Food Sweeteners Market - Forecasts from 2024 to 2029

Food Sweeteners Market was valued at US$43.915 billion in 2022 and is expected to grow at a CAGR of 7.04% over the forecast period to reach a total market size of US$70.68 billion in 2029.

Sweeteners are additives that can be used in place of sugar. The rising shift towards low-calorie food and beverage items to stay fit and healthy and manage various chronic diseases is the major driver of the food sweetener market. The growing prevalence of chronic diseases caused by obesity is encouraging people to opt for healthy dietary patterns that involve less calorie intake.

Market Drivers:

Rising consumer awareness:

Consumers now demanding transparency about the ingredients used in making the product. As such, food and beverage manufacturers are also formulating products with food sweeteners that have lower calories than added sugar. There have also been proven studies that show a positive correlation between sugar and cancer.

As such, the rising number of cancer patients across the globe is also driving the consumption of food sweeteners globally. Governments, as well as international organizations, are also putting efforts to reduce the high consumption of sugar, which is causing a mushrooming disease burden at a global level, thus positively impacting the market growth of food sweeteners.

The growing popularity of natural sweeteners:

The growing awareness of the advantages offered by natural, calorie-free sweeteners is motivating individuals to incorporate them into their daily routines as a measure to combat obesity and address various health concerns. In the United States, the prevalence of diabetes is escalating at an alarming rate. According to the Centers for Disease Control and Prevention (CDC) National Diabetes Statistics Report for 2022, the estimated cases of diabetes have surged to 37.3 million.

Consequently, numerous food and beverage producers are responding to this changing consumer demand by introducing products that feature natural sweeteners such as honey and coconut sugar.

Food Sweeteners Market segmentation by application into dairy, beverages, confectionary and bakery, processed food, and others:

The market analysis of Food Sweeteners is categorized by application into Dairy, Beverages, Confectionery and Bakery, Processed Food, and Others. In the Dairy sector, there is a notable demand for sweeteners in flavored yogurt, desserts, and frozen dairy products.

Within Beverages, various sweeteners are employed, including High Fructose Corn Syrup (HFCS), sucrose, aspartame, sucralose, stevia, and monk fruit extract. Confectionery and Bakery applications encompass candy, cakes, pastries, and desserts. The Processed Food segment is witnessing growth due to the convenience and affordability of processed foods. The category labeled as Others includes applications in pharmaceuticals, dietary supplements, and animal feed.

North America is anticipated to hold a significant share of the Food sweeteners market.

The significant regional market for food sweeteners in North America, owing to the high concerns regarding the consumption of sugar among the population of various age groups. The growing prevalence of diabetes and obesity in North American countries has increased concerns among people as well as governments regarding this unhealthy lifestyle, which includes a high intake of sugar.6 in 10 adults in the United States, based on the Centers for Disease Control and Prevention, suffer from chronic diseases.

Market Developments:

• April 2023- Sweegen launched Sweetensify Flavors, debuting its sweet protein brazzein technology. They introduced its latest flavor tool designed for food and beverage producers to craft better-for-everyone products. Sweetensify Flavors, powered by Sweegen's novel-sweet protein technology, which includes brazzein, thaumatin II, and other unique proteins, aimed to enhance and modulate sweet flavor, delivering a sugar-like experience and pushing the boundaries of healthier product innovation.
• November 2022- Tate & Lyle PLC (Tate & Lyle to announced a new addition to its sweetener portfolio - ERYTESSE™ Erythritol. This addition was a result of a strategic partnership distribution agreement with a prominent erythritol supplier. It expanded Tate & Lyle's capability to assist customers in meeting consumer demand for healthier, sugar- and calorie-reduced products, further solidifying Tate & Lyle's position as the world leader in ingredient solutions for healthier food and beverages.
• July 2022- Luker Chocolate developed a new range of covertures that utilized erythritol and stevia as sweetening alternatives, driven by the rising demand from both consumers and clients. This response was prompted by the increased interest in chocolate options with no added sugar and lower calorie content. The range comprised erythritol and stevia 40%, a no-added-sugar milk chocolate, and erythritol and stevia 70%, sugar-free dark chocolate.

Market Segmentation:

By Type

• Natural Sweetener
• Coconut Sugar
• Stevia
• Honey
• Maple Syrup
• Others
• Artificial Sweetener
• Sucralose
• Aspartame
• Acesulfame Potassium
• Saccharin
• Neotame
• Others

By Application

• Dairy
• Beverages
• Confectionary and Bakery
• Processed Food
• Others

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• UK
• Germany
• France
• Spain
• Italy
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Others
• Asia Pacific
• Japan
• China
• India
• South Korea
• Indonesia
• Taiwan
• Thailand
• Others