Men's Personal Care Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2027

The report on the global men’s personal care market provides qualitative and quantitative analysis for the period from 2019 to 2027. The report predicts the global men’s personal care market to grow with a CAGR of 5.9% over the forecast period from 2021-2027. The study on men’s personal care market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2019 to 2027.



The report on men’s personal care market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global men’s personal care market over the period of 2019 to 2027. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global men’s personal care market over the period of 2019 to 2027. Further, Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings

1) Drivers

• Growing young population
• Increasing trend of self-grooming, body image and hygiene

2) Restraints

• Wider and easy availability of unisex, and female personal care products

3) Opportunities

• Growing investment in R & D activities to develop innovative products

Research Methodology

A) Primary Research

Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include
1. Key Opinion Leaders
2. Internal and External subject matter experts
3. Professionals and participants from the industry

Our primary research respondents typically include

1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/country managers
5. Vice President level executives.

B) Secondary Research

Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. Each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include

1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segment Covered

The global men’s personal care market is segmented on the basis of product type, and distribution channel.

The Global Men’s Personal Care Market by Product Type

• Skincare
• Haircare
• Personal Grooming
• Others

The Global Men’s Personal Care Market by Distribution Channel

• Hypermarket/supermarket
• Pharmacy
• E-commerce
• Others

Company Profiles

The companies covered in the report include

• The Procter & Gamble Company
• Unilever PLC
• Reckitt Benckiser Group PLC
• Estee Lauder Companies, Inc
• Johnson & Johnson Services, Inc.
• L'Oréal S.A.
• Beiersdorf AG
• Kao Corporation
• Coty Inc.
• Edgewell Personal Care Company

What does this Report Deliver?

1. Comprehensive analysis of the global as well as regional markets of the men’s personal care market.
2. Complete coverage of all the segments in the men’s personal care market to analyze the trends, developments in the global market and forecast of market size up to 2027.
3. Comprehensive analysis of the companies operating in the global men’s personal care market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.

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