The global swimwear market was valued at $19.8 billion in 2022, and is projected to reach $30.9 billion by 2032, growing at a CAGR of 4.5% from 2023 to 2032.
Swimwear is a costume, or an outfit worn while performing water-based activities such as swimming, surfing, other water sports, or during leisure activities such as sunbathing. However, over the years, swimwear is considered as fashion statement and has led to the emergence of leisurewear fashion trends. Designing swimwear is being an area of interest for the fashion & apparel industries.
Product innovation majorly drives the global swimwear market. The rise in disposable Income and ever-changing fashion trends results in the Increased purchase of modern and designer swimsuits, especially multifunctional one-piece and cover-up, which are also perceived as a fashion statement. Innovations in swimwear material have been an ongoing trend. Vendors have introduced innovative swimwear products to cater to various needs of the customers led by new products developed to provide health benefits, improved fit, advances in UV protection, thermal swimwear, and lightweight performance swimwear. In addition, the demand for trendy fitness apparel by the middle-aged individuals segment has also Increased in the past few years. The growth in demand for trendy and fashionable sports apparel leads to the launch of new products to cater to the customer’s demand. Most premium swimwear manufacturers and designers perceive that engineering a swimsuit is more complicated than designing a regular costume or dress as it takes lots of time & effort to develop and introduce innovative products in the swimwear market. Manufacturers focus on the comfort and the features of swimwear as they both have a high impact on the purchase decision of a consumer.
The number of recreational activities that being participated by urban dwellers is on the rise. Spending on these activities has been influenced by the rise in disposable Income, brought on by industrialization. Urban people frequently choose swimming as one of their favorite activities. The health advantages associated with it, such as body strengthening, better posture, and the development of core strength, are anticipated to contribute to the expansion of the global swimwear market. Swimming has become more popular among sports organizations, and other groups Ince it was added to the Olympic games as a sport. In addition, the safety regulations put in place to guarantee protection have Increased demand for swimwear. These elements have eventually helped the market for swimwear to expand. The swimwear industry has experienced expansion due to the Increasing participation of consumers in water sports and swimming competitions in developing countries.
Nowadays consumer demands swimwear that is not only suitable for swimming and water-based activities but is also multifunctional. They are more Inclined toward swimwear, which can serve the purpose of both swimwear and casual wear. The introduction of multifunctional cover-up swimwear and beachwear providers is one the key trends in the swimwear market. Manufacturers introduce multipurpose swimwear, which can be used for different purposes and at different locations. This swimwear are designed in a way that they can also be used as semi-casual wear for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Some examples of such multifunctional cover-ups Include Charlotte Cover-Up, Darby Cover-Up, Bungalow Romper, Cozmo Cover-Up, Tallulah Cover-Up, Sophie Cover-Up, and Eva Cover-Up by O’NEILL from La Jolla.
To cater to the fluctuating demand for different designs and innovative swimwear, a heavy inflow of investment is required for the R&D of swimwear and components related to it along with tweaking of raw materials according to the requirement of the design. Several manufacturers witness significant demand for trending designs, which in turn Increases the cost of investment for R&D to design swimwear. Thus, these products are priced high, which ultimately leads to a decline in sales among price-sensitive consumers.
According to the market analysis, the global swimwear market is segmented into fabric, end user, distribution channel, and region. On the basis of the fabric, the market is divided into polyester, nylon, neoprene, spandex, and others. based on end user, the market is divided into women, men, and children. As per the distribution channel, the market is divided into online and offline. Region-wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, Italy, Spain, UK, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
The impact of the COVID-19 outbreak was moderate for the growth of the global swimwear market. The trade restrictions and lockdown resulted in the halting of production and manufacturing units. The recovery of the swimwear market is expected in the near future.
The players in the swimwear market have adopted acquisition, business expansion, partnership, collaboration, and product launch as their key development strategies to Increase profitability and improve their position in the portable food safety detectors market.
Some of the key players profiled in the swimwear market analysis Include Haddow Group Plc, Nike Inc., Boardriders, Inc., Arena Italia S.p.A., Swimwear Anywhere, Inc., Adidas AG, Dick's Sporting Goods, Gap Inc., Phillips-Van Heusen Corporation (PVH Corp.), and Perry Ellis International Inc.
Swimwear is a costume, or an outfit worn while performing water-based activities such as swimming, surfing, other water sports, or during leisure activities such as sunbathing. However, over the years, swimwear is considered as fashion statement and has led to the emergence of leisurewear fashion trends. Designing swimwear is being an area of interest for the fashion & apparel industries.
