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Competitor Strategies in Snacks

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    Report

  • 31 Pages
  • February 2025
  • Region: Global
  • Euromonitor International
  • ID: 5579059
Top snacks companies are managing their portfolios through acquisitions and divestments, focusing on key categories and emerging markets. Some are adapting products to local preferences, while innovation in unique flavours, including spicy options, drives new snack experiences. Brands are also collaborating globally to create co-branded products that generate social media buzz. Meanwhile, snack companies continue to focus on healthy options and sustainability.

The Competitor Strategies in Snacks global briefing provides a comprehensive overview of the Snacks market, providing insight on sales and market potential, retail distribution and company and brand shares. Analysis identifies emerging geographies alongside growth opportunities in the most developed, highest value countries. It also offers strategic analysis of the key trends shaping the industry and consumer demand, such as health and wellness, sustainability, the evolution of eating occasions, in addition to ongoing considerations of convenience and value-for-money in the post-pandemic world. Insight into how these trends are shaping demand informs forecasts to 2029, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Introduction
  • Competitive landscape
  • Key protagonists
  • Key strategies