The ketogenic diet has also emerged as a successful weight-loss strategy since obesity increases the risk of developing a number of chronic illnesses, including diabetes, high blood pressure, and cardiovascular disease. These health-related problems are expected to increase the demand for a ketogenic diet during the forecast period. The population has significantly grown over the past few years, which has raised demand for a healthy weight-management diet. Due to its sensible outcomes across all age groups, the ketogenic diet has gained popularity in recent years. This diet consists mostly of high-fat, low-carb foods. Commonplace, cyclical, focused, and high-protein ketogenic diets are the four types of diet.
The main reasons influencing the growth of the global ketogenic diet food market are rise in health concerns, including weight gain and the development of various diseases like metabolic syndromes and vascular disorders (CVD). This industry has expanded significantly as a result of the quick shift in customer demand for natural and organic food products, as well as the rising popularity of ketogenic beverages and various ready-to-eat foods. However, side effects including muscle cramps and nausea as well as the often-expensive cost of ketogenic diet meals may limit the availability of these foods globally. One of the main factors propelling the market's rise is the rising prevalence of numerous medical conditions, such as obesity, vascular disorders (CVD), and metabolic syndromes.
Although the ketogenic diet industry is expanding globally, there are several obstacles that are limiting this growth. This diet's high price is out of reach for many people, which limits the market's total growth. In addition, a large number of people are modifying their lifestyles and moving toward vegan products, which restrains the market expansion of the keto diet. The ketogenic diet is an extreme method of weight loss that has a negative impact on human health along with high product costs, which is likely to operate as a market restraint for the development of ketogenic diet foods during forecast period. Recalls of specific products is expected to provide the greatest impediment to the market expansion.
The ketogenic diet food market is segmented into type, distribution channel, and region. By type, it is segregated into supplements, beverages, snacks, and dairy. On the basis of distribution channel, the market is categorized into online and offline (hypermarket and supermarket, specialty stores and others). On the basis of region, it is analyzed across North America (the U. S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, Belgium, Russia, Netherlands, and Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Malaysia, and Rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Argentina, Saudi Arabia, UAE, and Rest of LAMEA).
The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. Some of the key players in the ketogenic diet market industry include, Ample Foods, Danone SA, Nestle SA, Prüvit Venture, Keto and company, Zenwise Health, Perfect Keto, Know Brainer Foods, Bulletproof 360 Inc., and Ancient Nutrition.
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the ketogenic diet food market analysis from 2021 to 2031 to identify the prevailing ketogenic diet food market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the ketogenic diet food market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global ketogenic diet food market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Type
- Supplements
- Beverages
- Snacks
- Dairy
By Distribution Channel
- Online
- Offline
- Sub Channel
- Hypermarket and Supermarket
- Specialty Stores
- Others
By Region
- North America
- U. S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Belgium
- Russia
- Netherlands
- Rest Of Europe
- Asia-Pacific
- China
- India
- Japan
