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Tissue and Hygiene in Bosnia and Herzegovina

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    Report

  • 44 Pages
  • February 2024
  • Region: Bosnia and Herzegovina
  • Euromonitor International
  • ID: 2557388
Tissue and hygiene in Bosnia and Herzegovina continued to experience the effects of high inflation in 2023, although the rate was significantly lower than in 2022. Inflation has weakened consumer purchasing power as many households face higher costs of living. The price of tissue and hygiene products has also increased, putting additional pressure on household budgets and forcing consumers to prioritise more essential goods in this category.

The Tissue and Hygiene in Bosnia and Herzegovina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

TISSUE AND HYGIENE IN BOSNIA AND HERZEGOVINA
EXECUTIVE SUMMARY
  • Tissue and hygiene in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tissue and hygiene?
MARKET INDICATORS
  • Table 1 Birth Rates 2018-2023
  • Table 2 Infant Population 2018-2023
  • Table 3 Female Population by Age 2018-2023
  • Table 4 Total Population by Age 2018-2023
  • Table 5 Households 2018-2023
  • Table 6 Forecast Infant Population 2023-2028
  • Table 7 Forecast Female Population by Age 2023-2028
  • Table 8 Forecast Total Population by Age 2023-2028
  • Table 9 Forecast Households 2023-2028
MARKET DATA
  • Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
  • Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
  • Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
  • Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
  • Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
  • Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
  • Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
  • Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
MENSTRUAL CARE IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Menstrual care faces volume sales decline
  • Intimate wipes outshine other categories
  • Procter & Gamble maintains a marginal lead
PROSPECTS AND OPPORTUNITIES
  • Limited growth potential in the face of population decline
  • Intimate wipes face strong growth prospects
  • Economising trend to continue at start of the forecast period
CATEGORY DATA
  • Table 19 Retail Sales of Menstrual Care by Category: Value 2018-2023
  • Table 20 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
  • Table 21 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
  • Table 22 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
  • Table 23 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
  • Table 24 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
NAPPIES/DIAPERS/PANTS IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Nappies/diapers/pants face ongoing decline
  • Disposable pants bring dynamism to category
  • Violeta doo steals the limelight with new product lines
PROSPECTS AND OPPORTUNITIES
  • Nappies/diapers/pants to be impacted by negative population
  • Disposable pants to grow from a low base
  • Junior nappies/diapers support a delay in potty training
CATEGORY DATA
  • Table 25 Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
  • Table 26 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
  • Table 27 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2019-2023
  • Table 28 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2020-2023
  • Table 29 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2023-2028
  • Table 30 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2023-2028
RETAIL ADULT INCONTINENCE IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Retail adult incontinence faces stable sales performance
  • Moderate/heavy adult incontinence witness stronger growth
  • Limited product selection in adult incontinence
PROSPECTS AND OPPORTUNITIES
  • Retail adult incontinence faces stagnant volume sales
  • Social stigma to gradually diminish
  • E-commerce sales offer growth potential for overall category
CATEGORY DATA
  • Table 31 Sales of Retail Adult Incontinence by Category: Value 2018-2023
  • Table 32 Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
  • Table 33 NBO Company Shares of Retail Adult Incontinence: % Value 2019-2023
  • Table 34 LBN Brand Shares of Retail Adult Incontinence: % Value 2020-2023
  • Table 35 Forecast Sales of Retail Adult Incontinence by Category: Value 2023-2028
  • Table 36 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2023-2028
WIPES IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Wipes enjoy moderate growth as hygiene concerns remain high
  • Moist toilet wipes gain appeal
  • Violeta doo maintains a strong position in wipes
PROSPECTS AND OPPORTUNITIES
  • Mixed performance expected in wipes category
  • Household hygiene needs to boost demand for home care wipes and floor cleaning systems
  • E-commerce to help bring new brands to a wider audience
CATEGORY DATA
  • Table 37 Retail Sales of Wipes by Category: Value 2018-2023
  • Table 38 Retail Sales of Wipes by Category: % Value Growth 2018-2023
  • Table 39 NBO Company Shares of Retail Wipes: % Value 2019-2023
  • Table 40 LBN Brand Shares of Retail Wipes: % Value 2020-2023
  • Table 41 Forecast Retail Sales of Wipes by Category: Value 2023-2028
  • Table 42 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
RETAIL TISSUE IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Consumers economise and remain price sensitive when shopping for retail tissue
  • Boxed facial tissue is most dynamic category
  • Leading players are focused on innovation
PROSPECTS AND OPPORTUNITIES
  • Muted volume growth expected in retail tissue
  • Stronger value growth expected as premiumisation trend makes an impact
  • Boxed facial tissues offers some dynamism to the broader category
CATEGORY DATA
  • Table 43 Retail Sales of Tissue by Category: Value 2018-2023
  • Table 44 Retail Sales of Tissue by Category: % Value Growth 2018-2023
  • Table 45 NBO Company Shares of Retail Tissue: % Value 2019-2023
  • Table 46 LBN Brand Shares of Retail Tissue: % Value 2020-2023
  • Table 47 Forecast Retail Sales of Tissue by Category: Value 2023-2028
  • Table 48 Forecast Retail Sales of Tissue by Category: % Value Growth 2023-2028
AWAY-FROM-HOME TISSUE AND HYGIENE IN BOSNIA AND HERZEGOVINAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Marginal volume growth in 2023
  • Lower business confidence mutes category sales
  • Tender procedures required for public institutions buying AFH tissue and hygiene
PROSPECTS AND OPPORTUNITIES
  • Stable demand expected but weak economy will likely hinder sales
  • Away-from-home paper tableware to achieve strong growth rates
  • International players lead in away-from-home tissue and hygiene
CATEGORY DATA
  • Table 49 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
  • Table 50 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 51 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2018-2023
  • Table 52 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2023
  • Table 53 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2023-2028
  • Table 54 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2023-2028