Rising adoption of eye tracking technology for personalized advertisements and consumer research and surging demand for eye tracking-based assistive communication devices drive market growth.
The eye tracking market is expected to grow at a CAGR of 24.5% from 2020 to 2025, to reach USD 1,098 million by 2025 from USD 368 million in 2020. The rising adoption of eye tracking technology for personalized advertisements and consumer research and surging demand for eye tracking-based assistive communication devices are key driving factors for the eye tracking market growth. However, the lack of technical standardization and the high cost of equipment are a few of the factors hindering the growth of the eye tracking market.
The market for automotive & transportation vertical to grow at the highest CAGR during forecast period.
The eye tracking market for the automotive & transportation vertical is expected to witness the highest growth during the forecast period. Rise in the adoption of eye tracking technology in the automotive & transportation vertical for integration in driver monitoring systems is the major reason for the high growth of this vertical in the eye tracking market. Eye tracking technology is considered as an effective technology to detect drowsy or distracted drivers due to which this technology is increasingly being integrated into driver monitoring systems.
Software segment expected to grow at the fastest rate in the eye tracking market from 2020 to 2025.
The software segment is expected to grow at the fastest rate in the eye tracking market during the forecast period. The growth in the software market can be predominantly attributed to the rising expenditure in market research activities by large FMCG companies and retailers. Leading eye-tracking service providers are generating revenue from large FMCGs and retailers by offering eye-tracking based user data and preferences. The use of eye-tracking software for training services in the automotive and aviation sectors are also expected to contribute significantly to the growth of the market.
APAC to witness highest growth in market during forecast period.
APAC is expected to witness the highest growth in the eye tracking market during the forecast period. A number of untapped verticals and applications; and growing awareness about eye tracking technology are expected to contribute to the fast growth of the eye tracking market in the region. Consumer electronics and automotive verticals are expected to demonstrate higher growth compared with other verticals in the region.
In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews have been conducted with key officials in the eye tracking market.
The following is the breakup of the profiles of primary participants for the report.
- By Company Type: Tier 1 - 35 %, Tier 2 - 45%, and Tier 3 - 20%
- By Designation: C-Level Executives - 35%, Managers - 25%, and Others - 40%
- By Region: Americas - 45%, Europe - 20%, APAC - 30%, and RoW - 5%
The report profiles key players in the eye tracking market and analyzes their market rankings. Players profiled in this report are Tobii (Sweden), EyeTracking (US), SR Research (Canada), Seeing Machines (Australia), PRS IN VIVO (France), Smart Eye (Sweden), EyeTech Digital Systems (US), Eyegaze (US), Ergoneers (Germany), ISCAN (US), Pupil Labs (Germany), iMotions (Denmark), Converus (US), Mirametrix (Canada), Beijing 7invensun Technology (China), Gazepoint (Canada), EyeSee (Belgium), alea technologies (Germany), Irisbond (Spain), and Lumen Research (UK).
Research Coverage
This report segments the eye tracking market by offering, tracking type, application, vertical, and geography. It also describes major drivers, restraints, challenges, and opportunities pertaining to this market, as well as includes the value chain and market ranking analysis.
Reasons to Buy This Report
The report will help leaders/new entrants in the eye tracking market in the following ways:
1. The report segments the eye tracking market comprehensively and provides the closest market size estimation for all subsegments across regions.
2. The report will help stakeholders understand the pulse of the market and provide them with information on key drivers, restraints, challenges, and opportunities pertaining to the eye tracking market.
3. The report will help stakeholders understand their competitors better and gain insights to improve their position in the eye tracking market. The competitive landscape section describes the competitor ecosystem.
