+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Car Rental in Turkey

  • PDF Icon

    Report

  • 39 Pages
  • January 2020
  • Region: Turkey
  • MarketLine
  • ID: 4050636
Car Rental in Turkey

Summary

Car Rental in Turkey industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The car rental market is defined as revenues generated by car rental companies for self-drive cars for hire. The market value is mainly made up of car rentals for business, leisure purposes and Insurance Replacement. Market volumes represent the size of the rental car fleet within the respective countries. Any currency conversions used in the creation of this report were calculated using constant 2018 annual average exchange rates.
  • The Turkish car rental market had total revenues of $162.4m in 2018, representing a compound annual rate of change (CARC) of -3% between 2014 and 2018.
  • Market consumption volume increased with a CAGR of 12% between 2014 and 2018, to reach a total fleet size of 44.2 thousand cars in 2018.
  • Such has been the cost reductions caused by fleet expansions, companies operating in the Balearics in Spain have reported having to lower prices to compete with rival tourist destinations in Turkey.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the car rental market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the car rental market in Turkey
  • Leading company profiles reveal details of key car rental market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey car rental market with five year forecasts by both value and volume

Reasons to buy
  • What was the size of the Turkey car rental market by value in 2018?
  • What will be the size of the Turkey car rental market in 2023?
  • What factors are affecting the strength of competition in the Turkey car rental market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Turkey's car rental market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market rivalry
1.8. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. Which players have been most successful in recent years?
7.3. How are companies using technology to gain market share?
8 Company Profiles
8.1. Avis Budget Group Inc
8.2. Sixt SE
8.3. Europcar SA
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Author
List of Tables
Table 1: Turkey car rental market value: $ million, 2014-18
Table 2: Turkey car rental market volume: Fleet Size, 2014-18
Table 3: Turkey car rental market category segmentation: $ million, 2018
Table 4: Turkey car rental market geography segmentation: $ million, 2018
Table 5: Turkey car rental market distribution: % share, by value, 2018
Table 6: Turkey car rental market value forecast: $ million, 2018-23
Table 7: Turkey car rental market volume forecast: Fleet Size, 2018-23
Table 8: Avis Budget Group Inc: key facts
Table 9: Avis Budget Group Inc: Annual Financial Ratios
Table 10: Avis Budget Group Inc: Key Employees
Table 11: Avis Budget Group Inc: Key Employees Continued
Table 14: Sixt SE: key facts
Table 15: Sixt SE: Annual Financial Ratios
Table 16: Sixt SE: Key Employees
Table 17: Europcar SA: key facts
Table 18: Europcar SA: Key Employees
Table 19: Turkey size of population (million), 2014-18
Table 20: Turkey gdp (constant 2005 prices, $ billion), 2014-18
Table 21: Turkey gdp (current prices, $ billion), 2014-18
Table 22: Turkey inflation, 2014-18
Table 23: Turkey consumer price index (absolute), 2014-18
Table 24: Turkey exchange rate, 2014-18
List of Figures
Figure 1: Turkey car rental market value: $ million, 2014-18
Figure 2: Turkey car rental market volume: Fleet Size, 2014-18
Figure 3: Turkey car rental market category segmentation: % share, by value, 2018
Figure 4: Turkey car rental market geography segmentation: % share, by value, 2018
Figure 5: Turkey car rental market distribution: % share, by value, 2018
Figure 6: Turkey car rental market value forecast: $ million, 2018-23
Figure 7: Turkey car rental market volume forecast: Fleet Size, 2018-23
Figure 8: Forces driving competition in the car rental market in Turkey, 2018
Figure 9: Drivers of buyer power in the car rental market in Turkey, 2018
Figure 10: Drivers of supplier power in the car rental market in Turkey, 2018
Figure 11: Factors influencing the likelihood of new entrants in the car rental market in Turkey, 2018
Figure 12: Factors influencing the threat of substitutes in the car rental market in Turkey, 2018
Figure 13: Drivers of degree of rivalry in the car rental market in Turkey, 2018

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Avis Budget Group Inc
  • Europcar SA
  • Sixt SE
  • Europcar SA