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Smart Yoga Mat Market 2024-2028

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    Report

  • 124 Pages
  • July 2024
  • Region: Global
  • TechNavio
  • ID: 5637197
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The smart yoga mat market is forecasted to grow by USD 161.7 million during 2023-2028, accelerating at a CAGR of 6.36% during the forecast period. The report on the smart yoga mat market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increased number of gyms and health clubs, growing focus on regular exercising, and rising popularity of yoga among fitness enthusiasts.

The smart yoga mat market is segmented as below:

By Distribution Channel

  • Offline
  • Online

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the high adoption of smart yoga mats as one of the prime reasons driving the smart yoga mat market growth during the next few years. Also, health benefits of yoga and increasing government support regarding spreading yoga awareness will lead to sizable demand in the market.

The report on the smart yoga mat market covers the following areas:

  • Smart yoga mat market sizing
  • Smart yoga mat market forecast
  • Smart yoga mat market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart yoga mat market vendors that include Liforme Ltd., McKinsey and Co., Peloton Interactive Inc, Performance Research Inc., Polifoam Ltd., Prism Fitness, Sensing Tex SL, and YogiFi. Also, the smart yoga mat market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on Global - Market size and forecast 2023-2028 ($ million)
Data Table on Global - Market size and forecast 2023-2028 ($ million)
Chart on Global Market: Year-over-year growth 2023-2028 (%)
Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global Smart Yoga Mat Market 2018 - 2022
Historic Market Size - Data Table on Global Smart Yoga Mat Market 2018 - 2022 ($ million)
4.2 Distribution Channel segment analysis 2018 - 2022
Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
4.3 Geography segment analysis 2018 - 2022
Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.4 Country segment analysis 2018 - 2022
Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Distribution Channel
6.1 Market segments
Chart on Distribution Channel - Market share 2023-2028 (%)
Data Table on Distribution Channel - Market share 2023-2028 (%)
6.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
6.3 Offline - Market size and forecast 2023-2028
Chart on Offline - Market size and forecast 2023-2028 ($ million)
Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Chart on Offline - Year-over-year growth 2023-2028 (%)
Data Table on Offline - Year-over-year growth 2023-2028 (%)
6.4 Online - Market size and forecast 2023-2028
Chart on Online - Market size and forecast 2023-2028 ($ million)
Data Table on Online - Market size and forecast 2023-2028 ($ million)
Chart on Online - Year-over-year growth 2023-2028 (%)
Data Table on Online - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
7 Customer Landscape
7.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
8 Geographic Landscape
8.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2023-2028 (%)
Data Table on Market share By Geographical Landscape 2023-2028 (%)
8.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
8.3 North America - Market size and forecast 2023-2028
Chart on North America - Market size and forecast 2023-2028 ($ million)
Data Table on North America - Market size and forecast 2023-2028 ($ million)
Chart on North America - Year-over-year growth 2023-2028 (%)
Data Table on North America - Year-over-year growth 2023-2028 (%)
8.4 Europe - Market size and forecast 2023-2028
Chart on Europe - Market size and forecast 2023-2028 ($ million)
Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Chart on Europe - Year-over-year growth 2023-2028 (%)
Data Table on Europe - Year-over-year growth 2023-2028 (%)
8.5 APAC - Market size and forecast 2023-2028
Chart on APAC - Market size and forecast 2023-2028 ($ million)
Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Chart on APAC - Year-over-year growth 2023-2028 (%)
Data Table on APAC - Year-over-year growth 2023-2028 (%)
8.6 South America - Market size and forecast 2023-2028
Chart on South America - Market size and forecast 2023-2028 ($ million)
Data Table on South America - Market size and forecast 2023-2028 ($ million)
Chart on South America - Year-over-year growth 2023-2028 (%)
Data Table on South America - Year-over-year growth 2023-2028 (%)
8.7 Middle East and Africa - Market size and forecast 2023-2028
Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
8.8 US - Market size and forecast 2023-2028
Chart on US - Market size and forecast 2023-2028 ($ million)
Data Table on US - Market size and forecast 2023-2028 ($ million)
Chart on US - Year-over-year growth 2023-2028 (%)
Data Table on US - Year-over-year growth 2023-2028 (%)
8.9 China - Market size and forecast 2023-2028
Chart on China - Market size and forecast 2023-2028 ($ million)
Data Table on China - Market size and forecast 2023-2028 ($ million)
Chart on China - Year-over-year growth 2023-2028 (%)
Data Table on China - Year-over-year growth 2023-2028 (%)
