“Switzerland Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2027” is an analytical report by the publisher which provides extensive and highly detailed current and future market trends in the Swiss market.
The number of live births in Switzerland increased by 9.1% during 2015-21, reaching 89,644 in 2021. This resulted in a baby population of 0.26 million in 2021. The crude birth rate in Switzerland reached 10.26 in 2021 and the total fertility rate decreased by 5.8% during 2015-20. However, it recorded growth to stand at 1.51 in 2021. The GDP of Switzerland grew by 3.7% in 2021 primarily owing to the easing of COVID-19 restrictions, while consumer price inflation stood at 0.6%. Overall growth in value terms has increased in recent years with the sector registering a CAGR of 1.4% during 2015-21. In volume terms, sales grew at a CAGR of 0.7%. Baby milks remained by far the largest category in value terms with over 50% of the baby food sector, followed by baby cereals & dry meals. Nestlé and Danone Group were the top two companies in 2021. Hypermarkets & supermarkets remained the leading distribution channel, accounting for over 65% of overall value sales in 2021. The publisher estimates that the number of live births will increase over the forecast period in Switzerland. Consequently, the country's baby food market is expected to grow at a value and volume CAGRs of 4.3% and 3.3%, respectively, during the forecast period.
What else does this report offer?
The number of live births in Switzerland increased by 9.1% during 2015-21, reaching 89,644 in 2021. This resulted in a baby population of 0.26 million in 2021. The crude birth rate in Switzerland reached 10.26 in 2021 and the total fertility rate decreased by 5.8% during 2015-20. However, it recorded growth to stand at 1.51 in 2021. The GDP of Switzerland grew by 3.7% in 2021 primarily owing to the easing of COVID-19 restrictions, while consumer price inflation stood at 0.6%. Overall growth in value terms has increased in recent years with the sector registering a CAGR of 1.4% during 2015-21. In volume terms, sales grew at a CAGR of 0.7%. Baby milks remained by far the largest category in value terms with over 50% of the baby food sector, followed by baby cereals & dry meals. Nestlé and Danone Group were the top two companies in 2021. Hypermarkets & supermarkets remained the leading distribution channel, accounting for over 65% of overall value sales in 2021. The publisher estimates that the number of live births will increase over the forecast period in Switzerland. Consequently, the country's baby food market is expected to grow at a value and volume CAGRs of 4.3% and 3.3%, respectively, during the forecast period.
What else does this report offer?
- Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
- Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
- Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
- Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
- Future projections considering various trends which are likely to affect the industry.
Scope
- Value sales of baby milks increased from CHF57.4 million ($59.6 million) in 2015 to CHF61.9 million ($67.7 million) in 2021, at a CAGR of 1.3% during 2015-21.
- Value sales of the baby cereals & dry meals category increased from CHF25 million ($26 million) in 2015 to CHF27.2 million ($29.8 million) in 2021, at a CAGR of 1.4% during 2015-21.
- Volume sales of the baby wet meals & others category increased slightly from 1.08 million kg in 2015 to 1.12 million kg in 2021, at a CAGR of 0.6% during 2015-21.
- In value terms, the baby finger food category grew from CHF5.1 million ($5.3 million) in 2015 to CHF5.5 million ($6 million) in 2021, registering a CAGR of 1.2% during 2015-21.
- During 2015-21, per capita consumption of baby drinks decreased by 8.1%, to stand at 0.4kg in 2021.
Reasons to Buy
- Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
- Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
- Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
- Investigates which categories are performing the best and how this is changing market dynamics.
Table of Contents
- Introduction
- Executive Summary
- Market Environment
- Value and Volume Growth Analysis by Region
- Growth Analysis of Switzerland Compared with Other Leading Countries in Western Europe
- PCC and PCE of Switzerland Compared with Global and Western European Markets
- Background
- Births
- Sociodemographic Trends
- Working Women
- Breastfeeding Trends
- Regulations
- Overview
- Switzerland Baby Food Sector Snapshot
- Market Size Analysis
- Manufacturer Shares
- Category Analysis
- Baby Milks
- Baby Cereals & Dry Meals
- Baby Wet Meals & Other
- Baby Finger Food
- Baby Drinks
- Production and Trade
- Imports
- Exports
- Distribution
- Channel Share Analysis
- Baby Food Retailing
- Economic Background
- GDP Growth and Inflation
- Prospects and Forecasts
- Future Trends
- Definitions
- Appendix
- Summary Methodology
- About the Publisher
- Birth & population trends, 2006-27
- Crude birth rate by region, 2006, 2010, 2012, 2014, and 2016-19
- Marriage & divorce trends, 2009 15 and 2018-20
- Number of women of childbearing age, by age group, 2010, 2014, and 2016-20
- Breakdown of live births by age of mothers, 1995, 2011, 2013-15, and 2019-20
- Female employment trends, 2010-19
- Exclusive and partial breastfeeding, 2003 and 2014
