The do-it-yourself home improvement retailing market size has grown strongly in recent years. It will grow from $920.91 billion in 2025 to $984.18 billion in 2026 at a compound annual growth rate (CAGR) of 6.9%. The growth in the historic period can be attributed to growing homeownership, rise in urban housing projects, increased disposable income, advancements in hand tools, expansion of retail networks.
The do-it-yourself home improvement retailing market size is expected to see strong growth in the next few years. It will grow to $1.27 trillion in 2030 at a compound annual growth rate (CAGR) of 6.7%. The growth in the forecast period can be attributed to adoption of smart home solutions, rising interest in sustainable home products, growth of e-commerce channels, integration of augmented reality for DIY guidance, increasing awareness of home safety and ergonomics. Major trends in the forecast period include rise of home renovation diy culture, growth in online home improvement retail, increasing demand for personalized home décor, adoption of eco-friendly and sustainable materials, expansion of smart home integration.
The growth of e-commerce is expected to boost the do-it-yourself (DIY) home improvement retailing market moving forward. The expansion of e-commerce is fueled by the widespread use of smartphones and internet access, which offer consumers convenience and a wide range of product options. This growth in e-commerce benefits the DIY home improvement sector by providing customers with better access to various products, detailed tutorials, and convenient shipping options, thereby encouraging more home renovation projects and driving market expansion. For example, in May 2024, the Census Bureau of the Department of Commerce reported that U.S. retail e-commerce sales reached $289.2 billion in the first quarter of 2024, marking a 2.1% increase from the fourth quarter of 2023. Thus, the rise in e-commerce is fueling the growth of the DIY home improvement retailing market.
Major companies operating in the do-it-yourself home improvement retailing market are focusing on adopting digital customer engagement solutions such as personalized home management platforms to improve customer convenience, project efficiency, and long-term loyalty. Personalized home management platforms are digital tools that consolidate home-related information such as purchased products, appliances, and maintenance schedules and utilize this data to provide tailored recommendations, reminders, and guidance to homeowners. For instance, in November 2024, Lowe’s Companies Inc., a US-based home improvement retail company, introduced the Lowe’s Digital Home Platform, a personalized digital platform designed to assist loyalty members in managing, maintaining, and enhancing their homes more efficiently, offering centralized storage of product manuals and warranties, proactive maintenance reminders, and customized product and project suggestions. The Lowe’s Digital Home Platform enhances decision-making, streamlines home maintenance tasks, and strengthens customer engagement by supporting do-it-yourself homeowners throughout the entire home improvement process.
In April 2024, United Hardware, a US-based hardware company, merged with Do it Best for an undisclosed amount. The merger aims to establish one of the largest cooperatives in the home improvement sector, offering a wide range of programs and services to support independent home improvement business owners. Do it Best is a US-based hardware retailer providing do-it-yourself products, including hardware, lumber, and building materials, within the home improvement industry.
Major companies operating in the do-it-yourself home improvement retailing market are The Home Depot Inc, Lowes Companies Inc, IKEA, Groupe Adeo SA, Wesfarmers Limited, BayWa AG, Tractor Supply Company, Menard Inc, Bunnings Group Limited, OBI Group Holding SE and Co KGaA, Ace Hardware Corporation, Toolstation Limited, HORNBACH Holding AG and Co KGaA, Home Hardware Stores Ltd, Grafton Group plc, Maxeda DIY Group BV, Mr DIY Group, Castorama, Brico Planit, Wickes Group plc, Praktiker AG, Kingfisher plc, Bauhaus AG, Leroy Merlin, Screwfix Direct Limited, Mr Price Home, Toom Baumarkt GmbH, Jumbo SA.
North America was the largest region in the do-it-yourself home improvement retailing market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the do-it-yourself home improvement retailing market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the do-it-yourself home improvement retailing market report are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
The do-it-yourself home improvement retailing market consists of revenues earned by entities by providing services such as product sales, customer assistance, instruction and workshops, design services, delivery and installation, and customer support. The market value includes the value of related goods sold by the service provider or included within the service offering. The do-it-yourself home improvement retailing market also includes sales of building materials, paint and supplies, plumbing, electrical, flooring, windows and doors, automotive, diy kits, and projects. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 1-3 business days.
The do-it-yourself home improvement retailing market size is expected to see strong growth in the next few years. It will grow to $1.27 trillion in 2030 at a compound annual growth rate (CAGR) of 6.7%. The growth in the forecast period can be attributed to adoption of smart home solutions, rising interest in sustainable home products, growth of e-commerce channels, integration of augmented reality for DIY guidance, increasing awareness of home safety and ergonomics. Major trends in the forecast period include rise of home renovation diy culture, growth in online home improvement retail, increasing demand for personalized home décor, adoption of eco-friendly and sustainable materials, expansion of smart home integration.
