Web content management is a software application comprised of a set of tools that can manage and streamline an enterprise's digital information and web content on a website. Easier content management, simplification of website maintenance, uncomplicated design and themes, and permissions to have multiple users are some of the critical features of a web content management system. Many businesses are adopting web content marketing as vital tool for their overall development. Web content management offers a centralized interface for enterprises that helps add, edit and customize media content prior to publishing it. Their significant advantages in digital marketing campaigns have proved that web content management systems are crucial elements for corporate growth and establishing a brand image in the global market. Web content management platforms can be deployed over the organizations' cloud or on-premises. Cloud-based WCM platforms do not allow customization while on-premise solutions enable enterprises to manage customized and flexible content management environments. Increased access to web content among individuals using multiple online sources such as blogs, social media platforms, and discussion forums is helping businesses recognize their customers through two-way dialog. Some companies use WCM to solicit customer feedback on a product before its launch, which can minimize their product investment.
The web content management market is expected to witness high growth during the forecast period. The market is mainly driven by the rising demand for outsourced content writing and the growing trend of web-based marketing. Moreover, the increasing need for omnichannel customer experience management, higher demand for digital marketing solutions, and rapid adoption of customer engagement strategies are also expected to fuel the market growth over the forecast period. Other market drivers include the rising use of the internet, the growing use of mobile phones and tablets for online shopping, and the rising trend of online learning. Furthermore, the growing number of social media users encourages companies to use web content management systems to deliver their products and services to online customers.
The web content management market is segmented into the following categories:
- By component Type: solutions and services.
- By solution: digital marketing management, mobile and social content management, web experience management, digital asset management integration, web creation and editing tools, and content analytics.
- By services: professional services and managed services.
- By deployment type: cloud, on-premises and hybrid.
- By organization size: large (employees > 1000), medium-sized (500<employees<1000) small enterprises (100<employees<500), and micro and startups (employees<100).
- By vertical: news and media, online education, sports, life sciences, GPS data, financial, retail and others.
This report also analyzes market share and provides a listing of company profiles for key players in the global market.
The report includes:
- 87 data tables
- A brief general outlook of the global market for web content management system (WCMS) and related technologies
- Analyses of the global market trends, with data from 2019-2020, and projections of compound annual growth rates (CAGRs) through 2025
- Identification of segments with high growth potential and their future applications
- Highlights of opportunities in the innovation-driven web content management market, and assessment of various end-use industry applications of WCMS software and the market dynamics of each application
- Estimation of market size and revenue forecasts for global WCMS market, and corresponding market share analysis by component type, deployment type, organization size, industry vertical and geographic region for the key market segment and sub-segment
- Insight into key trends related to the global market, and its various service types and end-use applications that influence the web content management market
- Assessment of the major stakeholders in the market and competitive landscape for market leaders along with their growth strategies
- Detailed profiles of the major players operating in the global web content management market. Key players include Adobe Systems Inc., Alphabet Inc., Automattic Inc. (Wordpress.com), Microsoft Corp., and OpenText Corp.
Table of Contents
Chapter 1 Introduction
- Study Goals and Objectives
- Reasons for Doing This Study
- Scope of Report
- Research Methodology
- Intended Audience
- Information Sources
- Regional Breakdown
- Analyst's Credentials
- Custom Research
- Related Reports
Chapter 2 Summary and Highlights
Chapter 3 Market and Technology Background
- Market Dynamics
- Drivers
- Restraints
- Opportunities
Chapter 4 Market Breakdown by Component Type
- Introduction
- Solutions
- Digital Marketing Management
- Mobile and Social Content Management
- Web Experience Management
- Digital Asset Management Integration
- Web Creation and Editing tools
- Content Analytics
- Services
- Professional Services
- Training and Support
- Implementation
- Consulting
- Managed Services
Chapter 5 Market Breakdown by Deployment Type
- Cloud
- On-Premises
- Hybrid
Chapter 6 Market Breakdown by Organization Size
- Introduction
- Large Enterprises
- Medium-size Enterprises
- Small Enterprises
- Micro and Startup Organizations
Chapter 7 Market Breakdown by Vertical
- Introduction
- News and Media
- Online Education
- Sports
- Life Sciences
- GPS Data
- Financial
- Retail
- Other Verticals
Chapter 8 Market Breakdown by Region
- Introduction
- North America
- Europe
- Asia-Pacific
- Rest of the World (RoW)
Chapter 9 Company Profiles
- Acquia Inc.
- Adobe Inc.
- Alphabet Inc.
- Automattic Inc. (Wordpress.Com)
- Contentful
- Coremedia
- Crownpeak Technology Inc.
- DNN Corp. (Dotnetnuke)
- Episerver Inc.
- E-Spirit Ag
- IBM Corp.
- Kentico Software S.R.O.
