Low Calorie Snacks Market Report 2026

The low calorie snacks market size has grown rapidly in recent years. It will grow from $14.52 billion in 2025 to $16.77 billion in 2026 at a compound annual growth rate (CAGR) of 15.5%. The growth in the historic period can be attributed to rising obesity awareness, increasing snacking frequency, growth of packaged food consumption, expansion of health-focused food brands, improved food labeling regulations.

The low calorie snacks market size is expected to see rapid growth in the next few years. It will grow to $30.15 billion in 2030 at a compound annual growth rate (CAGR) of 15.8%. The growth in the forecast period can be attributed to increasing consumer focus on weight management, rising demand for functional snack foods, expansion of online snack retail platforms, growing innovation in alternative sweeteners, increasing clean-label snack development. Major trends in the forecast period include increasing demand for portion-controlled snack products, rising use of natural and low-calorie ingredients, expansion of protein-enriched low-calorie snacks, growing popularity of plant-based snack options, enhanced focus on convenient packaging formats.

Rising consumer awareness about health and fitness is expected to drive the growth of the low-calorie snacks market going forward. Consumers are increasingly opting for low-calorie snacks as part of a health-conscious lifestyle. Obesity, a condition characterized by a higher body fat percentage, can be managed effectively through a low-calorie diet, which accelerates fat-burning and promotes a catabolic state in the body. For instance, in June 2024, the International Food Information Council (IFIC), a US-based non-profit organization, reported that 54% of Americans followed a specific diet or eating pattern over the past year. Interest in increasing protein intake rose from 59% in 2022 to 67% in 2023, reaching 71% in 2024, while roughly half of consumers aimed to consume more fresh foods, widely considered the healthiest options. Therefore, growing awareness of health and fitness is fueling the low-calorie snacks market.

Major companies in the low-calorie snacks market are focusing on product innovations, such as chickpea-based snacks, to provide healthier alternatives to traditional crisps and snack foods. Healthier snack solutions reduce calories, fat, salt, and sugar content while delivering nutritional benefits such as fiber, supporting smarter and more balanced snacking. For instance, in July 2024, PepsiCo Inc., a US-based food and beverage company, launched a new range of Walkers snacks made with chickpea. This line includes Wotsits Cheese Toastie, Wotsits Crispy Bacon, and Monster Munch BBQ Sauce, all under 100 calories per pack and 25% lower in salt than standard extruded snacks. The range maintains authentic taste while allowing consumers to make healthier choices. Supported by a £58 million investment in the Walkers factory in Leicester, upgraded manufacturing facilities have increased production capacity. Integrated with PepsiCo’s broader health initiatives, these chickpea-based snacks contribute toward the company’s goal of having 50% of snack sales from non-HFSS or 100-calorie portions by 2025, enhancing consumer satisfaction, expanding product variety, and promoting positive dietary choices.

In January 2024, Ghodawat Consumer Limited, an India-based company in the consumer goods (FMCG) sector, acquired To Be Honest for an undisclosed amount. This acquisition allows GCL to enter the expanding health snack market. TBH employs an innovative vacuum cooking process that results in products with high nutritional value and functional benefits, surpassing typical low-calorie options. To Be Honest is an India-based brand specializing in healthy, low-calorie snacks.

Major companies operating in the low calorie snacks market are Nestlé SA, Conagra Brands Inc., Danone SA, PepsiCo Inc., General Mills Inc., Mondelez International Inc., The Kraft Heinz Company, The Hain Celestial Group Inc., Bernard Food Industries Inc., Warrell Corporation, Halo Top Creamery, Kind LLC, Amplify Snack Brands Inc., Popchips Inc., PopCorners, Quest Nutrition LLC, Rhythm Superfoods LLC, Sahale Snacks Inc., Simply 7 Snacks LLC, SimplyProtein LLC, The Skinny Cow, SkinnyPop Popcorn LLC, Smartfood Popcorn, Snikiddy LLC, SunButter LLC, The Better Chip LLC, The Good Bean Inc.

North America was the largest region in the low-calorie snacks market in 2025. The regions covered in the low calorie snacks market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the low calorie snacks market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The low-calorie snacks market consists of sales of bakery snacks, nuts, and dried fruits. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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