales amid economic challenges
CATEGORY DATA
  • Table 19 Retail Sales of Menstrual Care by Category: Value 2018-2023
  • Table 20 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
  • Table 21 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
  • Table 22 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
  • Table 23 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
  • Table 24 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
NAPPIES/DIAPERS/PANTS IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Growing demand for larger diaper sizes shapes market dynamic
  • Local manufacturers drive sales in nappy/diapers/pants category
  • Italsa SA's strategic moves in nappies/diapers/pants
PROSPECTS AND OPPORTUNITIES
  • Impact of economic factors on diaper market dynamics
  • Kimberly Bolivia's leadership amidst market changes
  • Market dynamics shift with brand exits and premium segment innovation
CATEGORY DATA
  • Table 25 Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
  • Table 26 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
  • Table 27 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2019-2023
  • Table 28 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2020-2023
  • Table 29 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2023-2028
  • Table 30 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2023-2028
RETAIL ADULT INCONTINENCE IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Growing diversity in adult incontinence products and hygiene
  • Expanding sales and presence of adult incontinence products in Bolivia
  • Growth and expansion through new brands
PROSPECTS AND OPPORTUNITIES
  • Targeting diverse socioeconomic groups and price sensitivity
  • Limited impact of smuggling on adult incontinence products
  • Promotional strategies and e-commerce growth
CATEGORY DATA
  • Table 31 Sales of Retail Adult Incontinence by Category: Value 2018-2023
  • Table 32 Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
  • Table 33 NBO Company Shares of Retail Adult Incontinence: % Value 2019-2023
  • Table 34 LBN Brand Shares of Retail Adult Incontinence: % Value 2020-2023
  • Table 35 Forecast Sales of Retail Adult Incontinence by Category: Value 2023-2028
  • Table 36 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2023-2028
WIPES IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Innovation in baby wipes shifts focus to sustainability
  • Price stability by major players in baby wipes
  • Adult incontinence drives demand for specialised wipes
PROSPECTS AND OPPORTUNITIES
  • New local player enters the baby wipes product area
  • Decline in general purpose wipes sales
  • Rapid price increase in facial cleansing wipes
CATEGORY DATA
  • Table 37 Retail Sales of Wipes by Category: Value 2018-2023
  • Table 38 Retail Sales of Wipes by Category: % Value Growth 2018-2023
  • Table 39 NBO Company Shares of Retail Wipes: % Value 2019-2023
  • Table 40 LBN Brand Shares of Retail Wipes: % Value 2020-2023
  • Table 41 Forecast Retail Sales of Wipes by Category: Value 2023-2028
  • Table 42 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
RETAIL TISSUE IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Toilet paper remains dominant, fuelled by value pricing strategies
  • Copelme SA expands market presence with diverse product portfolio
  • Kimberly Clark Bolivia adapts strategy, targets affluent consumers
PROSPECTS AND OPPORTUNITIES
  • Expansion of modern retail channels set to boost retail tissue sales
  • Napkin sales to sustain growth momentum, catering to diverse needs
  • Paper towels thrive amidst smuggling challenges
CATEGORY DATA
  • Table 43 Retail Sales of Tissue by Category: Value 2018-2023
  • Table 44 Retail Sales of Tissue by Category: % Value Growth 2018-2023
  • Table 45 NBO Company Shares of Retail Tissue: % Value 2019-2023
  • Table 46 LBN Brand Shares of Retail Tissue: % Value 2020-2023
  • Table 47 Forecast Retail Sales of Tissue by Category: Value 2023-2028
  • Table 48 Forecast Retail Sales of Tissue by Category: % Value Growth 2023-2028
AWAY-FROM-HOME TISSUE AND HYGIENE IN BOLIVIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Continued expansion in away-from-home tissue and hygiene
  • Challenges to Kimberly Clark Professional's dominance
  • Strategic expansion of Copelme SA in the institutional channel
PROSPECTS AND OPPORTUNITIES
  • Continued growth trajectory for away-from-home tissue and hygiene, yet to reach pre-pandemic peaks
  • Sluggish recovery in foreign tourism impacts away-from-home sales
  • Revival hinges on private sector investments in tourism
CATEGORY DATA
  • Table 49 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
  • Table 50 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 51 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2018-2023
  • Table 52 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2023
  • Table 53 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2023-2028
  • Table 54 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2023-2028