Snacks Market Report and Forecast 2025-2034

According to this report, the global snacks market size reached approximately USD 645.77 billion in 2024. Aided by the increasing consumer demand for convenient and ready-to-eat food products and the growing popularity of healthy snacking options, the market is projected to grow at a CAGR of 5.30% between 2025 and 2034, reaching a value of around USD 1.02 trillion by 2034.

Snacks, including chips, biscuits, nuts, fruits, and bakery products, play an essential role in the daily eating habits of consumers across the globe. With busy lifestyles, particularly in urban areas, snacks have emerged as a quick, convenient food option that provides energy and nutrition between meals. The rising demand for indulgent yet health-conscious snack options has fuelled innovations in the global market for snacks, where manufacturers are offering a diverse range of products catering to different taste preferences, dietary needs, and nutritional requirements.

The snacks market growth is driven by shifting consumer eating habits, especially the increasing preference for snacking over traditional meals. The rise in disposable incomes, particularly in emerging economies, has further boosted the demand for premium, healthy, and gourmet snacks. In addition, the growing trend of mindful eating and health consciousness has created a demand for snacks that offer not only convenience but also nutritional benefits.

The market is also being significantly driven by the increasing demand for healthy and functional snacks. With rising awareness about health and wellness, consumers are increasingly seeking snacks that provide nutrition along with convenience. Products made from natural, organic, gluten-free, and plant-based ingredients are gaining popularity among health-conscious consumers, supporting the snacks market demand. Additionally, snacks fortified with protein, vitamins, and fibre are being sought after by those looking to meet specific dietary goals.

In addition to health-focused snacks, there has been a rising demand for functional snacks that offer added health benefits beyond basic nutrition. For instance, snacks fortified with probiotics, omega-3 fatty acids, and antioxidants are gaining traction among consumers who seek to support digestive health, cognitive function, and overall well-being. This trend has created opportunities for manufacturers to innovate and introduce new product lines that cater to the growing demand for functional and better-for-you snacks.

The trend toward clean-label and minimally processed snacks is also leading to the snacks market expansion. Consumers are paying closer attention to product labels and are increasingly avoiding snacks with artificial ingredients, preservatives, and high sugar or sodium content. This shift has led to the introduction of healthier alternatives to traditional snacks, such as baked chips, vegetable crisps, and granola bars made with whole grains and natural sweeteners.

One of the key drivers of the market is the continuous innovation in flavour profiles and packaging. Consumers today are seeking new and exciting taste experiences, which has led to the development of unique and exotic flavours. Manufacturers are experimenting with bold and unconventional flavour combinations, such as spicy, sweet, and savoury fusions, to cater to the adventurous palate of modern consumers. For example, flavoured nuts, popcorn with truffle seasoning, and chips with global-inspired seasonings like wasabi or harissa are gaining popularity.

Packaging also plays a critical role in attracting consumers and enhancing the appeal of snack products. As the demand for on-the-go snacks continues to rise, manufacturers are focusing on convenient, resealable, and portion-controlled packaging options. Single-serve packs and multi-packs are becoming increasingly popular among consumers seeking portability and portion control. Additionally, eco-friendly and sustainable packaging solutions are gaining importance, with consumers showing a preference for brands that prioritise environmental responsibility.

As per the snacks market analysis, the rise of premiumisation in the market has further driven innovation in product offerings. Premium snack products, such as gourmet chocolates, artisanal crackers, and high-quality cheese, are being marketed as indulgent treats for consumers willing to pay a higher price for superior quality and taste. The increasing demand for such premium products, particularly in developed markets, is expected to drive further growth in the market.

On of the notable snacks market trends is the rapid growth of e-commerce and direct-to-consumer (DTC) sales channels. With the increasing penetration of the internet and the rising popularity of online shopping, consumers are turning to e-commerce platforms to purchase snacks conveniently from the comfort of their homes. The rise of e-commerce has provided manufacturers with new opportunities to reach a broader consumer base, particularly in regions where physical retail infrastructure is less developed.

Market Segmentation

The global snacks market can be divided based on the type, distribution channel, and region.

Market Breakup by Type

• Bakery Snacks
• Savoury Snacks
• Confectionery Snacks
• Frozen Snacks
• Fruit Snacks
• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Online
• Others

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Competitive Landscape

The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global snacks market. Some of the major players explored in the report are as follows:

• PepsiCo, Inc.
• General Mills, Inc.
• Kellanova
• Nestlé S.A.
• Unilever Plc
• Mondelez International, Inc.
• Mars, Incorporated
• Conagra Brands, Inc.
• Grupo Bimbo S.A.B. de C.V.
• Hunter Foods LLC
• Tyson Foods, Inc.
• Others