Table of Contents
1 Introduction
1.1 Study Objectives
1.2 Definition
1.2.1 Inclusions and Exclusions
1.3 Study Scope
1.3.1 Markets Covered
Figure 1 Eye-Tracking Market Segmentation
1.3.2 Geographic Scope
1.3.3 Years Considered
1.4 Currency
1.5 Limitations
1.6 Stakeholders
2 Research Methodology
2.1 Research Data
Figure 2 Process Flow: Eye-Tracking Market Size Estimation
Figure 3 Eye-Tracking Market: Research Design
2.1.1 Secondary Data
2.1.1.1 Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data from Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.1.1 Approach for Arriving at Market Share by Bottom-Up Approach
Figure 4 Eye-Tracking Market: Bottom-Up Approach
2.2.2 Top-Down Approach
Figure 5 Eye-Tracking Market: Top-Down Approach
2.3 Market Breakdown and Data Triangulation
Figure 6 Data Triangulation
2.4 Assumptions for Research Study
2.4.1 Specific Factors Considered While Estimating and Projecting Market Size
3 Executive Summary
3.1 Eye-Tracking Market: Post Covid-19
3.1.1 Realistic Scenario
Figure 7 Realistic Scenario: Eye-Tracking Market, 2017-2025 (USD Million)
3.1.2 Pessimistic Scenario
Figure 8 Pessimistic Scenario: Eye-Tracking Market, 2017-2025 (USD Million)
3.1.3 Optimistic Scenario
Figure 9 Optimistic Scenario: Eye-Tracking Market, 2017-2025 (USD Million)
Figure 10 Impact of Covid-19 on Eye-Tracking Market
Figure 11 Hardware Segment to Account for Largest Market Size by 2025
Figure 12 Remote Eye Trackers to Hold Largest Size of Eye-Tracking Market by 2025
Figure 13 Assistive Communication to Account for Largest Market Size in 2025
Figure 14 Automotive & Transportation Vertical is Expected to Grow at Fastest Rate During Forecast Period
Figure 15 North America Captured Largest Share of Eye-Tracking Market in 2019
4 Premium Insights
4.1 Attractive Growth Opportunities in Eye-Tracking Market
Figure 16 Increasing Adoption of Eye-Tracking Technology in Apac Driving Market Growth
4.2 Eye-Tracking Market, by Tracking Type
Figure 17 Mobile Type Market to Grow at Highest CAGR During Forecast Period
4.3 Eye-Tracking Market in North America, by Country and Vertical
Figure 18 Retail & Advertisement Vertical to Hold Largest Share of Eye-Tracking Market in North America in 2025
4.4 Eye-Tracking Market, by Application
Figure 19 Human Behavior and Market Research Application Market to Grow at Significant CAGR from 2020 to 2025
4.5 Eye-Tracking Market, by Country (2020)
Figure 20 Us to Hold Largest Share of Eye-Tracking Market in 2020
5 Market Overview
5.1 Introduction
5.2 Market Dynamics
Figure 21 Eye-Tracking Market: Drivers, Restraints, Opportunities, and Challenges
5.2.1 Drivers
5.2.1.1 Growing Demand for Eye-Tracking-Based Assistive Communication Devices to Drive Market: Covid-19 Expected to Negatively Impact Demand from Assistive Communication Application in Short Term
5.2.1.2 Rising Adoption of Eye-Tracking Technology in Advertisement and Consumer Research
5.2.1.3 Increasing Penetration of Eye-Tracking Technology in Automotive & Transportation Industry, Especially in Driver Monitoring Systems, Driving Market: Covid-19 Expected to Hinder Penetration Rate
Figure 22 Impact Analysis: Drivers
5.2.2 Restraints
5.2.2.1 Growth in Gesture Recognition Market
Figure 23 Impact Analysis: Restraints
5.2.3 Opportunities
5.2.3.1 Penetration of Eye-Tracking Technology in Ar/Vr Devices
5.2.3.2 Integration of Consumer Electronics Devices with Eye-Tracking Technology
5.2.3.3 Rise in Demand for Eye-Tracking Technology in Emerging Regions
Figure 24 Impact Analysis: Opportunities
5.2.4 Challenges
5.2.4.1 Lack of Technological Standardization
5.2.4.2 High Cost of Eye-Tracking Systems Hinder Its Penetration in High-Volume Applications
5.2.4.3 Hindrance in Eye-Tracking Market Supply Chain Due to Covid-19
Figure 25 Impact Analysis: Challenges
5.3 Overview of Related and Adjacent Market Reports
Table 1 Adjacent and Related Markets
5.4 Value Chain Analysis
Figure 26 Value Chain Analysis: Major Value is Added During Component and System Manufacturing Phases
5.5 Use Cases
5.5.1 Tobii and Prc-Saltillo Worked Together on Look Eye Tracker
5.5.2 Tobii and Righteye Collaborated to Help Healthcare Professionals and Performance Specialists for Better Treatment of Their Patients and Clients
5.5.3 Looxid Labs Combined Vr Headset with Eye-Tracking and Eeg Sensors Which Helps Researchers Easily Integrate Vr Into Their Research
5.5.4 Lumen Research, Through Eye-Tracking Technology, Helped British Gas in Enhancing Their Digital Display Advertising
6 Eye-Tracking Market, by Offering
6.1 Introduction
Figure 27 Eye-Tracking Market Segmentation, by Offering
Table 2 Eye-Tracking Market, by Value and Volume, 2017-2019
Table 3 Eye-Tracking Market, by Value and Volume, 2020-2025
Table 4 Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 5 Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
6.2 Hardware
6.2.1 Remote Eye Trackers Dominate Eye-Tracking Market for Hardware
6.2.2 Impact of Covid-19 on Eye-Tracking Market for Hardware
Figure 28 Impact of Covid-19 on Eye-Tracking Market for Hardware
Table 6 Pre-Covid & Post-Covid, Eye-Tracking Market for Hardware, 2017-2025 (USD Million)
Table 7 Eye-Tracking Market for Hardware, by Tracking Type, 2017-2019 (USD Million)
