This databook uses data from the publisher's Retail database showing the trends in the market and sectors by value. It also reveals the major retailers by market share in 2021 in each of the sectors. All data includes the impact COVID-19 has had on sales in 2021 (forecasted at the date of publication).
This databook provides both the historic and forecast market data of total retail sales, and the home market in Europe. It illustrates the data with charts, graphs and tables summarizing the value, with category details in home sector. The forecasts include the impact of COVID-19 on growth. The databook also reveals major retailers share in home sector with their price and market positioning in 2021.
This databook provides both the historic and forecast market data of total retail sales, and the home market in Europe. It illustrates the data with charts, graphs and tables summarizing the value, with category details in home sector. The forecasts include the impact of COVID-19 on growth. The databook also reveals major retailers share in home sector with their price and market positioning in 2021.
Scope
- The overall retail market in Europe is forecast to grow at a CAGR of 3.3% between 2021 and 2026 to reach EUR 3,536 bn
- The Home sector is valued at EUR 399.0 billion in 2021 and it is forecast to reach EUR 460.5 billion by 2026 at a CAGR of 2.9% in the period.
- Online channel sales is expected to grow by 6.0% during 2021-2026 to reach EUR 83.9 billion in 2026.
- The mass market players accounted for 83.3% of sector sales in 2021
- IKEA holds the highest market share of 7.3% in 2021
Reasons to Buy
- Gain a comprehensive view of the home market and forecasts to 2026
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the retail market
- Investigate current and forecast trends in home sector to identify the opportunities offering the most potential
- Understand who the main competitors are in the sector and their price positioning
Table of Contents
- The State of Retail
- Home
- Definitions
- Methodology
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- IKEA
- Leroy Merlin
- Bauhaus
- OBI
- Hornbach
- Hagebaumarkt
- Castorama
- Jysk Nordic
- B&Q
- Amazon