The global pet meal kit delivery services market size is expected to reach USD 5.20 billion by 2028, registering a CAGR of 15.3% over the forecast period, according to the report. Rising awareness among pet owners related to adverse effects of nutrition deficiency in pets, coupled with their increased spending on pet food is expected to drive market demand across the globe over the forecasted period. The dogs animal type segment led the market and accounted for the leading share of the total revenue in 2020.
The segment is expected to rise over the anticipated period owing to the easy availability of multiple flavored meals offered by companies, such as PetPlate, NomNomNow Inc., The Farmer’s Dog Inc., and Spot & Tango. For instance, NomNomNow Inc. offers meals in flavors, such as, beef, turkey, pork, and chicken, and thus offering a variety of selections for the consumers. Furthermore, with a rise in the cases of dog diseases due to nutritional deficiency, there is an increase in demand for meal kit delivery services to provide calculated meals based on the dog’s profile.
The full subscription type segment led the market in 2020. Full subscription plans offer a higher discount to consumers, along with free trials that help them gain more popularity over budget-friendly topper subscriptions. Furthermore, full subscriptions are based on the pet’s profile, which includes their weight, age, breed, activity level, allergies and health conditions, and taste preferences, which help consumers understand the required calorie intake for their pets. For instance, as per the Spot & Tango, an active small dog requires approximately 300 calories a day, while a medium and large dog requires around 600 and 1300 calories a day respectively.
Since full subscriptions cover 100% of the calorie intake required, it gets more convenient for the consumers to go forward with monthly/yearly subscriptions, thereby leading to boosting this segment’s growth. North America dominated the global market and generated the highest contribution of sales to the market revenue in 2020. The rising investment by key players is one of the major factors driving the region’s growth. For instance, in April 2020, Spot & Tango, U.S., received a seed funding of USD 4.2 million to launch their dry pet meal services across the globe.
Also, in January 2019, The Farmer’s Dog Inc. received funding of USD 39 million to expand its services by shipping meal kits for pets across the globe. The market is fragmented with the presence of a large number of global and regional players and companies face stiff competition from each other as some of them are among the top providers that have a large customer base.
The segment is expected to rise over the anticipated period owing to the easy availability of multiple flavored meals offered by companies, such as PetPlate, NomNomNow Inc., The Farmer’s Dog Inc., and Spot & Tango. For instance, NomNomNow Inc. offers meals in flavors, such as, beef, turkey, pork, and chicken, and thus offering a variety of selections for the consumers. Furthermore, with a rise in the cases of dog diseases due to nutritional deficiency, there is an increase in demand for meal kit delivery services to provide calculated meals based on the dog’s profile.
The full subscription type segment led the market in 2020. Full subscription plans offer a higher discount to consumers, along with free trials that help them gain more popularity over budget-friendly topper subscriptions. Furthermore, full subscriptions are based on the pet’s profile, which includes their weight, age, breed, activity level, allergies and health conditions, and taste preferences, which help consumers understand the required calorie intake for their pets. For instance, as per the Spot & Tango, an active small dog requires approximately 300 calories a day, while a medium and large dog requires around 600 and 1300 calories a day respectively.
Since full subscriptions cover 100% of the calorie intake required, it gets more convenient for the consumers to go forward with monthly/yearly subscriptions, thereby leading to boosting this segment’s growth. North America dominated the global market and generated the highest contribution of sales to the market revenue in 2020. The rising investment by key players is one of the major factors driving the region’s growth. For instance, in April 2020, Spot & Tango, U.S., received a seed funding of USD 4.2 million to launch their dry pet meal services across the globe.
Also, in January 2019, The Farmer’s Dog Inc. received funding of USD 39 million to expand its services by shipping meal kits for pets across the globe. The market is fragmented with the presence of a large number of global and regional players and companies face stiff competition from each other as some of them are among the top providers that have a large customer base.