The growth of e-commerce is expected to boost the do-it-yourself (DIY) home improvement retailing market moving forward. The expansion of e-commerce is fueled by the widespread use of smartphones and internet access, which offer consumers convenience and a wide range of product options. This growth in e-commerce benefits the DIY home improvement sector by providing customers with better access to various products, detailed tutorials, and convenient shipping options, thereby encouraging more home renovation projects and driving market expansion. For example, in May 2024, the Census Bureau of the Department of Commerce reported that U.S. retail e-commerce sales reached $289.2 billion in the first quarter of 2024, marking a 2.1% increase from the fourth quarter of 2023. Thus, the rise in e-commerce is fueling the growth of the DIY home improvement retailing market.
Major companies operating in the do-it-yourself home improvement retailing market are focusing on adopting digital customer engagement solutions such as personalized home management platforms to improve customer convenience, project efficiency, and long-term loyalty. Personalized home management platforms are digital tools that consolidate home-related information such as purchased products, appliances, and maintenance schedules and utilize this data to provide tailored recommendations, reminders, and guidance to homeowners. For instance, in November 2024, Lowe’s Companies Inc., a US-based home improvement retail company, introduced the Lowe’s Digital Home Platform, a personalized digital platform designed to assist loyalty members in managing, maintaining, and enhancing their homes more efficiently, offering centralized storage of product manuals and warranties, proactive maintenance reminders, and customized product and project suggestions. The Lowe’s Digital Home Platform enhances decision-making, streamlines home maintenance tasks, and strengthens customer engagement by supporting do-it-yourself homeowners throughout the entire home improvement process.
In April 2024, United Hardware, a US-based hardware company, merged with Do it Best for an undisclosed amount. The merger aims to establish one of the largest cooperatives in the home improvement sector, offering a wide range of programs and services to support independent home improvement business owners. Do it Best is a US-based hardware retailer providing do-it-yourself products, including hardware, lumber, and building materials, within the home improvement industry.
Major companies operating in the do-it-yourself home improvement retailing market are The Home Depot Inc, Lowes Companies Inc, IKEA, Groupe Adeo SA, Wesfarmers Limited, BayWa AG, Tractor Supply Company, Menard Inc, Bunnings Group Limited, OBI Group Holding SE and Co KGaA, Ace Hardware Corporation, Toolstation Limited, HORNBACH Holding AG and Co KGaA, Home Hardware Stores Ltd, Grafton Group plc, Maxeda DIY Group BV, Mr DIY Group, Castorama, Brico Planit, Wickes Group plc, Praktiker AG, Kingfisher plc, Bauhaus AG, Leroy Merlin, Screwfix Direct Limited, Mr Price Home, Toom Baumarkt GmbH, Jumbo SA.
North America was the largest region in the do-it-yourself home improvement retailing market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the do-it-yourself home improvement retailing market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the do-it-yourself home improvement retailing market report are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
The do-it-yourself home improvement retailing market consists of revenues earned by entities by providing services such as product sales, customer assistance, instruction and workshops, design services, delivery and installation, and customer support. The market value includes the value of related goods sold by the service provider or included within the service offering. The do-it-yourself home improvement retailing market also includes sales of building materials, paint and supplies, plumbing, electrical, flooring, windows and doors, automotive, diy kits, and projects. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 1-3 business days.