- Microsoft Corp.
- Open Text Corp.
- Oracle Corp.
- Percussion Software Inc.
- Progress Software Corp.
- Rackspace Technology
- SDL Plc
- Sitecore Corp. A/S
List of Tables
Summary Table: Global Web Content Management Market, by Component Type, Through 2025
Table 1: Global Web Content Management Components Market, by Organization Size, Through 2025
Table 2: Global Web Content Management Components Market, by Deployment Type, Through 2025
Table 3: Global Web Content Management Components Market, by Verticals, Through 2025
Table 4: Global Web Content Management Components Market, by Region, Through 2025
Table 5: Global Web Content Management Market, by Solutions, Through 2025
Table 6: Global Web Content Management Solutions Market, by Organization Size, Through 2025
Table 7: Global Web Content Management Solutions Market, by Deployment Type, Through 2025
Table 8: Global Web Content Management Solutions Market, by Vertical, Through 2025
Table 9: Global Web Content Management Solutions Market, by Region, Through 2025
Table 10: Global Web Content Management Market, by Service Type, Through 2025
Table 11: Global Web Content Management Market, by Professional Service Type, Through 2025
Table 12: Global Web Content Management Services Market, by Organization Size, Through 2025
Table 13: Global Web Content Management Services Market, by Deployment Type, Through 2025
Table 14: Global Web Content Management Services Market, by Vertical, Through 2025
Table 15: Global Web Content Management Services Market, by Region, Through 2025
Table 16: Global Web Content Management Market, by Deployment Type, Through 2025
Table 17: Global Web Content Management Market for Cloud Deployment, by Region, Through 2025
Table 18: Global Web Content Management Market for Cloud Deployment, by Component Type, Through 2025
Table 19: Global Web Content Management Market for On-Premises Deployment, by Region, Through 2025
Table 20: Global Web Content Management Market for On-Premises Deployment, by Component Type, Through 2025
Table 21: Global Web Content Management Market for Hybrid Deployment, by Region, Through 2025
Table 22: Global Web Content Management Market for Hybrid Deployment, by Component Type, Through 2025
Table 23: Global Web Content Management Market, by Organization Size, Through 2025
Table 24: Global Web Content Management Market for Large Enterprises, by Region, Through 2025
Table 25: Global Web Content Management Market for Large Enterprises, by Component Type, Through 2025
Table 26: Global Web Content Management Market for Medium-size Enterprises, by Region, Through 2025
Table 27: Global Web Content Management Market for Medium-size Enterprises, by Component Type, Through 2025
Table 28: Global Web Content Management Market for Small Enterprises, by Region, Through 2025
Table 29: Global Web Content Management Market for Small Enterprises, by Component Type, Through 2025
Table 30: Global Web Content Management Market for Micro and Startup Organizations, by Region, Through 2025
Table 31: Global Web Content Management Market for Micro and Startup Organizations, by Component Type, Through 2025
Table 32: Global Web Content Management Market, by Vertical, Through 2025
Table 33: Global Web Content Management Market for News and Media, by Region, Through 2025
Table 34: Global Web Content Management Market for News and Media, by Component Type, Through 2025
Table 35: Global Web Content Management Market for Online Education, by Region, Through 2025
Table 36: Global Web Content Management Market for Online Education, by Component Type, Through 2025
Table 37: Global Web Content Management Market for Sports, by Region, Through 2025
Table 38: Global Web Content Management Market for Sports, by Component Type, Through 2025
Table 39: Global Web Content Management Market for Life Sciences, by Region, Through 2025
Table 40: Global Web Content Management Market for Life Sciences, by Component Type, Through 2025
Table 41: Global Web Content Management Market for GPS Data, by Region, Through 2025
Table 42: Global Web Content Management Market for GPS Data, by Component Type, Through 2025
Table 43: Global Web Content Management Market for Financial, by Region, Through 2025
Table 44: Global Web Content Management Market for Financial, by Component Type, Through 2025
Table 45: Global Web Content Management Market for Retail, by Region, Through 2025
Table 46: Global Web Content Management Market for Retail, by Component Type, Through 2025
Table 47: Global Web Content Management Market for Others, by Region, Through 2025
Table 48: Global Web Content Management Market for Others, by Component Type, Through 2025
Table 49: Global Web Content Management Market, by Region, Through 2025
Table 50: North American Web Content Management Market, by Country, Through 2025
Table 51: North American Web Content Management Market, by Component Type, Through 2025
Table 52: North American Web Content Management Market, by Solution, Through 2025