Pet Meal Kit Delivery Services Market Report Highlights
- Asia Pacific is projected to be the fastest-growing regional market from 2021 to 2028 due to a growing number of new service offerings and rising concerns about pet health and nutritional deficiencies
- The wet food segment led the global market in 2020 and is estimated to register the fastest CAGR over the forecast period
- The growth is due to the increasing availability of customized wet food meals catering to the specific needs of pets
- The full subscription type segment accounted for the largest revenue share of the global market in 2020 and is expected to register the fastest CAGR of 17.3% over the forecast period
- The growth can be credited to the significant advantages offered by providers to consumers, such as customization, discounted prices, free trials, and international shipping
Table of Contents
Chapter 1. Methodology and Scope1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Pet Type Outlook
2.3. Food Type Outlook
2.4. Subscription Type Outlook
2.5. Regional Outlook
Chapter 3. Pet Meal Kit Delivery Services Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the Pet Meal Kit Delivery Services Market
3.4. Industry Value Chain Analysis
3.4.1. Sales/Retail Channel Analysis
3.4.2. Profit Margin Analysis
3.5. Market Dynamics
3.5.1. Market Driver Analysis
3.5.2. Market Restraint Analysis
3.5.3. Industry Challenges
3.5.4. Industry Opportunities
3.6. Business Environment Analysis
3.6.1. Industry Analysis - Porter’s
3.6.1.1. Supplier Power
3.6.1.2. Buyer Power
3.6.1.3. Substitution Threat
3.6.1.4. Threat from New Entrant
3.6.1.5. Competitive Rivalry
3.7. Roadmap of Pet Meal Kit Delivery Services Market
3.8. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preference
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Pet Meal Kit Delivery Services Market: Pet Type Analysis & Estimates
5.1. Pet Type Analysis & Market Share, 2020 & 2028
5.2. Dogs
5.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.3. Cats
5.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 6. Pet Meal Kit Delivery Services Market: Food Type Analysis & Estimates
6.1. Food Type Analysis & Market Share, 2020 & 2028
6.2. Dry (Kibble)
6.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
6.3. Wet
6.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 7. Pet Meal Kit Delivery Services Market: Subscription Type Analysis & Estimates
7.1. Subscription Type Analysis & Market Share, 2020 & 2028
7.2. Topper
7.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.3. Full
7.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 8. Pet Meal Kit Delivery Services Market: Country Estimates & Trend Analysis
8.1. Regional Movement Analysis & Market Share, 2020 & 2028
8.2. North America
8.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.2.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.2.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.2.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.2.5. U.S.
8.2.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.2.5.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.2.5.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.2.5.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.3. Europe
8.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.3.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.3.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.3.5. U.K.
8.3.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.5.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.3.5.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.3.5.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.3.6. France
8.3.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.6.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.3.6.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.3.6.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.3.7. Spain
8.3.7.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.7.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.3.7.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.3.7.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.4. Asia Pacific
8.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.4.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.4.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.4.5. China
8.4.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.5.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.4.5.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.4.5.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.4.6. Japan
8.4.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.6.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.4.6.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.4.6.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.4.7. India
8.4.7.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.7.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.4.7.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.4.7.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.4.8. Australia
8.4.8.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.8.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.4.8.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.4.8.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.5. Rest of the World
8.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.5.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.5.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.5.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.5.5. Brazil
8.5.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.5.5.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.5.5.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.5.5.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
8.5.6. South Africa
8.5.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.5.6.2. Market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