Table of Contents
1. Executive Summary
2. Do-It-Yourself Home Improvement Retailing Market Characteristics
3. Do-It-Yourself Home Improvement Retailing Market Supply Chain Analysis
4. Global Do-It-Yourself Home Improvement Retailing Market Trends and Strategies
5. Do-It-Yourself Home Improvement Retailing Market Analysis of End Use Industries
7. Global Do-It-Yourself Home Improvement Retailing Strategic Analysis Framework, Current Market Size, Market Comparisons and Growth Rate Analysis
8. Global Do-It-Yourself Home Improvement Retailing Total Addressable Market (TAM) Analysis for the Market
9. Do-It-Yourself Home Improvement Retailing Market Segmentation
10. Do-It-Yourself Home Improvement Retailing Market Regional and Country Analysis
11. Asia-Pacific Do-It-Yourself Home Improvement Retailing Market
12. China Do-It-Yourself Home Improvement Retailing Market
13. India Do-It-Yourself Home Improvement Retailing Market
14. Japan Do-It-Yourself Home Improvement Retailing Market
15. Australia Do-It-Yourself Home Improvement Retailing Market
16. Indonesia Do-It-Yourself Home Improvement Retailing Market
17. South Korea Do-It-Yourself Home Improvement Retailing Market
18. Taiwan Do-It-Yourself Home Improvement Retailing Market
19. South East Asia Do-It-Yourself Home Improvement Retailing Market
20. Western Europe Do-It-Yourself Home Improvement Retailing Market
21. UK Do-It-Yourself Home Improvement Retailing Market
22. Germany Do-It-Yourself Home Improvement Retailing Market
23. France Do-It-Yourself Home Improvement Retailing Market
24. Italy Do-It-Yourself Home Improvement Retailing Market
25. Spain Do-It-Yourself Home Improvement Retailing Market
26. Eastern Europe Do-It-Yourself Home Improvement Retailing Market
27. Russia Do-It-Yourself Home Improvement Retailing Market
28. North America Do-It-Yourself Home Improvement Retailing Market
29. USA Do-It-Yourself Home Improvement Retailing Market
30. Canada Do-It-Yourself Home Improvement Retailing Market
31. South America Do-It-Yourself Home Improvement Retailing Market
32. Brazil Do-It-Yourself Home Improvement Retailing Market
33. Middle East Do-It-Yourself Home Improvement Retailing Market
34. Africa Do-It-Yourself Home Improvement Retailing Market
36. Do-It-Yourself Home Improvement Retailing Market Competitive Landscape and Company Profiles
37. Do-It-Yourself Home Improvement Retailing Market Other Major and Innovative Companies
40. Do-It-Yourself Home Improvement Retailing Market High Potential Countries, Segments and Strategies
41. Appendix
Executive Summary
Do-It-Yourself Home Improvement Retailing Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses do-it-yourself home improvement retailing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for do-it-yourself home improvement retailing? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The do-it-yourself home improvement retailing market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product: Lumber and Landscape Management; Tools and Hardware; Decor and Indoor Garden; Kitchen; Lighting and Other Products2) By Application: Residential; Commercial
3) By Distribution: Offline; Online
Subsegments:
1) By Lumber and Landscape Management: Lumber; Plywood and Paneling; Wood Siding and Trims; Outdoor Furniture; Garden Tools and Equipment2) By Tools and Hardware: Power Tools; Hand Tools; Fasteners and Adhesives; Paints and Paint Supplies; Safety Equipment
3) By Decor and Indoor Garden: Wall Décor; Flooring and Carpeting; Curtains, Blinds, and Shades; Indoor Plants and Gardening Supplies; Rugs and Mats
4) By Kitchen: Cabinets and Countertops; Kitchen Appliances; Kitchen Storage and Organization; Sinks and Faucets; Backsplashes and Tile
5) By Lighting and Other Products: Light Fixtures; Ceiling Fans and Ventilation; Bulbs and Lighting Accessories; Electrical Wiring and Components; Plumbing Fixtures and Supplies
Companies Mentioned: the Home Depot Inc; Lowes Companies Inc; IKEA; Groupe Adeo SA; Wesfarmers Limited; BayWa AG; Tractor Supply Company; Menard Inc; Bunnings Group Limited; OBI Group Holding SE and Co KGaA; Ace Hardware Corporation; Toolstation Limited; HORNBACH Holding AG and Co KGaA; Home Hardware Stores Ltd; Grafton Group plc; Maxeda DIY Group BV; Mr DIY Group; Castorama; Brico Planit; Wickes Group plc; Praktiker AG; Kingfisher plc; Bauhaus AG; Leroy Merlin; Screwfix Direct Limited; Mr Price Home; Toom Baumarkt GmbH; Jumbo SA
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Do-It-Yourself Home Improvement Retailing market report include:- The Home Depot Inc
- Lowes Companies Inc
- IKEA
- Groupe Adeo SA
- Wesfarmers Limited
- BayWa AG
- Tractor Supply Company
- Menard Inc
- Bunnings Group Limited
- OBI Group Holding SE and Co KGaA
- Ace Hardware Corporation
- Toolstation Limited
- HORNBACH Holding AG and Co KGaA
- Home Hardware Stores Ltd
- Grafton Group plc
- Maxeda DIY Group BV
- Mr DIY Group
- Castorama
- Brico Planit
- Wickes Group plc
- Praktiker AG
- Kingfisher plc
- Bauhaus AG
- Leroy Merlin
- Screwfix Direct Limited
- Mr Price Home
- Toom Baumarkt GmbH
- Jumbo SA
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 984.18 Billion |
| Forecasted Market Value ( USD | $ 1270 Billion |
| Compound Annual Growth Rate | 6.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 29 |