Product innovation majorly drives the global swimwear market. The rise in disposable Income and ever-changing fashion trends results in the Increased purchase of modern and designer swimsuits, especially multifunctional one-piece and cover-up, which are also perceived as a fashion statement. Innovations in swimwear material have been an ongoing trend. Vendors have introduced innovative swimwear products to cater to various needs of the customers led by new products developed to provide health benefits, improved fit, advances in UV protection, thermal swimwear, and lightweight performance swimwear. In addition, the demand for trendy fitness apparel by the middle-aged individuals segment has also Increased in the past few years. The growth in demand for trendy and fashionable sports apparel leads to the launch of new products to cater to the customer’s demand. Most premium swimwear manufacturers and designers perceive that engineering a swimsuit is more complicated than designing a regular costume or dress as it takes lots of time & effort to develop and introduce innovative products in the swimwear market. Manufacturers focus on the comfort and the features of swimwear as they both have a high impact on the purchase decision of a consumer.
The number of recreational activities that being participated by urban dwellers is on the rise. Spending on these activities has been influenced by the rise in disposable Income, brought on by industrialization. Urban people frequently choose swimming as one of their favorite activities. The health advantages associated with it, such as body strengthening, better posture, and the development of core strength, are anticipated to contribute to the expansion of the global swimwear market. Swimming has become more popular among sports organizations, and other groups Ince it was added to the Olympic games as a sport. In addition, the safety regulations put in place to guarantee protection have Increased demand for swimwear. These elements have eventually helped the market for swimwear to expand. The swimwear industry has experienced expansion due to the Increasing participation of consumers in water sports and swimming competitions in developing countries.
Nowadays consumer demands swimwear that is not only suitable for swimming and water-based activities but is also multifunctional. They are more Inclined toward swimwear, which can serve the purpose of both swimwear and casual wear. The introduction of multifunctional cover-up swimwear and beachwear providers is one the key trends in the swimwear market. Manufacturers introduce multipurpose swimwear, which can be used for different purposes and at different locations. This swimwear are designed in a way that they can also be used as semi-casual wear for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Some examples of such multifunctional cover-ups Include Charlotte Cover-Up, Darby Cover-Up, Bungalow Romper, Cozmo Cover-Up, Tallulah Cover-Up, Sophie Cover-Up, and Eva Cover-Up by O’NEILL from La Jolla.
To cater to the fluctuating demand for different designs and innovative swimwear, a heavy inflow of investment is required for the R&D of swimwear and components related to it along with tweaking of raw materials according to the requirement of the design. Several manufacturers witness significant demand for trending designs, which in turn Increases the cost of investment for R&D to design swimwear. Thus, these products are priced high, which ultimately leads to a decline in sales among price-sensitive consumers.
According to the market analysis, the global swimwear market is segmented into fabric, end user, distribution channel, and region. On the basis of the fabric, the market is divided into polyester, nylon, neoprene, spandex, and others. based on end user, the market is divided into women, men, and children. As per the distribution channel, the market is divided into online and offline. Region-wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, Italy, Spain, UK, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
The impact of the COVID-19 outbreak was moderate for the growth of the global swimwear market. The trade restrictions and lockdown resulted in the halting of production and manufacturing units. The recovery of the swimwear market is expected in the near future.
The players in the swimwear market have adopted acquisition, business expansion, partnership, collaboration, and product launch as their key development strategies to Increase profitability and improve their position in the portable food safety detectors market.
Some of the key players profiled in the swimwear market analysis Include Haddow Group Plc, Nike Inc., Boardriders, Inc., Arena Italia S.p.A., Swimwear Anywhere, Inc., Adidas AG, Dick's Sporting Goods, Gap Inc., Phillips-Van Heusen Corporation (PVH Corp.), and Perry Ellis International Inc.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the swimwear market analysis from 2022 to 2032 to identify the prevailing swimwear market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the swimwear market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report Includes the analysis of the regional as well as global swimwear market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Fabric
- Polyester
- Nylon
- Neoprene
- Spandex
- Others
By End user
- Women
- Men
- Children
By Distribution Channel
- Online
- Offline
- Sub type
- Hypermarkets and Supermarkets
- Specialty Stores
- Brand Outlet
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- Italy
- Spain
- UK
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Thailand
- Malaysia
- Indonesia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- South Africa,
- Saudi Arabia
- UAE
- Argentina
- Rest of LAMEA
Key Market Players
- Adidas AG
- Arena S.p.A
- Boardriders Inc.
- Dick's Sporting Goods Inc.
- Nike Inc.
- Pentland Brands Limited
- Perry Ellis International, Inc.
- PVH Corp.
- Swimwear Anywhere, Inc.
- The Gap, Inc.
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Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: SWIMWEAR MARKET, BY END-USER
CHAPTER 5: SWIMWEAR MARKET, BY FABRIC
CHAPTER 6: SWIMWEAR MARKET, BY DISTRIBUTION CHANNEL
CHAPTER 7: SWIMWEAR MARKET, BY REGION
CHAPTER 8: COMPANY PROFILES
Executive Summary
According to a new report, titled, 'Swimwear Market,' The swimwear market was valued at $19.8 billion in 2022, and is estimated to reach $30.9 billion by 2032, growing at a CAGR of 4.5% from 2023 to 2032.Swimwear refers to clothing designed to be worn while participating in water-based activities such as swimming, sunbathing, and surfing. Swimwear typically includes items such as swimsuits, bikinis, trunks, and board shorts, which are made from materials that can withstand exposure to water, sun, and other elements associated with aquatic environments. The style and design of swimwear can vary widely, depending on factors such as the intended use, the wearer's gender, and personal preferences.