8.5.6.3. Market estimates and forecast, by food type, 2016 - 2028 (USD Million)
8.5.6.4. Market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
Chapter 9. Competitive Analysis
9.1. Key global players, recent developments & their impact on the industry
9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
9.3. Vendor Landscape
Chapter 10. Company Profiles
10.1. The Farmer’s Dog, Inc.
10.1.1. Company Overview
10.1.2. Financial Performance
10.1.3. Product Benchmarking
10.1.4. Strategic Initiatives
10.2. PetPlate
10.2.1. Company Overview
10.2.2. Financial Performance
10.2.3. Product Benchmarking
10.2.4. Strategic Initiatives
10.3. NomNomNow Inc
10.3.1. Company Overview
10.3.2. Financial Performance
10.3.3. Product Benchmarking
10.3.4. Strategic Initiatives
10.4. Ollie Pets Inc
10.4.1. Company Overview
10.4.2. Financial Performance
10.4.3. Product Benchmarking
10.4.4. Strategic Initiatives
10.5. Spot and Tango
10.5.1. Company Overview
10.5.2. Financial Performance
10.5.3. Product Benchmarking
10.5.4. Strategic Initiatives
10.6. Butternutbox
10.6.1. Company Overview
10.6.2. Financial Performance
10.6.3. Product Benchmarking
10.6.4. Strategic Initiatives
10.7. Kabo Labs
10.7.1. Company Overview
10.7.2. Financial Performance
10.7.3. Product Benchmarking
10.7.4. Strategic Initiatives
10.8. Lyka
10.8.1. Company Overview
10.8.2. Financial Performance
10.8.3. Product Benchmarking
10.8.4. Strategic Initiatives
10.9. Tailsco Ltd.
10.9.1. Company Overview
10.9.2. Financial Performance
10.9.3. Product Benchmarking
10.9.4. Strategic Initiatives
10.10. Lucky Dog Cuisine Inc.
10.10.1. Company Overview
10.10.2. Financial Performance
10.10.3. Product Benchmarking
10.10.4. Strategic InitiativesList of Tables
1. Pet meal kit delivery services market - Driving factor market analysis
2. Pet meal kit delivery services market - Market restraint analysis
3. Pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
4. Pet meal kit delivery services market estimates and forecasts, for dogs, 2016 - 2028 (USD Million)
5. Pet meal kit delivery services market estimates and forecasts, for cats, 2016 - 2028 (USD Million)
6. Pet meal kit delivery services market estimates and forecasts, by dry food type, 2016 - 2028 (USD Million)
7. Pet meal kit delivery services market estimates and forecasts, by wet food type, 2016 - 2028 (USD Million)
8. Pet meal kit delivery services market estimates and forecasts, by topper subscription type, 2016 - 2028 (USD Million)
9. Pet meal kit delivery services market estimates and forecasts, by full subscription type, 2016 - 2028 (USD Million)
10. North America pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
11. North America pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
12. North America pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
13. North America pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
14. U.S. pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
15. U.S. pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
16. U.S. pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
17. U.S. pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
18. Europe pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
19. Europe pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
20. Europe pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
21. Europe pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
22. U.K. pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
23. U.K. pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
24. U.K. pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
25. U.K. pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
26. France pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
27. France pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
28. France pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
29. France pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
30. Spain pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
31. Spain pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
32. Spain pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
33. Spain pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
34. Asia Pacific pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
35. Asia Pacific pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
36. Asia Pacific pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
37. Asia Pacific pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
38. China pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
39. China pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
40. China pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
41. China pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
42. Japan pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
43. Japan pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
44. Japan pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
45. Japan pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
46. India pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
47. India pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
48. India pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
49. India pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
50. Australia pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
51. Australia pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
52. Australia pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
53. Australia pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
54. Rest of the World pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
55. Rest of the World pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
56. Rest of the World pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
57. Rest of the World pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
58. Brazil pet meal kit delivery services market estimates and forecast, 2016 - 2028 (USD Million)
59. Brazil pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
60. Brazil pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
61. Brazil pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
62. South Africa pet meal kit delivery services market estimates and forecast, 2016 - 2027 (USD Million)
63. South Africa pet meal kit delivery services market estimates and forecast, by pet type, 2016 - 2028 (USD Million)
64. South Africa pet meal kit delivery services market estimates and forecast, by food type, 2016 - 2028 (USD Million)
65. South Africa pet meal kit delivery services market estimates and forecast, by subscription type, 2016 - 2028 (USD Million)
66. Company categorizationList of Figures
1. Pet meal kit delivery services market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Pet meal kit delivery services market - Penetration & growth prospect mapping
7. Pet meal kit delivery services market - Value chain analysis
8. Pet meal kit delivery services market: Porter’s Five Forces Analysis
9. Roadmap of pet meal kit delivery services market
10. Factors affecting buying decisions for pet meal kit delivery services market
11. Pet meal kit delivery services market: Pet Type share (%) analysis, 2020 & 2028
12. Pet meal kit delivery services market: Food Type share (%) analysis, 2020 & 2028
13. Pet meal kit delivery services market: Subscription Type share (%) analysis, 2020 & 2028
14. Pet meal kit delivery services market: Regional share (%) analysis, 2020 & 2028
15. Pet meal kit delivery services market share analysis, 2020, (%)
Companies Mentioned
- The Farmer’s Dog, Inc.
- PetPlate
- NomNomNow Inc
- Ollie Pets Inc
- Spot and Tango
- Butternutbox
- Kabo Labs
- Lyka
- Tailsco Ltd.
- Lucky Dog Cuisine Inc.
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 75 |
| Published | December 2021 |
| Forecast Period | 2021 - 2028 |
| Estimated Market Value ( USD | $ 1.92 Billion |
| Forecasted Market Value ( USD | $ 5.2 Billion |
| Compound Annual Growth Rate | 15.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
