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DECIEM, Truly 'The Abnormal Beauty Company,' Faces Uncertain Future

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    Newsletter

  • 3 Pages
  • December 2024
  • Region: Global
  • Citeline
  • ID: 4775273
The documented bizarre behavior of Deciem Inc. founder and “worker” (as he changed his title to in February of 2018) Brandon Truaxe continued in October, with social media posts from the company head announcing the shutdown of the Millennial-focused organization, and Truaxe claiming widespread and rampant corruption within the company. Truaxe lashed out at critics and Estee Lauder alike in an expletive-laden video, not the first for the unorthodox leader. Meanwhile, harassment allegations against Truaxe by former employees surfaced. Read more about the controversy surrounding Deceim and whether “The Abnormal Beauty Company” and its investors can weather the latest storm.