- Breastfeeding status by type of facility, 2003
- Leading categories (value) and (volume), 2021
- Baby food: manufacturer shares, value & volume, %, 2015-21
- Baby food: manufacturer shares by category, %, 2021
- Baby milks: SKUs by pack type, 2021
- Baby milks: SKUs by pack size, 2021
- Baby milks: brand price positioning analysis, 2021
- Baby milks: manufacturer shares, value & volume, %, 2015-21
- Baby milks: manufacturer & brand shares, value %, 2015-21
- Baby milks: manufacturer & brand shares, volume %, 2015-21
- Baby cereals & dry meals: SKUs by pack type, 2021
- Baby cereals & dry meals: SKUs by pack size, 2021
- Baby cereals & dry meals: brand price positioning analysis, 2021
- Baby cereals & dry meals: manufacturer shares, value & volume, %, 2015-21
- Baby cereals & dry meals: manufacturer & brand shares, value %, 2015-21
- Baby cereals & dry meals: manufacturer & brand shares, volume %, 2015-21
- Baby wet meals & other: SKUs by pack type, 2021
- Baby wet meals & other: SKUs by pack size, 2021
- Baby wet meals & other: brand price positioning analysis, 2021
- Baby wet meals & other: manufacturer shares, value & volume, %, 2015-21
- Baby wet meals & other: manufacturer & brand shares, value %, 2015-21
- Baby wet meals & other: manufacturer & brand shares, volume %, 2015-21
- Baby finger food: SKUs by pack type, 2021
- Baby finger food: SKUs by pack size, 2021
- Baby finger food: brand price positioning analysis, 2021
- Baby finger food: manufacturer shares, value & volume, %, 2015-21
- Baby finger food: manufacturer & brand shares, value %, 2015-21
- Baby finger food: manufacturer & brand shares, volume %, 2015-21
- Baby drinks: SKUs by pack type, 2021
- Baby drinks: SKUs by pack size, 2021
- Baby drinks: brand price positioning analysis, 2021
- Baby drinks: manufacturer shares, value & volume, %, 2015-21
- Baby drinks: manufacturer & brand shares, value %, 2015-21
- Baby drinks: manufacturer & brand shares, volume %, 2015-21
- Baby milks & cereals: trends in imports, 2014-21
- Imports of baby milks & cereals by country of origin, 2019-21
- Other baby food: trends in imports, 2014-21
- Imports of other baby food by country of origin, 2019-21
- Baby milks & cereals: trends in exports, 2014-21
- Exports of baby milks & cereals by country of destination, 2019-21
- Other baby food: trends in exports, 2014-21
- Exports of other baby food by country of destination, 2019-21
- Change in distribution share, 2015-21
- Baby food: sales by outlet type, % value, 2015-21
- Baby food: sales by type of food & outlet type, % value, 2021
- Category definitions
- Terminology definitions
- Baby population, number of babies, 2008-27
- Baby food: market value, current prices, $ million, 2015-21
- Baby food: market value, constant prices, 2015-21
- Baby food: market volume, million kg, 2015-21
- Baby food: per capita expenditure, current prices, $, 2015-21
- Baby food: per capita expenditure, constant prices, 2015-21
- Baby food: per capita consumption, kg, 2015-21
- Baby milks: category segmentation, value & volume, 2015-21
- Baby food: market value forecasts, current prices, $ million, 2021-27
- Baby food: market value forecasts, constant prices, 2021-27
- Baby food: market volume forecasts, million kg, 2021-27
- Baby food: per capita expenditure, current prices, $, 2021-27
- Baby food: per capita expenditure, constant prices, 2021-27
- Baby food: per capita consumption, kg, 2021-27
- Exchange rates: LCU per $, 2015-21
- Exchange rates: LCU per $, 2022-27
- SKUs allocation by product type
- Value and volume share of Switzerland in the global and Western European baby food sector, 2021-26
- Switzerland compared with the other top countries in terms of market share, growth, and competitive landscape
- PCC* comparison Switzerland, Western Europe, and global, 2016-26
- PCE* comparison Switzerland, Western Europe, and global, 2016-26
- Baby food: sector size (value), 2015-21
- Baby food: sector size (volume), 2015-21
- Market size and growth analysis by value and volume, baby food sector, 2015-27
- Baby food: manufacturer shares, value %, 2021
- Baby food: manufacturer shares, volume %, 2021
- Baby food: manufacturer shares by category, %, 2021
- Market size and growth analysis by value and volume, baby milks category, 2015-27
- Baby milks: per capita expenditure & consumption, 2015-21
- Baby milks: per capita trends by age group
- Baby milks: segmentation, value, and volume, 2015-21
- Market size and growth analysis by value and volume, baby cereals & dry meals category, 2015-27
- Baby cereals & dry meals: per capita expenditure & consumption, 2015-21
- Market size and growth analysis by value and volume, baby wet meals & other category, 2015-27
- Baby wet meals & other: per capita expenditure & consumption, 2015-21
- Market size and growth analysis by value and volume, baby finger food category, 2015-27
- Baby finger food: per capita expenditure & consumption, 2015-21
- Market size and growth analysis by value and volume, baby drinks category, 2015-27
- Baby drinks: per capita expenditure & consumption, 2015-21
- Share of key distribution channels (in value terms) baby food, 2021
- Key distribution channel share by category (in value terms), 2021
- GDP at current prices (CHF million)
- Real GDP growth rate (%)
- Consumer price inflation (%)
- Unemployment rate (%)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Nestlé
- Danone
- Hero
- HiPP
- Alnatura
