Coffee in Eastern Europe

Eastern Europe is a market of growing coffee culture. Below average per capita consumption and increasing interest to coffee in region points to high untapped market potential. Further growth is achievable through improved product offer in fresh coffee, especially in coffee beans and fresh coffee pods. Specific features of coffee as a product (habit persistence, coffee as part of socializing) will likely support its retail sales at positive level during post-Covid recession.

The Coffee in Eastern Europe global briefing offers an insight into to the size and shape of the Hot Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on both retail and foodservice.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.