Table 8 Eye-Tracking Market for Hardware, by Tracking Type, 2020-2025 (USD Million)
Table 9 Eye-Tracking Market for Hardware, by Application, 2017-2019 (USD Million)
Table 10 Eye-Tracking Market for Hardware, by Application, 2020-2025 (USD Million)
6.3 Software
6.3.1 Eye-Tracking Market for Software is Expected to Grow at Highest Rate
Figure 29 Mobile Eye-Tracking Segment to Witness High Growth in Eye-Tracking Market for Software
Table 11 Eye-Tracking Market for Software, by Tracking Type, 2017-2019 (USD Million)
Table 12 Eye-Tracking Market for Software, by Tracking Type, 2020-2025 (USD Million)
Table 13 Eye-Tracking Market for Software, by Application, 2017-2019 (USD Million)
Table 14 Eye-Tracking Market for Software, by Application, 2020-2025 (USD Million)
6.4 Research & Consulting Services
6.4.1 with Advancement and Growing Popularity of Eye-Tracking Technology Demand for This Technology Based Research & Consulting Services is on Rise
Table 15 Eye-Tracking Market for Research & Consulting Services, by Tracking Type, 2017-2019 (USD Million)
Table 16 Eye-Tracking Market for Research & Consulting Services, by Tracking Type, 2020-2025 (USD Million)
Figure 30 Human Behavior and Market Research Application to Dominate Eye-Tracking Market for Research & Consulting Services During Forecast Period
Table 17 Eye-Tracking Market for Research & Consulting Services, by Application, 2017-2019 (USD Million)
Table 18 Eye-Tracking Market for Research & Consulting Services, by Application, 2020-2025 (USD Million)
7 Eye-Tracking Market, by Tracking Type
7.1 Introduction
Figure 31 Eye-Tracking Market Segmentation, by Tracking Type
Table 19 Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 20 Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
7.2 Remote Tracking
7.2.1 Hardware Segment is Dominating in Remote Eye-Tracking Market
7.2.2 Impact of Covid-19 on Remote Eye-Tracking Market
Figure 32 Impact of Covid-19 on Remote Eye-Tracking Market
Table 21 Pre-Covid & Post-Covid, Remote Eye-Tracking Market, 2017-2025 (USD Million)
Table 22 Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 23 Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 24 Remote Eye-Tracking Market, by Vertical, 2017-2019 (USD Million)
Table 25 Remote Eye-Tracking Market, by Vertical, 2020-2025 (USD Million)
Table 26 Remote Eye-Tracking Market for Hardware, by Vertical, 2017-2019 (USD Million)
Table 27 Remote Eye-Tracking Market for Hardware, by Vertical, 2020-2025 (USD Million)
Figure 33 Automotive & Transportation Vertical is Expected Grow at Highest CAGR in Remote Eye-Tracking Market for Software During Forecast Period
Table 28 Remote Eye-Tracking Market for Software, by Vertical, 2017-2019 (USD Million)
Table 29 Remote Eye-Tracking Market for Software, by Vertical, 2020-2025 (USD Million)
Table 30 Remote Eye-Tracking Market for Research & Consulting Services, by Vertical, 2017-2019 (USD Thousand)
Table 31 Remote Eye-Tracking Market for Research & Consulting Services, by Vertical, 2020-2025 (USD Thousand)
Table 32 Remote Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 33 Remote Eye-Tracking Market, by Region, 2020-2025 (USD Million)
7.3 Mobile Tracking
7.3.1 Freedom of Movement Offered by Mobile Eye Trackers is Key Driving Factor for Mobile Eye-Tracking Market
Table 34 Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 35 Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 36 Mobile Eye-Tracking Market, by Vertical, 2017-2019 (USD Million)
Table 37 Mobile Eye-Tracking Market, by Vertical, 2020-2025 (USD Million)
Figure 34 Consumer Electronics Vertical is Expected to Grow at Highest CAGR in Mobile Eye-Tracking Market for Hardware During Forecast Period
Table 38 Mobile Eye-Tracking Market for Hardware, by Vertical, 2017-2019 (USD Million)
Table 39 Mobile Eye-Tracking Market for Hardware, by Vertical, 2020-2025 (USD Million)
Table 40 Mobile Eye-Tracking Market for Software, by Vertical, 2017-2019 (USD Thousand)
Table 41 Mobile Eye-Tracking Market for Software, by Vertical, 2020-2025 (USD Thousand)
Table 42 Mobile Eye-Tracking Market for Research & Consulting Services, by Vertical, 2017-2019 (USD Thousand)
Table 43 Mobile Eye-Tracking Market for Research & Consulting Services, by Vertical, 2020-2025 (USD Thousand)
Table 44 Mobile Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 45 Mobile Eye-Tracking Market, by Region, 2020-2025 (USD Million)
8 Eye-Tracking Market, by Application
8.1 Introduction
Figure 35 Eye-Tracking Market Segmentation, by Application
Table 46 Eye-Tracking Market, by Application, 2017-2019 (USD Million)
Table 47 Eye-Tracking Market, by Application, 2020-2025 (USD Million)
8.2 Assistive Communication
8.2.1 Assistive Communication to Grow Due to Increased Awareness and Product Affordability
8.2.2 Impact of Covid-19 on Assistive Communication Application in Eye-Tracking Market
Figure 36 Impact of Covid-19 on Assistive Communication Application in Eye-Tracking Market
Table 48 Pre-Covid & Post Covid Assistive Communication Application in Eye-Tracking Market, 2017-2025 (USD Million)
Table 49 Assistive Communication Application in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 50 Assistive Communication Application in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
8.3 Human Behaviour and Research
