United Kingdom (UK) Queens Platinum Jubilee 2022 report forms part of the publisher's Retail Occasions series, providing a comprehensive insight into the consumer dynamics and spending habits of UK consumers for the Queen's Jubilee. The report analyses the major players, the main trends, and consumer attitudes.
The Queen's Platinum Jubilee 2022 exhibited strong participation, with over 60% of respondents reporting to have partaken in the celebrations. In comparison to the normal spring bank holiday, consumers increased spending in both hospitality and retail, though the latter performed slightly better.
The Queen's Platinum Jubilee 2022 exhibited strong participation, with over 60% of respondents reporting to have partaken in the celebrations. In comparison to the normal spring bank holiday, consumers increased spending in both hospitality and retail, though the latter performed slightly better.
Scope
- While the Queen's Jubilee weekend will have been positive for retailers, it is expected that some spending will have been delayed or brought forward for the event, ensuring the weeks leading up to the event will still have been marred by the ongoing cost-of-living crisis.
- 'Tesco came out on top for the Queen's Platinum Jubilee, with the supermarket rated highest among consumers for the range, price and, quality of its Platinum Jubilee products'
- Over 50% of respondents stated they spent more than a typical spring bank holiday because of the Queen's Platinum Jubilee. These consumers reported that their spending was up over 50%, driven by categories such as food & drink, and decorations, ensuring this retail occasion will have been most successful for the grocers.
Reasons to Buy
- Identify the key retailers used by consumers to purchase products for the Queen's Jubilee across the various categories.
- Understand the key drivers that consumers rate as the most important when choosing which retailers to shop for across different product categories, and which ones need to be improved on by retailers to boost appeal to shoppers.
- Identify the different channels used by consumers to purchase products for the Queen's Jubilee, and which product categories are most shopped for online or instore.
- Identify the most popular products purchased for the Queen's Jubilee in 2022 - to plan for future special occasions.
Table of Contents
- Platinum Jubilee statements by age
- Headlines
- Retail spend boosted by the Queen’s Platinum Jubilee
- Tesco finishes the Platinum Jubilee in pole position
- Trend insight - stores
- Trend insight - instagram
- CONSUMER ATTITUDES
- Participation dynamics
- Buying dynamics
- Financial Wellbeing
- Platinum Jubilee Spending
- Financing Spending
- Platinum Jubilee activities
- Meal choices
- Takeway cuisines
- Dining in choices
- Platinum Jubilee statements
- Retailer Selection
- Retailer ratings - grocers
- Retailer ratings - non-food grocers
- FOOD & DRINK
- Buying dynamics - food & drink overall
- Retailers used
- Retailer selection
- Buying dynamics - switching retailers
- Retailers used - retailers swtiched to
- Channel usage
- Store type
- Device usage
- Fulfilment
- Average spend
- Buying dynamics (Categories)
- Planned/impulse
- CLOTHING & MERCHANDISE
- Buying dynamics - clothing & merchandise
- Retailers used
- Retailer Selection
- Channel usage
- Store type
- Device usage
- Fulfilment
- Average spend
- Buying dynamics (Categories)
- Planned/impulse
- DECORATIONS & ITEMS FOR EVENTS AT HOME
- Buying dynamics - decorations & items for events at home
- Retailer used
- Retailer selection
- Channel usage
- Store type
- Device usage
- Fulfilment
- Buying dynamics (Categories)
- Planned/impulse
- METHODOLOGY & CONTACTS
- Technical details: consumer survey work
List of Tables
- Retailer ratings across key measures - grocers, 2022
- Retailer ratings across key measures - non-food retailers, 2022
- Products purchased, treats, 2022
- Products purchased, fresh meat & meat alternatives, 2022
- Products purchased, alcoholic drinks, 2022
- Products purchased, bakery, desserts & puddings, 2022
- Products purchased, fruits & vegetables, 2022
- Products purchased, non-alcoholic drinks, 2022
- Products purchased, fish, 2022
- Products purchased, delicatessen products, 2022
- Products purchased, ready meals, 2022
- Products purchased, clothing & footwear, 2022
- Retailers used, clothing & footwear, 2022
- Products purchased, merchandise, 2022
- Retailers used, merchandise, 2022
- Products purchased, decorations, 2022
