Custom Screen Printing in the US - Industry Market Research Report

In print: Investment in advertising will grow, lifting demand from businesses for industry products

Companies in the Custom Screen Printing industry use screen printing services on a job-order basis. Printing services include customized stationary, invitations, labels and apparel, like T-shirts, to a broad spectrum of downstream buyers. Industry revenue has declined alongside the more significant declines in the broader Printing industry (IBISWorld Report 32311). Falling revenue during the five-year period can be attributed to ongoing declines in print advertising expenditure and the adverse effects of the COVID-19 (coronavirus) pandemic. Following the onset of the pandemic in 2020, consumer spending and corporate profit declined, reducing demand for screen printing from the majority of the industry's markets. Stay-at-home measures essentially canceled events, like sporting games or concerts, where customized apparel is often sold. Although pent-up demand for custom screen printing services has resurged following economic improvements between 2021 and 2022, revenue growth in the latter half of the period will not offset the coronavirus-related decline. Industry revenue has been falling at an average annualized 3.0% over the past five years and is expected to total $9.3 billion in 2023 when revenue will dip by an estimated 1.5%.

Operators in the Custom Screen Printing industry engage in screen printing without publishing on a job-order basis. Printing services include, but are not limited to, stationary, invitations, labels and apparel such as T-shirts, caps, jackets and towels.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.