- Australia
- South Korea
- Indonesia
- Malaysia
- Rest Of Asia-Pacific
- LAMEA
- Brazil
- South Africa
- Argentina
- Saudi Arabia
- UAE
- Rest Of LAMEA
Key Market Players
- Ample Foods
- Danone SA
- Nestle SA
- Prüvit Venture
- Keto and company
- Zenwise Health
- Perfect Keto
- Know Brainer Foods
- Bulletproof 360 Inc
- Ancient Nutrition
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Table of Contents
CHAPTER 1: INTRODUCTION1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research Methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings of the study
2.2. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pockets
3.3. Porter’s five forces analysis
3.4. Top player positioning
3.5. Market dynamics
3.5.1. Drivers
3.5.2. Restraints
3.5.3. Opportunities
3.6. COVID-19 Impact Analysis on the market
CHAPTER 4: KETOGENIC DIET FOOD MARKET, BY TYPE
4.1 Overview
4.1.1 Market size and forecast
4.2 Supplements
4.2.1 Key market trends, growth factors and opportunities
4.2.2 Market size and forecast, by region
4.2.3 Market analysis by country
4.3 Beverages
4.3.1 Key market trends, growth factors and opportunities
4.3.2 Market size and forecast, by region
4.3.3 Market analysis by country
4.4 Snacks
4.4.1 Key market trends, growth factors and opportunities
4.4.2 Market size and forecast, by region
4.4.3 Market analysis by country
4.5 Dairy
4.5.1 Key market trends, growth factors and opportunities
4.5.2 Market size and forecast, by region
4.5.3 Market analysis by country
CHAPTER 5: KETOGENIC DIET FOOD MARKET, BY DISTRIBUTION CHANNEL
5.1 Overview
5.1.1 Market size and forecast
5.2 Online
5.2.1 Key market trends, growth factors and opportunities
5.2.2 Market size and forecast, by region
5.2.3 Market analysis by country
5.3 Offline
5.3.1 Key market trends, growth factors and opportunities
5.3.2 Market size and forecast, by region
5.3.3 Market analysis by country
5.3.4 Offline Ketogenic Diet Food Market by Sub Channel
5.3.4.1 Hypermarket and Supermarket Market size and forecast, by region
5.3.4.2 Hypermarket and Supermarket Market size and forecast, by country
5.3.4.3 Specialty Stores Market size and forecast, by region
5.3.4.4 Specialty Stores Market size and forecast, by country
5.3.4.5 Others Market size and forecast, by region
5.3.4.6 Others Market size and forecast, by country
CHAPTER 6: KETOGENIC DIET FOOD MARKET, BY REGION
6.1 Overview
6.1.1 Market size and forecast
6.2 North America
6.2.1 Key trends and opportunities
6.2.2 North America Market size and forecast, by Type
6.2.3 North America Market size and forecast, by Distribution Channel
6.2.3.1 North America Offline Ketogenic Diet Food Market by Sub Channel
6.2.4 North America Market size and forecast, by country
6.2.4.1 U. S.
6.2.4.1.1 Market size and forecast, by Type
6.2.4.1.2 Market size and forecast, by Distribution Channel
6.2.4.1.2.1 U. S. Offline Ketogenic Diet Food Market by Sub Channel
6.2.4.2 Canada
6.2.4.2.1 Market size and forecast, by Type
6.2.4.2.2 Market size and forecast, by Distribution Channel
6.2.4.2.2.1 Canada Offline Ketogenic Diet Food Market by Sub Channel
6.2.4.3 Mexico
6.2.4.3.1 Market size and forecast, by Type
6.2.4.3.2 Market size and forecast, by Distribution Channel
6.2.4.3.2.1 Mexico Offline Ketogenic Diet Food Market by Sub Channel
6.3 Europe
6.3.1 Key trends and opportunities
6.3.2 Europe Market size and forecast, by Type
6.3.3 Europe Market size and forecast, by Distribution Channel
6.3.3.1 Europe Offline Ketogenic Diet Food Market by Sub Channel
6.3.4 Europe Market size and forecast, by country
6.3.4.1 Germany
6.3.4.1.1 Market size and forecast, by Type
6.3.4.1.2 Market size and forecast, by Distribution Channel
6.3.4.1.2.1 Germany Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.2 UK
6.3.4.2.1 Market size and forecast, by Type
6.3.4.2.2 Market size and forecast, by Distribution Channel
6.3.4.2.2.1 UK Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.3 France