8.10 UK - Market size and forecast 2023-2028
Chart on UK - Market size and forecast 2023-2028 ($ million)
Data Table on UK - Market size and forecast 2023-2028 ($ million)
Chart on UK - Year-over-year growth 2023-2028 (%)
Data Table on UK - Year-over-year growth 2023-2028 (%)
8.11 Germany - Market size and forecast 2023-2028
Chart on Germany - Market size and forecast 2023-2028 ($ million)
Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Chart on Germany - Year-over-year growth 2023-2028 (%)
Data Table on Germany - Year-over-year growth 2023-2028 (%)
8.12 France - Market size and forecast 2023-2028
Chart on France - Market size and forecast 2023-2028 ($ million)
Data Table on France - Market size and forecast 2023-2028 ($ million)
Chart on France - Year-over-year growth 2023-2028 (%)
Data Table on France - Year-over-year growth 2023-2028 (%)
8.13 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
9 Drivers, Challenges, and Opportunity/Restraints
9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
9.4 Market opportunities/restraints
10 Competitive Landscape
10.1 Overview
10.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
10.3 Landscape disruption
Overview on factors of disruption
10.4 Industry risks
Impact of key risks on business
11 Competitive Analysis
11.1 Companies profiled
Companies covered
11.2 Market positioning of companies
Matrix on companies position and classification
11.3 Liforme Ltd.
Liforme Ltd. - Overview
Liforme Ltd. - Product / Service
Liforme Ltd. - Key offerings
11.4 McKinsey and Co.
McKinsey and Co. - Overview
McKinsey and Co. - Product / Service
McKinsey and Co. - Key offerings
11.5 Peloton Interactive Inc
Peloton Interactive Inc - Overview
Peloton Interactive Inc - Business segments
Peloton Interactive Inc - Key offerings
Peloton Interactive Inc - Segment focus
11.6 Performance Research Inc.
Performance Research Inc. - Overview
Performance Research Inc. - Product / Service
Performance Research Inc. - Key offerings
11.7 Polifoam Ltd.
Polifoam Ltd. - Overview
Polifoam Ltd. - Product / Service
Polifoam Ltd. - Key offerings
11.8 Prism Fitness
Prism Fitness - Overview
Prism Fitness - Product / Service
Prism Fitness - Key offerings
11.9 Sensing Tex SL
Sensing Tex SL - Overview
Sensing Tex SL - Product / Service
Sensing Tex SL - Key offerings
11.10 YogiFi
YogiFi - Overview
YogiFi - Product / Service
YogiFi - Key offerings
12 Appendix
12.1 Scope of the report
12.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
12.3 Currency conversion rates for US$
Currency conversion rates for US$
12.4 Research methodology
Research methodology
12.5 Data procurement
Information sources
12.6 Data validation
Data validation
12.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
12.8 Data synthesis
Data synthesis
12.9 360 degree market analysis
360 degree market analysis
12.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits 6: Executive Summary - Chart on Incremental Growth
Exhibits 7: Executive Summary - Data Table on Incremental Growth
Exhibits 8: Executive Summary - Chart on Company Market Positioning
Exhibits 9: Parent Market
Exhibits 10: Data Table on - Parent Market
Exhibits 11: Market characteristics analysis
Exhibits 12: Value Chain Analysis
Exhibits 13: Offerings of companies included in the market definition
Exhibits 14: Market segments
Exhibits 15: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 16: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 17: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 18: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 19: Historic Market Size - Data Table on Global Smart Yoga Mat Market 2018 - 2022 ($ million)
Exhibits 20: Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
Exhibits 21: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
Exhibits 22: Historic Market Size - Country Segment 2018 - 2022 ($ million)
Exhibits 23: Five forces analysis - Comparison between 2023 and 2028
Exhibits 24: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 26: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 27: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 29: Chart on Market condition - Five forces 2023 and 2028
Exhibits 30: Chart on Distribution Channel - Market share 2023-2028 (%)
Exhibits 31: Data Table on Distribution Channel - Market share 2023-2028 (%)
Exhibits 32: Chart on Comparison by Distribution Channel
Exhibits 33: Data Table on Comparison by Distribution Channel
Exhibits 34: Chart on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 35: Data Table on Offline - Market size and forecast 2023-2028 ($ million)
Exhibits 36: Chart on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
Exhibits 38: Chart on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 39: Data Table on Online - Market size and forecast 2023-2028 ($ million)
Exhibits 40: Chart on Online - Year-over-year growth 2023-2028 (%)
Exhibits 41: Data Table on Online - Year-over-year growth 2023-2028 (%)
Exhibits 42: Market opportunity by Distribution Channel ($ million)
Exhibits 43: Data Table on Market opportunity by Distribution Channel ($ million)
