Baby Bottle Market Size, Share & Industry Trends Analysis Report By Product (Plastic, Silicone, Glass, and Stainless steel), By Distribution Channel (Offline and Online), By Regional Outlook and Forecast, 2022-2028

The Global Baby Bottle Market size is expected to reach $5 billion by 2028, rising at a market growth of 5.3% CAGR during the forecast period.

A baby bottle, nursing bottle, or feeding bottle is a bottle with a teat (sometimes known as a nipple in the United States) attached to the top opening, which can be suckled and directly drank from. It is primarily used for feeding or being fed by newborns and young children, or if someone cannot (without difficulty) drink from a cup. It's also suitable for feeding non-human mammals.



The primary container or body of the bottle is the first of four components of a conventional infant bottle. A teat, also known as a nipple, is the flexible component of the bottle from which the baby will suck and which has a hole through which the milk will flow. The collar fits over the nipple and is usually screwed onto the bottle's neck to establish a seal. A cap or travel cover that slips over the teat to keep it clean and prevent tiny spills is standard on most, but not all, baby bottles. A disposable liner is available on some bottles as an option.

Baby bottle design considerations frequently reflect safety or comfort. A safe baby bottle should not break, should not easily disintegrate into small or potentially harmful components, should not be composed of materials that are hazardous to one's health, and should be simple to clean to avoid bacterial contamination and disease.

Both the caregiver and the infant should be able to use the bottle comfortably. Both newborns and mothers may prefer bottles that are light and easy to grip. There are many different shapes to choose from. Containers, nipples, and teats may be designed to resemble the shape of a mother's breast. Designers may attempt to emulate the flow rate of breastfeeding: the baby should be able to acquire enough nutrition without becoming overwhelmed or overfed.

COVID-19 Impact Analysis

According to the estimates, 60,000 births is expected to be missed between October 2020 and February 2021, roughly matching conceptions that is expected to have taken place between January and May 2020. Birth rates returned to pre-pandemic levels in March 2021, indicating that conception rates returned to pre-pandemic levels in June 2020. Thus, the COVID-19 pandemic had no long-term effect on the fertility rates of the global population. Thus, the pandemic has not had a severe effect on the baby bottle market and the market is expected to grow in the next few years.

Market Growth Factors

Rise in the Working Female Population

Women are increasingly devoting more and more of their lives to their professional careers. This is true for both women in the developed countries as well as the developing countries. Governments of many developing countries such as India are allocating significant amount of resources in educating their women and making them a part of the working population. Since women are working, they either choose to store their breastmilk using breast pumps and baby bottles or they feed their babies baby formula. Both necessitate the use of baby bottles.

Baby Bottles Enables the Whole Family to Feed the Baby

One of the advantages of bottle feeding is that the infant can be fed by either parent or anyone else in the family. Breastfeeding does not allow the father to bond with the baby, since feeding is a vital bonding period, and fathers have traditionally been excluded from it. Fathers, siblings, and other family members can spend time with the newborn baby during bottle feeding. This frees the time up of the mother and let them relax or do some of their own personal chores. Bottle feeding allows parents to share the responsibility of feeding their children. Breastfed babies typically need to eat every two to three hours.

Market Restraining Factors

Difficulties of Bottle Feeding

It might be costly to bottle feed a newborn. If parents decide to bottle feed their baby formula milk, they will need to purchase feeding bottles, a cleaning brush, and a sterilizer. They'll also need to get a reliable breast pump or formula milk powder. All of this could be an extra cost to their monthly budget. Breast milk has been shown in studies to help the baby's immune system develop and improve. Formula milk, on the other hand, is devoid of essential elements. Formula-fed newborns are also at risk for infections such as chest infections, ear infections, urinary infections, and diarrhea. Feeding is a special time for the mother and her child to bond. Skin-to-skin contact is created when the newborn latches on to the mother's breasts. Bottle-feeding may make bonding more difficult.

Product Outlook

Based on Product, the market is segmented into Plastic, Silicone, Glass, and Stainless steel. The glass segment garnered a substantial revenue share in the baby bottle market in 2021. The outstanding revenue share can be attributed in large part to the material's expanding appeal due to its health-related advantages and safety. The material's capacity to tolerate heat, chemical exposure, and persistent dampness is well-known.

Distribution Channel Outlook

Based on Distribution Channel, the market is segmented into Offline and Online. The offline segment acquired the highest revenue share in the baby bottle market in 2021. A growing presence of significant players such as FirstCry and Mothercare across the Asia Pacific region is one of the major factors driving the market's growth. Furthermore, specialty stores adjust their strategy and operations in response to market needs. As a result, smaller businesses may be able to maintain a competitive advantage over department stores by maintaining a superior selection.

Regional Outlook

Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa. North America emerged as the leading region in the baby bottle market with the maximum revenue share in 2021. This is due to a growing awareness of the negative effects of plastic on the human body. Furthermore, nutritionists and doctors are pushing parents to use glass bottles instead than plastic ones, resulting in an increase in demand for glass bottles over the forecast period.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Pigeon Corporation, Koninklijke Philips N.V., Medela AG, Goodbaby Internationl Holdings Ltd., Artsana Group, Munchkin, Inc., Richell Corporation, Handi-Craft Company, Nanobébé US Ltd., and Mayborn Group Limited.

Scope of the Study

Market Segments Covered in the Report:

By Product

• Plastic
• Silicone
• Glass
• Stainless steel

By Distribution Channel

• Offline
• Online

By Geography

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe
• Asia Pacific
• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific
• LAMEA
• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

• Pigeon Corporation
• Koninklijke Philips N.V.
• Medela AG
• Goodbaby Internationl Holdings Ltd.
• Artsana Group
• Munchkin, Inc.
• Richell Corporation
• Handi-Craft Company
• Nanobébé US Ltd.
• Mayborn Group Limited

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