Sustainability and Fabric Innovation to Drive Growth Strategies
The Western European workwear and uniforms market generated revenues of €7,606.8 million in 2022. Sustainability and fabric innovation will drive market growth. The Western European workwear and uniforms market will increase at a compound annual growth rate of 2.4% from 2022 to 2027.
General workwear is the largest product segment in the Western European workwear and uniforms market. General workwear accounted for 67.4% of revenue share in 2022. Increased demand for white workwear from the healthcare and hospitality industries will drive the post-pandemic growth of general workwear.
The direct sales channel has a slight advantage over the rental channel, with a 53.3% revenue share in 2022. The penetration of eCommerce will strengthen workwear and uniform direct sales in Western Europe by 2027.
Economic uncertainty, energy crisis, increasing inflation, supply chain disruptions, and the ongoing Russo-Ukrainian War will restrain the Western European workwear and uniforms market as employers will postpone expenditures.
End-user preference for the fashionable, lightweight, breathable, anti-microbial, anti-stain, and anti-tear (ripstop) features will dominate market demand between 2022 and 2027. The growing preference for sustainable workwear that reduces carbon footprints will boost market growth during the forecast period.
Table of Contents
1. Strategic Imperatives
- Why is it Increasingly Difficult to Grow?
- The Strategic Imperative 8
- The Impact of the Top 3 Strategic Imperatives on the Workwear and Uniforms Market
- Growth Opportunities Fuel the Growth Pipeline Engine
2. Growth Opportunity Analysis
- Findings
- Revenue by Product and Region
- Revenue by Channel and Region
- Scope of Analysis
- Segmentation
- Market Definitions
- Regional Segmentation
- Key Competitors
- Growth Metrics
- Distribution Channels
- Scope and Definition by Distribution Channel
- Growth Drivers
- Growth Restraints
- Emerging Textile Technologies
- Sustainable Fabric Trends
- Factors for Considering Direct and Rental Channels for Workwear Procurement
- Forecast Assumptions
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Revenue Forecast by Region
- Percent Revenue Forecast by Region
- Unit Shipment Forecast by Region
- Percent Unit Shipment Forecast by Region
- Revenue and Unit Shipment Forecast Analysis
- Revenue Forecast Analysis by Channel
- Competitive Environment - Direct Channel
- Revenue Share - Direct Channel
- Revenue Share Analysis - Direct Channel
- Competitive Environment - Rental Channel
- Revenue Share - Rental Channel
- Revenue Share Analysis - Rental Channel
3. Growth Opportunity Analysis: General Workwear
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
- Competitive Environment - Direct Channel
- Revenue Share - Direct Channel
- Revenue Share Analysis - Direct Channel
4. Growth Opportunity Analysis: Blue Workwear Sub-segment
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
5. Growth Opportunity Analysis: White Workwear Sub-segment
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
6. Growth Opportunity Analysis: Corporate Workwear
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
- Competitive Environment - Direct Channel
- Revenue Share - Direct Channel
- Revenue Share Analysis - Direct Channel
7. Growth Opportunity Analysis: Career Workwear Sub-segment
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
8. Growth Opportunity Analysis: Casual Workwear Sub-segment
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
- Forecast Analysis by Channel
9. Opportunity Analysis: Uniforms
- Growth Metrics
- Revenue and Unit Shipment Forecast*
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Forecast Analysis
- Competitive Environment
- Revenue Share Analysis
10. Growth Opportunity Analysis: Germany
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
11. Growth Opportunity Analysis: UK & Ireland
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
12. Growth Opportunity Analysis: France
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
13. Growth Opportunity Analysis: Italy
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
14. Growth Opportunity Analysis: Scandinavia
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
15. Growth Opportunity Analysis: Iberia
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
16. Growth Opportunity Analysis: Benelux
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
17. Growth Opportunity Analysis: Alpine
- Key Statistics
- Growth Metrics
- Revenue and Unit Shipment Forecast
- Revenue Forecast by Product
- Percent Revenue Forecast by Product
- Unit Shipment Forecast by Product
- Percent Unit Shipment Forecast by Product
- Revenue Forecast by Channel
- Percent Revenue Forecast by Channel
- Forecast Analysis
18. Growth Opportunity Universe
- Growth Opportunity 1: Sustainability Efforts
- Growth Opportunity 2: Fabric Technology
- Growth Opportunity 3: Laundry and Rental Companies
19. Appendix
- Partial List of Direct Total Workwear, General Workwear and Corporate Workwear Companies in “Others”
- Partial List of Rental Workwear Companies in “Others”
- Product Matrix - Direct Channel
- Product Matrix - Rental Channel
20. Next Steps
- Your Next Steps
- Why Now?
- List of Exhibits
- Legal Disclaimer
