The horse riding equipment industry is rapidly evolving, owing to increase in adoption of emerging sports technologies and latest trends among youth population. Introduction of innovative products are the medium for manufacturers to sustain in the competitive market, attract new consumers, and cater to the requirements of existing consumers. Increase in fan base of popular sport events such as Olympics, horse riding tournaments, and others, fuels the demand for horse riding equipment, which drives the growth of the market.
Online retailers have shown increased popularity as they facilitate faster delivery and easy return policies. Moreover, increase in number of sites offering free shipping of products has boosted the product sales though online platforms. Online retail provides access to a wide variety of products and price comparison of different brands.
As per a recent study, Europe witnessed 18-19% growth in e-commerce retail sales, with the UK, Germany, and France leading the e-commerce transactions. This trend is expected to drive the online retail sales of the horse riding equipment market.
Moreover, rise in popularity of sport and fitness activities among the youth propels the overall market growth. However, increase in preference for indoor activities such as playing video games and rise in use of smartphones among youth due to increase in internet penetration adversely hinder the market growth. In addition, proclivity of consumers toward other leisure activities such as virtual reality gaming, watching movies, live music shows, and others, restrains the growth of the horse riding equipment industry.
Availability of counterfeit products is a key factor that restrains the market growth. These products do not comply with the guidelines outlined by the regulatory bodies across the globe. As per a study by the Office for Harmonization in the Internal Market (OHIM), one of EU’s large intellectual property agency, the amount of total revenue lost due to counterfeiting of sports equipment is about 6.5% of the total sales across the EU-28. Such counterfeit products also lead to loss of job creation that are expected to be created in the absence of these products. However, easy availability of such products on online portals and increased accessibility and convenience of purchasing these products through the Internet have paved the way for these products into the market.
The outbreak of the COVID-19 pandemic has negatively affected the growth of the horse riding equipment market. Moreover, the horse riding equipment market was experiencing a steady rise in past years; however, due to halt of all sports and sporting related activities, the growth of the whole sports equipment and apparel market has come to a halt.
The horse riding equipment market is segmented on the basis of type, gender, sales channel, and region. On the basis of type, the market is categorized into helmets, vests, stirrup, and others. By gender, it is segregated into male and female. By sales channel, market is segmented into hypermarket/ supermarket, independent sports outlet, sports retail chain and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Russia, Spain, Italy, France, Germany, the UK, and rest of Europe), Asia-Pacific (China, Japan, India, Singapore, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, UAE, Nigeria, Saudi Arabia, South Africa, and Rest of LAMEA).
Europe has predicted maximum demand of horse riding equipment during the forecast period. The availability of major players in this region influences the market such as Decathlon S.A., Georg Kieffer Sattlerwarenfabrik GmbH, and Mountain Horse. These players are promoting horse riding activity in the region, which is further expected to fuel the market growth over the forecast period.
The Asia-Pacific horse riding equipment market is expected to expand during the projected period. With the considerable growth of China's equestrian sector, China is predicted to acquire over half of the Asia-Pacific market share. The primary driver is rising popularity of horse racing across the region. Hence, increase in number of riders enhance the demand of horse riding equipment in the market.
The players operating in the global horse riding equipment market have adopted various developmental strategies to expand their horse riding equipment market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Antarès Sellier, Ariat International, Inc, Cavallo GmbH & Co. KG, Colonial Saddlery, Dainese, Decathlon S.A, Fabtron Inc, Georg Kieffer Sattlerwarenfabrik GmbH, HKM Sports Equipment GmbH, and Mountain Horse.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the horse riding equipment market analysis from 2022 to 2032 to identify the prevailing horse riding equipment market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the horse riding equipment market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global horse riding equipment market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
By Gender
- Male
- Female
By Sales Channel
- Hypermarket and Supermarket
- Independent Sports Outlet
- Sports Retail Chain
- Others
By Type
- Helmets
- Vests
- Stirrup
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- France
- Germany
- Italy
- Spain
- UK
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Indonesia
- Malaysia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Nigeria
- Saudi Arabia
- South Africa
- Rest of LAMEA
Key Market Players
- DECATHLON SA
- Colonial Saddlery
- Antares Sellier France
- Cavallo GmbH & Co. KG
- Dainese Group
- Fabtron, Inc.
- Mountain Horse
- Georg Kieffer Sattlerwarenfabrik GmbH
- HKM Sports Equipment GmbH
- Ariat International, Inc.