8.3.1 Study of Human Behavior and Research Using Eye-Tracking Devices Helps Marketers to Invest Carefully in Marketing Program
Figure 37 Software in Human Behavior and Market Research for Eye Tracking is Expected to Grow at Highest Cagr
Table 51 Human Behavior and Market Research Application in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 52 Human Behavior and Market Research Application in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 53 Human Behaviour & Market Research in Eye-Tracking Market, by Type, 2017-2019 (USD Million)
Table 54 Human Behaviour & Market Research in Eye-Tracking Market, by Type, 2020-2025 (USD Million)
8.4 Other Applications
8.4.1 Ar/Vr
8.4.2 Automotive Vehicles
8.4.3 Consumer Applications
Figure 38 Hardware Segment to Dominate Eye-Tracking Market for Other Applications
Table 55 Other Applications in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 56 Other Applications in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
9 Eye-Tracking Market, by Vertical
9.1 Introduction
Figure 39 Eye-Tracking Market Segmentation, by Vertical
Table 57 Eye-Tracking Market, by Vertical, 2017-2019 (USD Million)
Table 58 Eye-Tracking Market, by Vertical, 2020-2025 (USD Million)
9.2 Retail and Advertisement
9.2.1 Eye-Tracking Technology Helps in Creating Targeted, Focused, and Impactful Content
9.2.2 Impact of Covid-19 on Eye-Tracking Market for Retail & Advertisement Vertical
Figure 40 Impact of Covid-19 on Eye-Tracking Market for Retail & Advertisement Vertical
Table 59 Pre-Covid-19 & Post-Covid-19 Eye-Tracking Market for Retail & Advertisement Vertical, 2017-2025 (USD Million)
Table 60 Retail & Advertisement in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 61 Retail & Advertisement in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Table 62 Retail & Advertisement in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 63 Retail & Advertisement in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 64 Retail & Advertisement in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 65 Retail & Advertisement in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 66 Retail & Advertisement in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 67 Retail & Advertisement in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 68 Retail & Advertisement in Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 69 Retail & Advertisement in Eye-Tracking Market, by Region, 2020-2025 (USD Million)
Table 70 Retail & Advertisement in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Million)
Table 71 Retail & Advertisement in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Million)
Table 72 Retail & Advertisement in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Million)
Table 73 Retail & Advertisement in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Million)
Figure 41 China to Grow at Highest CAGR in Eye-Tracking Technology for Retail & Advertisement
Table 74 Retail & Advertisement in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Million)
Table 75 Retail & Advertisement in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Million)
Table 76 Retail & Advertisement in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Million)
Table 77 Retail & Advertisement in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Million)
9.3 Consumer Electronics
9.3.1 Technological Advancement, Price Reduction, and Fast Adoption of Eye-Tracking Devices Propelling Their Use in Consumer Electronic Products
Figure 42 Mobile Tracking to Grow at Highest CAGR in Eye-Tracking Market for Consumer Electronics
Table 78 Consumer Electronics in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 79 Consumer Electronics in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Table 80 Consumer Electronics in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 81 Consumer Electronics in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 82 Consumer Electronics in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 83 Consumer Electronics in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 84 Consumer Electronics in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 85 Consumer Electronics in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Figure 43 Apac to Witness Fastest Growth in Eye-Tracking Market for Consumer Electronics
Table 86 Consumer Electronics in Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 87 Consumer Electronics in Eye-Tracking Market, by Region, 2020-2025 (USD Million)
Table 88 Consumer Electronics in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Thousand)
Table 89 Consumer Electronics in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Thousand)
Table 90 Consumer Electronics in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Thousand)
Table 91 Consumer Electronics in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Thousand)
Table 92 Consumer Electronics in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Thousand)
Table 93 Consumer Electronics in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Thousand)
Table 94 Consumer Electronics in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Thousand)
Table 95 Consumer Electronics in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Thousand)