Key factors driving the growth of the swimwear market include an product innovation in swimwear, growth in demand for luxury swimwear by women, and growth in interest in swimming as a fitness and recreational activity. Swimming is a low-impact exercise that offers a range of health benefits, including improved cardiovascular health, increased muscular endurance and strength, and reduced stress levels. In recent years, there has been a significant increase in the number of people who participate in swimming for fitness and exercise purposes. This has led to a corresponding increase in the demand for swimwear that is designed to provide support and enhance performance.
Swimwear manufacturers are responding to this demand by designing products that are specifically tailored to the needs of swimmers and other water sports enthusiasts. For example, some brands are now incorporating performance-enhancing features into their swimwear, such as compression technology and moisture-wicking fabrics. Others are designing swimwear that is specifically intended for triathlons and other multisport events. In addition to the health and wellness benefits of swimming, there is also a growing interest in outdoor activities and adventure sports. This has led to an increase in demand for swimwear that is designed to support these activities, such as surfing and paddleboarding. Manufacturers are developing products that are durable, comfortable, and provide the necessary protection for these activities.
Nowadays consumer demands for swimwear that is not only suitable for swimming and water-based activities but is also multifunctional. They are more inclined toward swimwear, which can serve the purpose of both swimwear and casual wear. Introduction of multifunctional cover-up swimwear and beachwear providers is one the key trends in the swimwear market. Manufacturers introduce multipurpose swimwear, which can be used for different purposes and at different locations. These swimwear are designed in a way that they can also be used as semi-casual wear for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Some examples of such multifunctional cover-ups include Charlotte Cover-Up, Darby Cover-Up, Bungalow Romper, Cozmo Cover-Up, Tallulah Cover-Up, Sophie Cover-Up, and Eva Cover-Up by O’NEILL from La Jolla.
Swimwear requires proper systematic processing and designing of raw materials of various fabrics such as polyester, nylon, polypropylene, spandex, and neoprene to produce desired texture, design, look, and other fashion attributes of swimwear. Leading swimwear designers and manufacturers invest huge amounts of money to R&D new materials that can help improve the comfort levels, performance, and the longevity of swimsuits. However, the price volatility of raw materials proves to be challenging for swimwear manufacturers. In addition, fluctuations in commodity markets, natural calamities affecting the raw material sources, fluctuations in global economies, and others are some of the key factors affecting the price of raw materials. Thus, volatility in raw material prices hampers the growth of the overall market.
According to the market analysis, the global swimwear market is segmented into fabric, end user, distribution channel, and region. On the basis of fabric, the market is divided into polyester, nylon, neoprene, spandex, and others. based on end user, the market is divided into women, men, and children. As per distribution channel, the market is divided into online and offline. Region-wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, Italy, Spain, UK, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
The key players profiled in the swimwear market analysis include Haddow Group Plc, Nike Inc., Boardriders, Inc., Arena Italia S.p.A., Swimwear Anywhere, Inc., Adidas AG, Dick's Sporting Goods, Gap Inc., Phillips-Van Heusen Corporation (PVH Corp.), and Perry Ellis International Inc.
Key Market Insights
- By fabric, the polyester segment was the highest revenue contributor to the market and is estimated to reach $12,773.4 million by 2032, with a CAGR of 4.1%. However, the neoprene segment is estimated to be the fastest-growing segment with a CAGR of 6.2% during the forecast period.
- By fabric, the women segment was the highest revenue contributor to the market and is estimated to reach $20,880.2 million by 2032, with a CAGR of 4.3%. However, the children segment is estimated to be the fastest-growing segment with a CAGR of 5.3% during the forecast period.
- By distribution channel, the offline segment dominated the global market and is estimated to reach $25,939.2 million by 2032, with a CAGR of 4.3%. However, the online segment is expected to be the fastest-growing segment during the swimwear market forecast.
- Based on region, North America was the highest revenue contributor, accounting for $7,885.8 million in 2022, and is estimated to reach $11,758.5 million by 2031, with a CAGR of 4.1%.
Companies Mentioned
- Adidas AG
- Arena S.p.A
- Boardriders Inc.
- Dick's Sporting Goods Inc.
- Nike Inc.
- Pentland Brands Limited
- Perry Ellis International, Inc.
- PVH Corp.
- Swimwear Anywhere, Inc.
- The Gap, Inc.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 280 |
| Published | June 2023 |
| Forecast Period | 2022 - 2032 |
| Estimated Market Value ( USD | $ 19.8 billion |
| Forecasted Market Value ( USD | $ 30.9 billion |
| Compound Annual Growth Rate | 4.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