6.3.4.3.1 Market size and forecast, by Type
6.3.4.3.2 Market size and forecast, by Distribution Channel
6.3.4.3.2.1 France Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.4 Italy
6.3.4.4.1 Market size and forecast, by Type
6.3.4.4.2 Market size and forecast, by Distribution Channel
6.3.4.4.2.1 Italy Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.5 Spain
6.3.4.5.1 Market size and forecast, by Type
6.3.4.5.2 Market size and forecast, by Distribution Channel
6.3.4.5.2.1 Spain Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.6 Belgium
6.3.4.6.1 Market size and forecast, by Type
6.3.4.6.2 Market size and forecast, by Distribution Channel
6.3.4.6.2.1 Belgium Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.7 Russia
6.3.4.7.1 Market size and forecast, by Type
6.3.4.7.2 Market size and forecast, by Distribution Channel
6.3.4.7.2.1 Russia Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.8 Netherlands
6.3.4.8.1 Market size and forecast, by Type
6.3.4.8.2 Market size and forecast, by Distribution Channel
6.3.4.8.2.1 Netherlands Offline Ketogenic Diet Food Market by Sub Channel
6.3.4.9 Rest of Europe
6.3.4.9.1 Market size and forecast, by Type
6.3.4.9.2 Market size and forecast, by Distribution Channel
6.3.4.9.2.1 Rest of Europe Offline Ketogenic Diet Food Market by Sub Channel
6.4 Asia-Pacific
6.4.1 Key trends and opportunities
6.4.2 Asia-Pacific Market size and forecast, by Type
6.4.3 Asia-Pacific Market size and forecast, by Distribution Channel
6.4.3.1 Asia-Pacific Offline Ketogenic Diet Food Market by Sub Channel
6.4.4 Asia-Pacific Market size and forecast, by country
6.4.4.1 China
6.4.4.1.1 Market size and forecast, by Type
6.4.4.1.2 Market size and forecast, by Distribution Channel
6.4.4.1.2.1 China Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.2 India
6.4.4.2.1 Market size and forecast, by Type
6.4.4.2.2 Market size and forecast, by Distribution Channel
6.4.4.2.2.1 India Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.3 Japan
6.4.4.3.1 Market size and forecast, by Type
6.4.4.3.2 Market size and forecast, by Distribution Channel
6.4.4.3.2.1 Japan Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.4 Australia
6.4.4.4.1 Market size and forecast, by Type
6.4.4.4.2 Market size and forecast, by Distribution Channel
6.4.4.4.2.1 Australia Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.5 South Korea
6.4.4.5.1 Market size and forecast, by Type
6.4.4.5.2 Market size and forecast, by Distribution Channel
6.4.4.5.2.1 South Korea Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.6 Indonesia
6.4.4.6.1 Market size and forecast, by Type
6.4.4.6.2 Market size and forecast, by Distribution Channel
6.4.4.6.2.1 Indonesia Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.7 Malaysia
6.4.4.7.1 Market size and forecast, by Type
6.4.4.7.2 Market size and forecast, by Distribution Channel
6.4.4.7.2.1 Malaysia Offline Ketogenic Diet Food Market by Sub Channel
6.4.4.8 Rest of Asia-Pacific
6.4.4.8.1 Market size and forecast, by Type
6.4.4.8.2 Market size and forecast, by Distribution Channel
6.4.4.8.2.1 Rest of Asia-Pacific Offline Ketogenic Diet Food Market by Sub Channel
6.5 LAMEA
6.5.1 Key trends and opportunities
6.5.2 LAMEA Market size and forecast, by Type
6.5.3 LAMEA Market size and forecast, by Distribution Channel
6.5.3.1 LAMEA Offline Ketogenic Diet Food Market by Sub Channel
6.5.4 LAMEA Market size and forecast, by country
6.5.4.1 Brazil
6.5.4.1.1 Market size and forecast, by Type
6.5.4.1.2 Market size and forecast, by Distribution Channel
6.5.4.1.2.1 Brazil Offline Ketogenic Diet Food Market by Sub Channel
6.5.4.2 South Africa
6.5.4.2.1 Market size and forecast, by Type
6.5.4.2.2 Market size and forecast, by Distribution Channel
6.5.4.2.2.1 South Africa Offline Ketogenic Diet Food Market by Sub Channel
6.5.4.3 Argentina
6.5.4.3.1 Market size and forecast, by Type