Exhibits 44: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 45: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 46: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 47: Chart on Geographic comparison
Exhibits 48: Data Table on Geographic comparison
Exhibits 49: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 50: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 51: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits 52: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits 53: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 54: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 55: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 56: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 57: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 58: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 59: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 60: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 61: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 62: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 63: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits 64: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits 65: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 66: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 67: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 68: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 69: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibits 70: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibits 71: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits 72: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits 73: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibits 74: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibits 75: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits 76: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits 77: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 78: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 79: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits 80: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits 81: Chart on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 82: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 83: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 84: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 85: Chart on France - Market size and forecast 2023-2028 ($ million)
Exhibits 86: Data Table on France - Market size and forecast 2023-2028 ($ million)
Exhibits 87: Chart on France - Year-over-year growth 2023-2028 (%)
Exhibits 88: Data Table on France - Year-over-year growth 2023-2028 (%)
Exhibits 89: Market opportunity By Geographical Landscape ($ million)
Exhibits 90: Data Tables on Market opportunity By Geographical Landscape ($ million)
Exhibits 91: Impact of drivers and challenges in 2023 and 2028
Exhibits 92: Overview on criticality of inputs and factors of differentiation
Exhibits 93: Overview on factors of disruption
Exhibits 94: Impact of key risks on business
Exhibits 95: Companies covered
Exhibits 96: Matrix on companies position and classification
Exhibits 97: Liforme Ltd. - Overview
Exhibits 98: Liforme Ltd. - Product / Service
Exhibits 99: Liforme Ltd. - Key offerings
Exhibits 100: McKinsey and Co. - Overview
Exhibits 101: McKinsey and Co. - Product / Service
Exhibits 102: McKinsey and Co. - Key offerings
Exhibits 103: Peloton Interactive Inc - Overview
Exhibits 104: Peloton Interactive Inc - Business segments
Exhibits 105: Peloton Interactive Inc - Key offerings
Exhibits 106: Peloton Interactive Inc - Segment focus
Exhibits 107: Performance Research Inc. - Overview
Exhibits 108: Performance Research Inc. - Product / Service
Exhibits 109: Performance Research Inc. - Key offerings
Exhibits 110: Polifoam Ltd. - Overview
Exhibits 111: Polifoam Ltd. - Product / Service
Exhibits 112: Polifoam Ltd. - Key offerings
Exhibits 113: Prism Fitness - Overview
Exhibits 114: Prism Fitness - Product / Service
Exhibits 115: Prism Fitness - Key offerings
Exhibits 116: Sensing Tex SL - Overview
Exhibits 117: Sensing Tex SL - Product / Service
Exhibits 118: Sensing Tex SL - Key offerings
Exhibits 119: YogiFi - Overview
Exhibits 120: YogiFi - Product / Service
Exhibits 121: YogiFi - Key offerings
Exhibits 122: Inclusions checklist
Exhibits 123: Exclusions checklist
Exhibits 124: Currency conversion rates for US$
Exhibits 125: Research methodology
Exhibits 126: Information sources
Exhibits 127: Data validation
Exhibits 128: Validation techniques employed for market sizing
Exhibits 129: Data synthesis
Exhibits 130: 360 degree market analysis
Exhibits 131: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global smart yoga mat market: Liforme Ltd., McKinsey and Co., Peloton Interactive Inc, Performance Research Inc., Polifoam Ltd., Prism Fitness, Sensing Tex SL, and YogiFi.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is high adoption of smart yoga mats."

According to the report, one of the major drivers for this market is the increased number of gyms and health clubs.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Liforme Ltd.
  • McKinsey and Co.
  • Peloton Interactive Inc
  • Performance Research Inc.
  • Polifoam Ltd.
  • Prism Fitness
  • Sensing Tex SL
  • YogiFi