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Table of Contents
Executive Summary
The global horse riding equipment market was valued at $2.1 billion in 2022, and is projected to reach $3 billion by 2032, growing at a CAGR of 3.6% from 2023 to 2032. The protective clothing used by the horse rider is included in the category of equestrian equipment known as horse riding equipment. The complete set of horseback riding clothing includes riding boots, coats, helmets, gloves, and other essential items. The horse rider is protected and comfortable thanks to the equipment.The demand for horse riding equipment has been spurred by a rise in spending on sports training and development among kids as a result of greater awareness of the advantages of participating in sports activity, such as improved attention and problem-solving skills. Furthermore, the development of the sport industry and related industries is supported by the shift in the educational system's paradigm. The awareness of sports and fitness has also substantially expanded due to the rise in sports instruction and training in academic settings. As a result, the majority of educational institutions like schools promote and encourage their students to participate and compete in sports competitions. The rise in the number of local, national, and international level sports competition organized by different organizations and governments is expected to drive the growth of the market during the forecast period.
The public's awareness of sports and sports-related products has also expanded as a result of different government initiatives to promote sports, health, and fitness. For instance, the U. S. government's Sports for All effort has significantly expanded participation in sports among its inhabitants through promoting sports awareness. In addition, programs and initiatives have been launched in the US by the President's Council on Fitness, Sports & Nutrition to inspire individuals of all ages, backgrounds, and abilities to enjoy an active and healthy life. Likewise, governments' investment on players and athletes is a major factor, which propels the growth of sports industry and corresponding growth of the sports and equipment industry.
The horse riding equipment market is segmented on the basis of type, gender, sales channel, and region. On the basis of type, the market is categorized into helmets, vests, stirrup, and others. By gender, it is segregated into male and female. By sales channel, market is segmented into hypermarket/ supermarket, independent sports outlet, sports retail chain and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
On the basis of type, the helmets segment is projected to reach $958.5 million by 2030, registering a CAGR of 3.2% from 2023 to 2032. Helmet held a major share in the horse riding equipment market. This helmet is designed for people who prefer to ride horse. As it provides more protection than other varieties, its demand has propelled significantly across the globe, which notably contributes toward the market growth.
Based on gender, the male segment held the major share in the market. The male segment is witnessing notable growth, due to increase in horse riding sports and rise in awareness about sports among the consumer.
Based on sales channel, the sports retail chain segment held the major share of 35.1% in the horse riding equipment market. Manufactures are continuously making efforts to increase shelf visibility of their products, and hence, they are majorly targeting sports retail chain. As a result, wider varieties of helmets and other horse riding equipment are available in sports retail chain.
Region-wise, Europe is expected to reach $1.00 billion by 2032, registering a CAGR of 3.1% from 2023 to 2032. Growing start-ups that deal in production and selling of the horse riding equipment are majorly favoring the growth of the horse riding equipment market during the forecast period. As per a recent study, Europe witnessed 18-19% growth in e-commerce retail sales, with the UK, Germany, and France leading the e-commerce transactions. This trend is expected to drive the online retail sales of the horse riding equipment market.
The key players profiled in this report include Antarès Sellier, Ariat International, Inc, Cavallo GmbH & Co. KG, Colonial Saddlery, Dainese, Decathlon S. A, Fabtron Inc, Georg Kieffer Sattlerwarenfabrik GmbH, HKM Sports Equipment GmbH, and Mountain Horse.
Key Findings of the Study
The global horse riding equipment market was valued at 2,097.3 million in 2022, and is projected to reach $2.96 billion by 2030, registering a CAGR of 3.6% from 2023 to 2032.In 2022, depending on type, the helmets segment was valued at $701.7 million, accounting for 33.5% of the global horse riding equipment market share.
In 2022, depending on sales channel, the sports retail chain segment was valued at $736.2 million, accounting for 35.1% of the global horse riding equipment market share.
In 2022, the UK was the most prominent market in Europe, and is projected to reach $240.6 million by 2032, growing at a CAGR of 2.5% during the forecast period.
Companies Mentioned
- DECATHLON SA
- Colonial Saddlery
- Antares Sellier France
- Cavallo GmbH & Co. KG
- Dainese Group
- Fabtron, Inc.
- Mountain Horse
- Georg Kieffer Sattlerwarenfabrik GmbH
- HKM Sports Equipment GmbH
- Ariat International, Inc.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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