6.5.4.3.2 Market size and forecast, by Distribution Channel
6.5.4.3.2.1 Argentina Offline Ketogenic Diet Food Market by Sub Channel
6.5.4.4 Saudi Arabia
6.5.4.4.1 Market size and forecast, by Type
6.5.4.4.2 Market size and forecast, by Distribution Channel
6.5.4.4.2.1 Saudi Arabia Offline Ketogenic Diet Food Market by Sub Channel
6.5.4.5 UAE
6.5.4.5.1 Market size and forecast, by Type
6.5.4.5.2 Market size and forecast, by Distribution Channel
6.5.4.5.2.1 UAE Offline Ketogenic Diet Food Market by Sub Channel
6.5.4.6 Rest of LAMEA
6.5.4.6.1 Market size and forecast, by Type
6.5.4.6.2 Market size and forecast, by Distribution Channel
6.5.4.6.2.1 Rest of LAMEA Offline Ketogenic Diet Food Market by Sub Channel
CHAPTER 7: COMPANY LANDSCAPE
7.1. Introduction
7.2. Top winning strategies
7.3. Product Mapping of Top 10 Player
7.4. Competitive Dashboard
7.5. Competitive Heatmap
7.6. Key developments
CHAPTER 8: COMPANY PROFILES
8.1 Ample Foods
8.1.1 Company overview
8.1.2 Company snapshot
8.1.3 Operating business segments
8.1.4 Product portfolio
8.1.5 Business performance
8.1.6 Key strategic moves and developments
8.2 Danone SA
8.2.1 Company overview
8.2.2 Company snapshot
8.2.3 Operating business segments
8.2.4 Product portfolio
8.2.5 Business performance
8.2.6 Key strategic moves and developments
8.3 Nestle SA
8.3.1 Company overview
8.3.2 Company snapshot
8.3.3 Operating business segments
8.3.4 Product portfolio
8.3.5 Business performance
8.3.6 Key strategic moves and developments
8.4 Prüvit Venture
8.4.1 Company overview
8.4.2 Company snapshot
8.4.3 Operating business segments
8.4.4 Product portfolio
8.4.5 Business performance
8.4.6 Key strategic moves and developments
8.5 Keto and company
8.5.1 Company overview
8.5.2 Company snapshot
8.5.3 Operating business segments
8.5.4 Product portfolio
8.5.5 Business performance
8.5.6 Key strategic moves and developments
8.6 Zenwise Health
8.6.1 Company overview
8.6.2 Company snapshot
8.6.3 Operating business segments
8.6.4 Product portfolio
8.6.5 Business performance
8.6.6 Key strategic moves and developments
8.7 Perfect Keto
8.7.1 Company overview
8.7.2 Company snapshot
8.7.3 Operating business segments
8.7.4 Product portfolio
8.7.5 Business performance
8.7.6 Key strategic moves and developments
8.8 Know Brainer Foods
8.8.1 Company overview
8.8.2 Company snapshot
8.8.3 Operating business segments
8.8.4 Product portfolio
8.8.5 Business performance
8.8.6 Key strategic moves and developments
8.9 Bulletproof 360 Inc
8.9.1 Company overview
8.9.2 Company snapshot
8.9.3 Operating business segments
8.9.4 Product portfolio
8.9.5 Business performance
8.9.6 Key strategic moves and developments
8.10 Ancient Nutrition
8.10.1 Company overview
8.10.2 Company snapshot
8.10.3 Operating business segments
8.10.4 Product portfolio
8.10.5 Business performance
8.10.6 Key strategic moves and developments
Executive Summary
According to this report, titled, 'Ketogenic Diet Food Market,' the ketogenic diet food market was valued at $8.4 billion in 2021, and is estimated to reach $14.5 billion by 2031, growing at a CAGR of 5.9% from 2022 to 2031.One of the main factors fueling the market expansion is the rising incidence of a number of diseases, including obesity, cardiovascular disorders (CVD), and metabolic syndromes., Rising public knowledge of the keto diet as a viable weight-loss method is also boosting market expansion. In addition, the rising popularity of ketogenic beverages and different ready-to-eat foods, like iced tea, bulletproof coffee, and keto hot chocolate, is positively impacting the market expansion. The expansion of online retail channels that offer a wide range of product options, rise in consumer spending power, and manufacture of plant-based protein snacks and beverages for the vegetarian and vegan community are all expected to further fuel the ketogenic diet food market growth.