Table 53: North American Web Content Management Market, by Services, Through 2025
Table 54: North American Web Content Management Market, by Deployment Type, Through 2025
Table 55: North American Web Content Management Market, by Organization Size, Through 2025
Table 56: North American Web Content Management Market, by Vertical, Through 2025
Table 57: European Web Content Management Market, by Country, Through 2025
Table 58: European Web Content Management Market, by Component Type, Through 2025
Table 59: European Web Content Management Market, by Solution, Through 2025
Table 60: European Web Content Management Market, by Service, Through 2025
Table 61: European Web Content Management Market, by Deployment Type, Through 2025
Table 62: European Web Content Management Market, by Organization Size, Through 2025
Table 63: European Web Content Management Market, by Vertical, Through 2025
Table 64: Asia-Pacific Web Content Management Market, by Country, Through 2025
Table 65: Asia-Pacific Web Content Management Market, by Component Type, Through 2025
Table 66: Asia-Pacific Web Content Management Market, by Solution, Through 2025
Table 67: Asia-Pacific Web Content Management Market, by Service, Through 2025
Table 68: Asia-Pacific Web Content Management Market, by Deployment Type, Through 2025
Table 69: Asia-Pacific Web Content Management Market, by Organization Size, Through 2025
Table 70: Asia-Pacific Web Content Management Market, by Vertical, Through 2025
Table 71: RoW Web Content Management Market, by Country, Through 2025
Table 72: RoW Web Content Management Market, by Component Type, Through 2025
Table 73: RoW Web Content Management Market, by Solution, Through 2025
Table 74: RoW Web Content Management Market, by Service, Through 2025
Table 75: RoW Web Content Management Market, by Deployment Type, Through 2025
Table 76: RoW Web Content Management Market, by Organization Size, Through 2025
Table 77: RoW Web Content Management Market, by Vertical, Through 2025
Table 78: Adobe Systems: Company Financials, 2017-2019
Table 79: Alphabet Inc.: Company Financials, 2017-2019
Table 80: Adesso SE: Company Financials, 2017-2019
Table 81: IBM: Company Financials, 2017-2019
Table 82: Microsoft Corp.: Company Financials, 2018-2020
Table 83: OpenText Corp.: Company Financials, 2018-2020
Table 84: Oracle Corp.: Company Financials, 2017-2019
Table 85: Progress Software Corp.: Company Financials, 2017-2019
Table 86: RWS Holdings Plc: Company Financials, 2017-2019
List of Figures
Summary Figure: Global Web Content Management Market, by Component Type, 2019-2025
Figure 1: Global Web Content Management Components Market, by Organization Size, 2019-2025
Figure 2: Global Web Content Management Components Market, by Deployment Type, 2019-2025
Figure 3: Global Web Content Management Components Market, by Verticals, 2019-2025
Figure 4: Global Web Content Management Components Market, by Region, 2019-2025
Figure 5: Global Web Content Management Market, by Solutions, 2019-2025
Figure 6: Global Web Content Management Solutions Market, by Organization Size, 2019-2025
Figure 7: Global Web Content Management Solutions Market, by Deployment Type, 2019-2025
Figure 8: Global Web Content Management Solutions Market, by Vertical, 2019-2025
Figure 9: Global Web Content Management Solutions Market, by Region, 2019-2025
Figure 10: Global Web Content Management Market, by Service Type, 2019-2025
Figure 11: Global Web Content Management Market, by Professional Service Type, 2019-2025
Figure 12: Global Web Content Management Services Market, by Organization Size, 2019-2025
Figure 13: Global Web Content Management Services Market, by Deployment Type, 2019-2025
Figure 14: Global Web Content Management Services Market, by Deployment Type, 2019-2025
Figure 15: Global Web Content Management Services Market, by Region, 2019-2025
Figure 16: Global Web Content Management Market, by Deployment Type, 2019-2025
Figure 17: Global Web Content Management Market for Cloud Deployment, by Region, 2019-2025
Figure 18: Global Web Content Management Market for Cloud Deployment, by Component Type, 2019-2025
Figure 19: Global Web Content Management Market for On-Premises Deployment, by Region, 2019-2025
Figure 20: Global Web Content Management Market for On-Premises Deployment, by Component Type, 2019-2025
Figure 21: Global Web Content Management Market for Hybrid Deployment, by Region, 2019-2025
Figure 22: Global Web Content Management Market for Hybrid Deployment, by Component Type, 2019-2025
Figure 23: Global Web Content Management Market, by Organization Size, 2019-2025
Figure 24: Global Web Content Management Market for Large Enterprises, by Region, 2019-2025
Figure 25: Global Web Content Management Market for Large Enterprises, by Component Type, 2019-2025
Figure 26: Global Web Content Management Market for Medium-size Enterprises, by Region, 2019-2025
