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The cloud advertising market is forecasted to grow by USD 380.3 billion during 2023-2028, accelerating at a CAGR of 21.23% during the forecast period. The report on the cloud advertising market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing adoption of cloud services, growing need for targeted marketing and consumer analytics, and growing internet penetration and digital advertising.
The cloud advertising market is segmented as below:
By End-user
- Retail
- Media and entertainment
- IT and telecom
- BFSI
- Others
By Deployment
- Private
- Public
- Hybrid
By Geography
- North America
- Europe
- APAC
- Middle East and Africa
- South America
The report on the cloud advertising market covers the following areas:
- Cloud advertising market sizing
- Cloud advertising market forecast
- Cloud advertising market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Market Segmentation by Deployment
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
360 degree market analysis
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global cloud advertising market: Acquia Inc., Adobe Inc., Alphabet Inc., CM Group, Demandbase Inc., Experian Plc, Fair Isaac Corp., HubSpot Inc., Imagine Communications Corp., InMobi Pte. Ltd., International Business Machines Corp., Marin Software Inc., MediaMath Inc., Oracle Corp., Pegasystems Inc., Salesforce Inc., SAP SE, Sitecore Holding II AS, and The Nielsen Co. US LLC.Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is shifting trend from traditional to online advertising."
According to the report, one of the major drivers for this market is the increasing adoption of cloud services.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Acquia Inc.
- Adobe Inc.
- Alphabet Inc.
- CM Group
- Demandbase Inc.
- Experian Plc
- Fair Isaac Corp.
- HubSpot Inc.
- Imagine Communications Corp.
- InMobi Pte. Ltd.
- International Business Machines Corp.
- Marin Software Inc.
- MediaMath Inc.
- Oracle Corp.
- Pegasystems Inc.
- Salesforce Inc.
- SAP SE
- Sitecore Holding II AS
- The Nielsen Co. US LLC
