Air Care in South Korea

In 2024, air care recorded only low retail current value growth in South Korea, with the category remaining a similar size to the previous year. This stagnation can be attributed to several factors. During the COVID-19 pandemic, heightened awareness of hygiene and concerns about airborne viruses drove significant value growth for air care. However, by 2024, the category had already expanded substantially, leaving limited room for further growth, and stabilisation was seen.

The Air Care in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Air Fresheners.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Air Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.