Figure 27: Global Web Content Management Market for Medium-size Enterprises, by Component Type, 2019-2025
Figure 28: Global Web Content Management Market for Small Enterprises, by Region, 2019-2025
Figure 29: Global Web Content Management Market for Small Enterprises, by Component Type, 2019-2025
Figure 30: Global Web Content Management Market for Micro and Startup Organizations, by Region, 2019-2025
Figure 31: Global Web Content Management Market for Micro and Startup Organizations, by Component Type, 2019-2025
Figure 32: Global Web Content Management Market, by Vertical, 2019-2025
Figure 33: Global Web Content Management Market for News and Media, by Region, 2019-2025
Figure 34: Global Web Content Management Market for News and Media, by Component Type, 2019-2025
Figure 35: Global Web Content Management Market for Online Education, by Region, 2019-2025
Figure 36: Global Web Content Management Market for Online Education, by Component Type, 2019-2025
Figure 37: Global Web Content Management Market for Sports, by Region, 2019-2025
Figure 38: Global Web Content Management Market for Sports, by Component Type, 2019-2025
Figure 39: Global Web Content Management Market for Life Sciences, by Region, 2019-2025
Figure 40: Global Web Content Management Market for Life Sciences, by Component Type, 2019-2025
Figure 41: Global Web Content Management Market for GPS Data, by Region, 2019-2025
Figure 42: Global Web Content Management Market for GPS Data, by Component Type, 2019-2025
Figure 43: Global Web Content Management Market for Financial, by Region, 2019-2025
Figure 44: Global Web Content Management Market for Financial, by Component Type, 2019-2025
Figure 45: Global Web Content Management Market for Retail, by Region, 2019-2025
Figure 46: Global Web Content Management Market for Retail, by Component Type, 2019-2025
Figure 47: Global Web Content Management Market for Others, by Region, 2019-2025
Figure 48: Global Web Content Management Market for Others, by Component Type, 2019-2025
Figure 49: Global Web Content Management Market, by Region, 2019-2025
Figure 50: North American Web Content Management Market, by Country, 2019-2025
Figure 51: North American Web Content Management Market, by Component Type, 2019-2025
Figure 52: North American Web Content Management Market, by Solution, 2019-2025
Figure 53: North American Web Content Management Market, by Services, 2019-2025
Figure 54: North American Web Content Management Market, by Deployment Type, 2019-2025
Figure 55: North American Web Content Management Market, by Organization Size, 2019-2025
Figure 56: North American Web Content Management Market, by Vertical, 2019-2025
Figure 57: European Web Content Management Market, by Country, 2019-2025
Figure 58: European Web Content Management Market, by Component Type, 2019-2025
Figure 59: European Web Content Management Market, by Solution, 2019-2025
Figure 60: European Web Content Management Market, by Service, 2019-2025
Figure 61: European Web Content Management Market, by Deployment Type, 2019-2025
Figure 62: European Web Content Management Market, by Organization Size, 2019-2025
Figure 63: European Web Content Management Market, by Vertical, 2019-2025
Figure 64: Asia-Pacific Web Content Management Market, by Country, 2019-2025
Figure 65: Asia-Pacific Web Content Management Market, by Component Type, 2019-2025
Figure 66: Asia-Pacific Web Content Management Market, by Solution, 2019-2025
Figure 67: Asia-Pacific Web Content Management Market, by Service, 2019-2025
Figure 68: Asia-Pacific Web Content Management Market, by Deployment Type, 2019-2025
Figure 69: Asia-Pacific Web Content Management Market, by Organization Size, 2019-2025
Figure 70: Asia-Pacific Web Content Management Market, by Vertical, 2019-2025
Figure 71: RoW Web Content Management Market, by Country, 2019-2025
Figure 72: RoW Web Content Management Market, by Component Type, 2019-2025
Figure 73: RoW Web Content Management Market, by Solution, 2019-2025
Figure 74: RoW Web Content Management Market, by Service, 2019-2025
Figure 75: RoW Web Content Management Market, by Deployment Type, 2019-2025
Figure 76: RoW Web Content Management Market, by Organization Size, 2019-2025
Figure 77: RoW Web Content Management Market, by Vertical, 2019-2025
Samples
LOADING...
Companies Mentioned
- Acquia Inc.
- Adobe Inc.
- Alphabet Inc.
- Automattic Inc. (Wordpress.Com)
- Contentful
- Coremedia
- Crownpeak Technology Inc.
- DNN Corp. (Dotnetnuke)
- Episerver Inc.
- E-Spirit Ag
- IBM Corp.
- Kentico Software S.R.O.
- Microsoft Corp.
- Open Text Corp.
- Oracle Corp.
- Percussion Software Inc.
- Progress Software Corp.
- Rackspace Technology
- SDL Plc
- Sitecore Corp. A/S
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 126 |
| Published | February 2021 |
| Forecast Period | 2020 - 2025 |
| Estimated Market Value ( USD | $ 7.1 Billion |
| Forecasted Market Value ( USD | $ 18 Billion |
| Compound Annual Growth Rate | 20.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 20 |
