Traditional and Connected Watches in Brazil

In 2024, traditional watches in Brazil is set to experience a mixed performance, shaped by economic constraints, evolving consumer preferences, and fashion trends. While the category is expected to see both retail volume and current value growth, it has faced significant challenges which have tempered its overall trajectory. This period has been marked by a cautious consumer environment, where affordability and style have become key drivers of purchasing decisions.

The Traditional and Connected Watchesin Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Connected Watches, Traditional Watches.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Traditional and Connected Watches market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.