9.4 Healthcare & Research Labs
9.4.1 Assistive Communication Makes Most Prominent Use of Eye-Tracking Technology in Healthcare
9.4.2 Impact of Covid-19 on Eye-Tracking Market for Healthcare & Research Labs
Figure 44 Impact of Covid-19 on Eye-Tracking Market for Healthcare & Research Labs
Table 96 Pre-Covid-19 & Post-Covid-19 Eye-Tracking Market for Healthcare & Research Labs, 2017-2025 (USD Million)
Table 97 Healthcare & Research Labs in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 98 Healthcare & Research Labs in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Table 99 Healthcare & Research Labs in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 100 Healthcare & Research Labs in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 101 Healthcare & Research Labs in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 102 Healthcare & Research Labs in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 103 Healthcare & Research Labs in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 104 Healthcare & Research Labs in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Figure 45 North America Accounts for a Major Share in Healthcare Sector
Table 105 Healthcare & Research Labs in Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 106 Healthcare & Research Labs in Eye-Tracking Market, by Region, 2020-2025 (USD Million)
Table 107 Healthcare & Research Labs in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Million)
Table 108 Healthcare & Research Labs in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Million)
Table 109 Healthcare & Research Labs in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Million)
Table 110 Healthcare & Research Labs in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Million)
Figure 46 China to Hold Largest Share in Apac Eye-Tracking Market for Healthcare & Research Labs During Forecast Period
Table 111 Healthcare & Research Labs in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Million)
Table 112 Healthcare & Research Labs in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Million)
Table 113 Healthcare & Research Labs in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Thousand)
Table 114 Healthcare & Research Labs in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Thousand)
9.5 Government, Defense, and Aerospace
9.5.1 North American Region Accounted for Largest Share of Eye-Tracking Devices in Government, Defense, and Aerospace Vertical
Table 115 Government, Defense, and Aerospace in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 116 Government, Defense, and Aerospace in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Figure 47 Hardware in High Demand in Eye-Tracking Market in Government, Aerospace, and Defense
Table 117 Government, Defense, and Aerospace in Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 118 Government, Defense, and Aerospace in Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 119 Government, Defense, and Aerospace in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 120 Government, Defense, and Aerospace in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 121 Government, Defense, and Aerospace in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 122 Government, Defense, and Aerospace in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 123 Government, Defense, and Aerospace in Eye-Tracking Market, by Region, 2017-2019 (USD Thousand)
Table 124 Government, Defense, and Aerospace in Eye-Tracking Market, by Region, 2020-2025 (USD Thousand)
Figure 48 Us to Dominate North American Eye-Tracking Market for Government, Aerospace, and Defense
Table 125 Government, Defense, and Aerospace in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Thousand)
Table 126 Government, Defense, and Aerospace in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Thousand)
Table 127 Government, Defense, and Aerospace in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Thousand)
Table 128 Government, Defense, and Aerospace in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Thousand)
Table 129 Government, Defense, and Aerospace in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Thousand)
Table 130 Government, Defense, and Aerospace in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Thousand)
Table 131 Government, Defense, and Aerospace in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Thousand)
Table 132 Government, Defense, and Aerospace in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Thousand)
9.6 Automotive & Transportation
9.6.1 Automotive Companies Using Eye-Tracking Devices to Enhance Driver Safety
9.6.2 Impact of Covid-19 on Eye-Tracking Market for Automotive & Transportation
Figure 49 Impact of Covid-19 on Eye-Tracking Market for Automotive & Transportation
Table 133 Pre-Covid-19 & Post-Covid-19 Eye-Tracking Market for Automotive & Transportation, 2017-2025 (USD Million)
Table 134 Automotive & Transportation in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 135 Automotive & Transportation in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Table 136 Automotive & Transportation in Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 137 Automotive & Transportation in Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Table 138 Automotive & Transportation in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Million)
