Tissue and Hygiene in Ireland

In 2024, tissue and hygiene in Ireland encountered a combination of challenges, but players also seized new opportunities. Higher production costs pushed up prices, which somewhat constrained demand. In the face of high cost of living pressures, consumers in Ireland increasingly prioritised value, leading to significant shifts in purchasing habits. Multipack purchases became more common, especially in the categories of wipes and toilet paper.

The Tissue and Hygiene in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.