The ketogenic diet is an extreme weight loss strategy with detrimental effects on human health and high production costs are likely to act as a market barrier for the development of ketogenic diet foods during the forecast period. Recalls of specific products are expected to provide the greatest impediment to the ketogenic diet food market size expansion.
The ketogenic diet food market is segmented into type, distribution channel, and region. By type, it is segregated into supplements, beverages, snacks, and dairy. On the basis of distribution channels, the market is categorized into online and offline (hypermarkets and supermarkets, specialty stores, and others). On the basis of region, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, Belgium, Russia, Netherlands, and the Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Malaysia, and Rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Argentina, Saudi Arabia, UAE, and Rest of LAMEA).
Nevertheless, the global Keto diet products market is expanding quickly, creating profitable prospects for both, established and new industry players. Manufacturers are heavily investing in R&D to broaden their product portfolio and enhance their position in the market for keto diet products as a result of the ongoing shift toward organic and healthy diet trends. The quick growth of e-commerce has created numerous opportunities for small and medium-sized businesses to sell their goods globally.
According to the ketogenic diet food market trends, on the basis of type, the supplement segment was the highest revenue contributor to the market, with $4,038.2million in 2021, and is estimated to grow at a CAGR of 4.9% during the forecast period. With a share of more than 48.3% in 2021, the supplement market became the largest product segment. As there is such a large variety of products on the market, thus supplement segment is expected to hold its share during the forecasted period. Powder, capsules, and oil are the three main types of supplements. Without making many adjustments to a typical diet, these supplements help to meet nutritional requirements.
According to the distribution channel, the online segment was the significant contributor to the market in 2021 and is estimated to reach $2,943.0 million by 2030, at a CAGR of 7.0% during the forecast period. The online sales channel is widely accepted by consumers in the developed countries of North America and Europe, due to the rise in the adoption of mobile phones and the rise in penetration of the internet. Ketogenic diet food can be conveniently sold through online sales channels. Rigorous online marketing supplemented with huge options, availability of detailed information, discount & free home delivery offered by various e-commerce platforms has increased the popularity of cat food products through this sales channel in recent years. Thus above factors are likely to increase the ketogenic diet food market demand during the forecast period.
According to the ketogenic diet food market opportunities, region-wise, Asia-Pacific garnered the significant ketogenic diet food market share in 2021 and growing at a CAGR of 7.0% from 2022 to 2031, the Asia-Pacific area is predicted to have the fastest growth rate. The long-term potential for the ketogenic diet food sector is presented by the rising prevalence of overweight people in a number of Asia-Pacific nations, including China and India. These market developments are expected to increase interest in the ketogenic diet.
The major players operating in the ketogenic diet food industry focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. Some of the key players in the ketogenic diet market include, Ample Foods, Danone SA, Nestle SA, Prüvit Venture, Keto and company, Zenwise Health, Perfect Keto, Know Brainer Foods, Bulletproof 360 Inc., and Ancient Nutrition.
Key findings of the study
By type, the snacks segment was the significant revenue contributor to the market with $1,282.0 million in 2021, and is estimated to reach $2,691.0 million by 2031, with a CAGR of 7.8%.By distribution channel, the offline segment was the highest revenue contributor to the market, with $6,841.5 million in 2021, and is estimated to reach $11,594.3 million by 2031, with a CAGR of 5.6%.
Region-wise, North America was the highest revenue contributor, accounting for $3,562.3 million in 2021, and is estimated to reach $6,105.7 million by 2031, with a CAGR of 5.7%.
Companies Mentioned
- Ample Foods
- Danone SA
- Nestle SA
- Prüvit Venture
- Keto and Company
- Zenwise Health
- Perfect Keto
- Know Brainer Foods
- Bulletproof 360 Inc.
- Ancient Nutrition
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 274 |
Published | October 2022 |
Forecast Period | 2021 - 2031 |
Estimated Market Value ( USD | $ 8362.3 million |
Forecasted Market Value ( USD | $ 14537.3 million |
Compound Annual Growth Rate | 5.7% |
Regions Covered | Global |
No. of Companies Mentioned | 10 |