Table 139 Automotive & Transportation in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Million)
Figure 50 Hardware to Account for Largest Share in Mobile Eye-Tracking Market for Automotive & Transportation During Forecast Period
Table 140 Automotive & Transportation in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 141 Automotive & Transportation in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 142 Automotive & Transportation in Eye-Tracking Market, by Region, 2017-2019 (USD Thousand)
Table 143 Automotive & Transportation in Eye-Tracking Market, by Region, 2020-2025 (USD Thousand)
Table 144 Automotive & Transportation in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Thousand)
Table 145 Automotive & Transportation in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Thousand)
Table 146 Automotive & Transportation in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Thousand)
Table 147 Automotive & Transportation in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Thousand)
Figure 51 New Developments in Automotive Sector Can Attribute to Eye-Tracking Market Growth in China
Table 148 Automotive & Transportation in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Thousand)
Table 149 Automotive & Transportation in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Thousand)
Table 150 Automotive & Transportation in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Thousand)
Table 151 Automotive & Transportation in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Thousand)
9.7 Others
Table 152 Others in Eye-Tracking Market, by Tracking Type, 2017-2019 (USD Million)
Table 153 Others in Eye-Tracking Market, by Tracking Type, 2020-2025 (USD Million)
Table 154 Others in Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 155 Others in Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 156 Others in Remote Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 157 Others in Remote Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 158 Others in Mobile Eye-Tracking Market, by Offering, 2017-2019 (USD Thousand)
Table 159 Others in Mobile Eye-Tracking Market, by Offering, 2020-2025 (USD Thousand)
Table 160 Others in Eye-Tracking Market, by Region, 2017-2019 (USD Thousand)
Table 161 Others in Eye-Tracking Market, by Region, 2020-2025 (USD Thousand)
Table 162 Others in Eye-Tracking Market in North America, by Country, 2017-2019 (USD Thousand)
Table 163 Others in Eye-Tracking Market in North America, by Country, 2020-2025 (USD Thousand)
Table 164 Others in Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Thousand)
Table 165 Others in Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Thousand)
Table 166 Others in Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Thousand)
Table 167 Others in Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Thousand)
Table 168 Others in Eye-Tracking Market in Row, by Region, 2017-2019 (USD Thousand)
Table 169 Others in Eye-Tracking Market in Row, by Region, 2020-2025 (USD Thousand)
10 Eye-Tracking Market, by Mounting Type
10.1 Introduction
Figure 52 Eye-Tracking Market, by Mounting Type
10.2 Head Mounted
10.3 Wheelchair Mounted
10.4 Table/Device Mounted
11 Geographic Analysis
11.1 Introduction
Figure 53 Eye-Tracking Market in China to Witness Highest CAGR During Forecast Period
Table 170 Eye-Tracking Market, by Region, 2017-2019 (USD Million)
Table 171 Eye-Tracking Market, by Region, 2020-2025 (USD Million)
11.2 North America
Figure 54 Snapshot of Eye-Tracking Market in North America
11.2.1 Impact of Covid-19 on Eye-Tracking Market in North America
Figure 55 Impact of Covid-19 on Eye-Tracking Market in North America
Table 172 Pre-Covid & Post-Covid, Eye-Tracking Market in North America, 2017-2025 (USD Million)
Table 173 Eye-Tracking Market in North America, by Vertical, 2017-2019 (USD Million)
Table 174 Eye-Tracking Market in North America, by Vertical, 2020-2025 (USD Million)
Table 175 Eye-Tracking Market in North America, by Country, 2017-2019 (USD Million)
Table 176 Eye-Tracking Market in North America, by Country, 2020-2025 (USD Million)
Table 177 Eye-Tracking Market in North America, by Tracking Type, 2017-2019 (USD Million)
Table 178 Eye-Tracking Market in North America, by Tracking Type, 2020-2025 (USD Million)
11.2.2 Us
11.2.2.1 Us Accounted for Largest Share of Eye-Tracking Market in North America
Table 179 Eye-Tracking Market in Us, by Vertical, 2017-2019 (USD Million)
Table 180 Eye-Tracking Market in Us, by Vertical, 2020-2025 (USD Million)
11.2.3 Canada
11.2.3.1 Retail & Advertisement Vertical is a Key Contributor to Eye-Tracking Market in Canada
Table 181 Eye-Tracking Market in Canada, by Vertical, 2017-2019 (USD Thousand)
Table 182 Eye-Tracking Market in Canada, by Vertical, 2020-2025 (USD Thousand)
11.2.4 Mexico
11.2.4.1 Increasing Demand for Assistive Communication Devices is Driving Growth of Eye-Tracking Market in Mexico
Table 183 Eye-Tracking Market in Mexico, by Vertical, 2017-2019 (USD Thousand)
Table 184 Eye-Tracking Market in Mexico, by Vertical, 2020-2025 (USD Thousand)
11.3 Europe
Figure 56 Snapshot of Eye-Tracking Market in Europe