- Retailers used, decorations, 2022
- Products purchased, electricals, 2022
- Retailers used, electricals, 2022
- Products purchased, outdoor gardening products, 2022
- Retailers used, outdoor gardening products, 2022
- Products purchased, items for events at home, 2022
- Retailers used, items for events at home, 2022
List of Figures
- Platinum Jubilee statements by age, 2022
- Platinum Jubilee participation penetration (by demographic and region), 2022
- Platinum Jubilee shopper penetration (by demographic and region), 2022
- Platinum Jubilee shopper profile (by demographic and region), 2022
- Platinum Jubilee retail penetration (by demographic and region), 2022
- Platinum Jubilee leisure penetration (by demographic and region), 2022,
- Financial wellbeing compared to last year, 2022
- How consumers Platinum Jubilee spending compared normal weekend or spring bank holiday, 2022
- By category, how consumers Platinum Jubilee spending compared normal weekend or spring bank holiday, 2022
- How consumers financed Platinum Jubilee spending, 2022
- Platinum Jubilee spending on retail and leisure, 2022
- Platinum Jubilee activities undertaken, 2022
- Platinum Jubilee meal choices, 2022
- Platinum Jubilee takeaway cuisines, 2022
- Platinum Jubilee dining in choices, 2022
- Agreement & disagreement statements about Platinum Jubilee, 2022
- Success of retailers at promoting or communicating Platinum Jubilee deals, 2022
- Overall food & drink penetration 2022 (by demographic)
- Retailers shopped at for food & drink, 2022
- Retailers most shopped at for food & drink, 2022
- Drivers of food & drink retailer selection, 2022
- Consumers switching from their usual main retailer 2022 (by demographic)
- Retailers consumers switched to, 2022
- Consumers using each channel for food & drink, 2022
- Consumers using each physical store type for food & drink, 2022
- Consumers using each device for food & drink purchases, 2022
- Consumers using each fulfilment option for food & drink, 2022
- Platinum Jubilee food & drink average spend, 2022
- Treats 2022 (by demographic)
- Fresh meat & vegetarian alternatives 2022 (by demographic)
- Alcoholic drinks 2022 (by demographic)
- Bakery, desserts & puddings 2022 (by demographic)
- Fruit & vegetables 2022 (by demographic)
- Non-alcoholic drinks 2022 (by demographic)
- Fish 2022 (by demographic)
- Delicatessen products 2022 (by demographic)
- Ready meals & meal deals 2022 (by demographic)
- Overall food & drink planned/impulse purchases, and by category, 2022
- Overall clothing & merchandise penetration 2022 (by demographic)
- Retailers shopped at for clothing & merchandise, 2022
- Drivers of clothing & merchandise retailer selection, 2022
- Consumers using each channel for clothing & merchandise, 2022
- Consumers using each physical store type for clothing & merchandise, 2022
- Consumers using each device for clothing & merchandise purchases, 2022
- Consumers using each fulfilment option for clothing & merchandise, 2022
- Platinum Jubilee clothing & merchandise average spend, 2022
- Platinum Jubilee clothing & footwear 2022 (by demographic)
- Platinum Jubilee merchandise 2022 (by demographic)
- Overall clothing & merchandise planned/impulse purchases, and by category, 2022
- Overall decorations & items for events at home penetration 2022 (by demographic)
- Retailers shopped at for decorations & items for events at home, 2022
- Drivers of decorations & items for events at home retailer selection, 2022, and change on 2021
- Consumers using each channel for decorations & items for events at home, 2022
- Consumers using each physical store type for decorations & items for events at home, 2022
- Consumers using each device for decorations & items for events at home purchases, 2022
- Consumers using each fulfilment option for decorations & items for events at home, 2022
- Decorations 2022 (by demographic)
- Electricals 2022 (by demographic)
- Outdoor gardening products 2022 (by demographic)
- Items for events at home 2022 (by demographic)
- Overall decorations & items for events at home planned/impulse purchases, and by category, 2022
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Aldi
- Amazon
- AO
- Argos
- ASDA
- B&M
- B&Q
- Co-op
- Currys
- Dunelm
- H&M
- Home Bargains
- Iceland
- IKEA
- John Lewis & Partners
- Lidl
- Marks & Spencer
- Morrisons
- New Look
- Next
- Nike
- Notonthehighstreet
- Poundland
- Primark
- Sainsbury's
- Shoe Zone
- Tesco
- TK Maxx
- Very
- Waitrose & Partners
- Wickes
- Wilko
- Zara