11.3.1 Impact of Covid-19 on Eye-Tracking Market in Europe
Figure 57 Impact of Covid-19 on Eye-Tracking Market in Europe
Table 185 Pre-Covid & Post-Covid, Eye-Tracking Market in Europe, 2017-2025 (USD Million)
Table 186 Eye-Tracking Market in Europe, by Vertical, 2017-2019 (USD Million)
Table 187 Eye-Tracking Market in Europe, by Vertical, 2020-2025 (USD Million)
Table 188 Eye-Tracking Market in Europe, by Country, 2017-2019 (USD Million)
Table 189 Eye-Tracking Market in Europe, by Country, 2020-2025 (USD Million)
Table 190 Eye-Tracking Market in Europe, by Tracking Type, 2017-2019 (USD Million)
Table 191 Eye-Tracking Market in Europe, by Tracking Type, 2020-2025 (USD Million)
11.3.2 Uk
11.3.2.1 Increased Awareness for Assistive Communication is One of the Drivers for the Growth of Eye-Tracking Technology in Healthcare & Research Labs Vertical
Table 192 Eye-Tracking Market in Uk, by Vertical, 2017-2019 (USD Thousand)
Table 193 Eye-Tracking Market in Uk, by Vertical, 2020-2025 (USD Thousand)
11.3.3 Germany
11.3.3.1 Automotive & Transportation Vertical is Significant Contributor to Growth of Eye-Tracking Market in Germany
Table 194 Eye-Tracking Market in Germany, by Vertical, 2017-2019 (USD Thousand)
Table 195 Eye-Tracking Market in Germany, by Vertical, 2020-2025 (USD Thousand)
11.3.4 France
11.3.4.1 France to Witness Significant Growth in Eye-Tracking Market in Europe
Table 196 Eye-Tracking Market in France, by Vertical, 2017-2019 (USD Thousand)
Table 197 Eye-Tracking Market in France, by Vertical, 2020-2025 (USD Thousand)
11.3.5 Rest of Europe
Table 198 Eye-Tracking Market in Rest of Europe, by Vertical, 2017-2019 (USD Thousand)
Table 199 Eye-Tracking Market in Rest of Europe, by Vertical, 2020-2025 (USD Thousand)
11.4 Apac
Figure 58 Snapshot of Eye-Tracking Market in Apac
11.4.1 Impact of Covid-19 on Eye-Tracking Market in Apac
Figure 59 Impact of Covid-19 on Eye-Tracking Market in Apac
Table 200 Pre-Covid & Post-Covid, Eye-Tracking Market in Apac, 2017-2025 (USD Million)
Table 201 Eye-Tracking Market in Apac, by Vertical, 2017-2019 (USD Thousand)
Table 202 Eye-Tracking Market in Apac, by Vertical, 2020-2025 (USD Thousand)
Table 203 Eye-Tracking Market in Apac, by Country, 2017-2019 (USD Million)
Table 204 Eye-Tracking Market in Apac, by Country, 2020-2025 (USD Million)
Table 205 Eye-Tracking Market in Apac, by Tracking Type, 2017-2019 (USD Million)
Table 206 Eye-Tracking Market in Apac, by Tracking Type, 2020-2025 (USD Million)
11.4.2 China
11.4.2.1 China Dominates Eye-Tracking Market in Apac
Table 207 Eye-Tracking Market in China, by Vertical, 2017-2019 (USD Thousand)
Table 208 Eye-Tracking Market in China, by Vertical, 2020-2025 (USD Thousand)
11.4.3 Japan
11.4.3.1 Focus on Improving Driver Safety Drives Growth of Eye-Tracking Market in Japan
Table 209 Eye-Tracking Market in Japan, by Vertical, 2017-2019 (USD Thousand)
Table 210 Eye-Tracking Market in Japan, by Vertical, 2020-2025 (USD Thousand)
11.4.4 South Korea
11.4.4.1 Consumer Electronics is Among Key Verticals Contributing Significantly Toward Growth of Eye-Tracking Market in South Korea
Table 211 Eye-Tracking Market in South Korea, by Vertical, 2017-2019 (USD Thousand)
Table 212 Eye-Tracking Market in South Korea, by Vertical, 2020-2025 (USD Thousand)
11.4.5 Rest of Apac
Table 213 Eye-Tracking Market in Rest of Apac, by Vertical, 2017-2019 (USD Thousand)
Table 214 Eye-Tracking Market in Rest of Apac, by Vertical, 2020-2025 (USD Thousand)
11.5 Row
Table 215 Eye-Tracking Market in Row, by Vertical, 2017-2019 (USD Thousand)
Table 216 Eye-Tracking Market in Row, by Vertical, 2020-2025 (USD Thousand)
Table 217 Eye-Tracking Market in Row, by Region, 2017-2019 (USD Million)
Table 218 Eye-Tracking Market in Row, by Region, 2020-2025 (USD Million)
Table 219 Eye-Tracking Market in Row, by Tracking Type, 2017-2019 (USD Thousand)
Table 220 Eye-Tracking Market in Row, by Tracking Type, 2020-2025 (USD Thousand)
11.5.1 South America
11.5.1.1 South America Contributes Largest Share in Eye-Tracking Market in Row
Table 221 Eye-Tracking Market in South America, by Vertical, 2017-2019 (USD Thousand)
Table 222 Eye-Tracking Market in South America, by Vertical, 2020-2025 (USD Thousand)
11.5.2 Middle East
11.5.2.1 Consumer Electronics Vertical to Grow at Fastest CAGR in Middle East
Table 223 Eye-Tracking Market in Middle East, by Vertical, 2017-2019 (USD Thousand)
Table 224 Eye-Tracking Market in Middle East, by Vertical, 2020-2025 (USD Thousand)
11.5.3 Africa
11.5.3.1 Retail & Advertisement is Major Contributor Towards Growth of Eye-Tracking Market in Africa
Table 225 Eye-Tracking Market in Africa, by Vertical, 2017-2019 (USD Thousand)
Table 226 Eye-Tracking Market in Africa, by Vertical, 2020-2025 (USD Thousand)
12 Competitive Landscape
12.1 Overview
12.2 Market Ranking Analysis: Eye-Tracking Market
Figure 60 Market Ranking of Key Players in Eye-Tracking Market, 2019
12.3 Competitive Leadership Mapping
12.3.1 Visionary Leaders
12.3.2 Dynamic Differentiators
12.3.3 Innovators
12.3.4 Emerging Companies
Figure 61 Eye-Tracking Market (Global) Competitive Leadership Mapping, 2019
12.4 Strength of Product Portfolio (20 Players)
Figure 62 Product Portfolio Analysis of Top Players in Eye-Tracking Market
12.5 Business Strategy Excellence (20 Players)
Figure 63 Business Strategy Excellence of Top Players in Eye-Tracking Market
12.6 Competitive Situations and Trends
12.6.1 Product Launches & Developments
Table 227 Product Launches & Developments, from January 2018-June 2020
12.6.2 Expansions & Acquisitions
Table 228 Expansions & Acquisitions, 2018-2019
12.6.3 Partnerships, Collaborations, and Agreements
Table 229 Partnerships, Collaborations, and Agreements, January 2018-June 2019
13 Company Profiles
13.1 Introduction
13.2 Key Players
13.2.1 Tobii
Figure 64 Tobii: Company Snapshot
13.2.2 Seeing Machines
Figure 65 Seeing Machines: Company Snapshot
13.2.3 Sr Research
13.2.4 Eyetech Digital Systems
13.2.5 Smart Eye
Figure 66 Smart Eye: Company Snapshot
13.2.6 Eyetracking
13.2.7 Prs in Vivo
13.2.8 Eyegaze
13.2.9 Ergoneers
13.2.10 Iscan
13.3 Right-To-Win
13.4 Other Companies
13.4.1 Pupil Labs
13.4.2 Imotions
13.4.3 Gazepoint
13.4.4 Eyesee
13.4.5 Converus
13.4.6 Mirametrix
13.4.7 Alea Technologies
13.4.8 Lumen Research
13.4.9 Irisbond
13.4.10 Beijing 7Invensun Technology
14 Adjacent and Related Markets
14.1 Introduction
14.2 Gesture Recognition and Touchless Sensing Market
14.2.1 Market Definition
14.2.2 Gesture Recognition and Touchless Sensing Market, by Industry
Figure 67 Consumer Electronics Vertical is Expected to Lead Gesture Recognition Market
Table 230 Gesture Recognition Market, by Industry, 2017-2025 (USD Million)
Table 231 Gesture Recognition in Automotive Market, by Region, 2017-2025 (USD Million)
Table 232 Gesture Recognition in Consumer Electronics Market, by Region, 2017-2025 (USD Million)
Table 233 Gesture Recognition in Advertisement & Communication Market, by Region, 2017-2025 (USD Million)
Figure 68 Government Segment is Expected to Dominate Touchless Sensing Market During Forecast Period
Table 234 Touchless Sensing Market, by Industry, 2017-2025 (USD Million)
Table 235 Touchless Sensing Market for Consumer Electronics, by Technology, 2017-2025 (USD Million)
Table 236 Touchless Sensing Market for Government, by Technology, 2017-2025 (USD Million)
Table 237 Touchless Sensing Market for Finance & Banking, by Technology, 2017-2025 (USD Million)
14.2.3 Gesture Recognition and Touchless Sensing Market, by Region
Figure 69 North America is Expected to Hold Dominant Position in Gesture Recognition Market During Forecast Period
Table 238 Gesture Recognition Market, by Region, 2017-2025 (USD Million)
Table 239 Touchless Sensing Market, by Region, 2017-2025 (USD Million)
14.3 Emotion Detection and Recognition Market
14.3.1 Market Definition
14.3.2 Emotion Detection and Recognition Market, by Technology
Figure 70 Biosensors Technology Segment to Witness Highest Growth in Market During Forecast Period
Table 240 Emotion Detection and Recognition Market Size, by Technology, 2017-2024 (USD Million)
Table 241 Feature Extraction and 3D Modeling: Emotion Detection and Recognition Market Size, by Region, 2017-2024 (USD Million)
Table 242 Biosensors Technology: Emotion Detection and Recognition Market Size, by Region, 2017-2024 (USD Million)
Table 243 Natural Language Processing: Emotion Detection and Recognition Market Size, by Region, 2017-2024 (USD Million)
Figure 71 North America is Expected to Hold Dominant Position in Machine Learning Segment of Emotion Detection and Recognition Market During Forecast Period
Table 244 Machine Learning: Emotion Detection and Recognition Market Size, by Region, 2017-2024 (USD Million)
14.3.3 Emotion Detection and Recognition Market, by Application Area
Figure 72 Medical Emergency Application Area to Record Highest Growth During Forecast Period
Table 245 Emotion Detection and Recognition Market Size, by Application Area, 2017-2024 (USD Million)
14.3.4 Emotion Detection and Recognition Market, by Region
Table 246 Emotion Detection and Recognition Market Size, by Region, 2017-2024 (USD Million)
14.4 Virtual Reality Market
14.4.1 Market Definition
14.4.2 Virtual Reality Market, by Technology
Figure 73 Semi-And Fully Immersive Technologies Dominate Virtual Reality Market During Forecast Period
Table 247 Vr Market, by Technology, 2016-2024 (USD Million)
Table 248 Vr Market for Nonimmersive Technology, by Offering, 2016-2024 (USD Million)
Table 249 Vr Market for Semi- and Fully Immersive Technologies, by Offering, 2016-2024 (USD Million)
14.4.3 Virtual Reality Market, by Application
Figure 74 Vr Market for Enterprise Applications to Witness Highest CAGR from 2018 to 2024
Table 250 Virtual Reality Market, by Application, 2016-2024 (USD Million)
14.4.4 Virtual Reality Market, by Region
Figure 75 Apac to Witness Highest CAGR from 2018 to 2024 in Virtual Reality Market
Table 251 Virtual Reality Market, by Region, 2016-2024 (USD Million)
15 Appendix
15.1 Insights of Industry Experts
15.2 Discussion Guide
15.3 Knowledge Store: Subscription Portal
15.4 Available Customizations
15.5 Related Reports
15.6 Author Detail
Companies Mentioned
- Alea Technologies
- Beijing 7Invensun Technology
- Converus
- Ergoneers
- Eyegaze
- Eyesee
- Eyetech Digital Systems
- Eyetracking
- Gazepoint
- Imotions
- Irisbond
- Iscan
- Lumen Research
- Mirametrix
- PRS in Vivo
- Pupil Labs
- Seeing Machines
- Smart Eye
- SR Research
- Tobii
Methodology
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