Food Authenticity Market Report 2025

The food authenticity market size has grown strongly in recent years. It will grow from $8.02 billion in 2024 to $8.48 billion in 2025 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to consumer concerns, food fraud incidents, regulatory compliance, supply chain complexity, increased global trade.

The food authenticity market size is expected to see strong growth in the next few years. It will grow to $11.95 billion in 2029 at a compound annual growth rate (CAGR) of 9%. The growth in the forecast period can be attributed to stringent food regulations, consumer demand for transparency, globalization and cross-border trade, concerns about allergens and contaminants, collaborative efforts. Major trends in the forecast period include blockchain and distributed ledger technology, dna and molecular testing, geographic and regional authenticity, third-party certification, innovation in testing technologies.

The growth forecast for the food authenticity market is significantly impacted by the rising incidence of food fraud. This misleading practice, categorized under food protection, includes economically motivated actions aimed at financial gain. Unlike food defense, which involves intentional harm or disruption, food fraud focuses on obtaining monetary benefits. Food authenticity serves as a proactive strategy to combat food fraud by confirming the originality or genuineness of food or its ingredients. For example, in May 2024, SGS DigiComply, a Switzerland-based Food Safety & Regulatory Compliance platform, reported that food fraud incidents worldwide rose from 4,881 in 2022 to 5,473 in 2023. Consequently, the growing prevalence of food fraud is anticipated to drive the expansion of the food authenticity market.

The increasing awareness of the benefits of organic foods is expected to fuel the growth of the food authenticity market in the coming years. Organic food, whether fresh or processed, is produced using organic farming methods, which exclude synthetic chemicals such as artificial pesticides and fertilizers, and do not contain genetically modified organisms (GMOs). As consumers become more health-conscious, they are actively seeking organic products that they consider to be healthier and more environmentally sustainable. For example, in May 2023, the Organic Trade Association, a US-based organization dedicated to supporting the organic trade, reported that organic food sales in the US surpassed $60 billion for the first time in 2022, and when non-food items are included, total organic sales reached a record $67.6 billion. Additionally, The Organic Research Centre, a UK-based non-profit organization, noted in February 2023 that sales of organic food and beverages in the United Kingdom increased from £3.05 billion ($3.88 billion) in 2021 to £3.11 billion ($3.95 billion) in 2022. Therefore, the growing awareness of the advantages of organic foods is anticipated to enhance the food authenticity market.

New product innovations are a significant trend gaining traction in the food authenticity market. Leading companies in this sector are concentrating on developing advanced technologies to achieve a competitive edge. For example, in March 2024, Bia Analytical Ltd., an Ireland-based food testing and analysis firm, partnered with TrinamiX GmbH, a Germany-based technology company, to introduce a portable authenticity testing service. This innovative solution allows for rapid and reliable testing of food products right at the point of sampling. By utilizing mobile Near Infrared (NIR) spectroscopy technology, this service enables users in the food industry - such as producers, distributors, suppliers, retailers, and auditors - to assess the authenticity of their products instantly, regardless of their location.

Leading companies in the food authenticity market are strategically prioritizing certifications like GLOBALG.A.P. to enhance their service provisions within the food industry. Acknowledged as one of the most globally recognized private sector certifications for food safety, GLOBALG.A.P. certification is a key focus area for these enterprises. An example of this dedication is evident in the actions of Mérieux NutriSciences Certification LLC, a division of Mérieux NutriSciences, a US-based entity specializing in food safety and quality auditing. In April 2022, the company successfully attained approval as a GLOBALG.A.P. Certification Body (CB). This milestone partnership now empowers Mérieux NutriSciences to expand its portfolio, offering enhanced services tailored to the needs of the food industry.

In May 2024, Mérieux NutriSciences, a US-based company specializing in food safety and quality services, acquired Bureau Veritas for an undisclosed amount. The purpose of this acquisition is to strengthen Mérieux NutriSciences' global position in food testing, inspection, and certification (TIC) by expanding its geographic reach and capabilities, particularly in the Asia Pacific region and Canada. Bureau Veritas, a multinational company based in France, provides Testing, Inspection, and Certification (TIC) services, which include expert testing and analysis of products and materials to ensure compliance with regulatory standards and industry specifications. In the realm of inspection, Bureau Veritas evaluates processes, assets, and systems to ensure they meet regulations and identify potential risks. Their certification services offer formal acknowledgment that organizations comply with specific standards and regulations, thereby enhancing their market credibility.

Major companies operating in the food authenticity market include SGS SA, Intertek Group plc, Eurofins Scientific SE, ALS Limited, LGC Science Group Ltd., Mérieux Nutrisciences Corporation, Microbac Laboratories Inc., EMSL Analytical Inc., Romer Labs Diagnostic GmbH, Genetic ID NA Inc., Bureau Veritas S.A., AsureQuality Limited, Genetic ID NA Inc., Covance Inc., Neogen Corporation, Thermo Fisher Scientific Inc., Agilent Technologies Inc., Waters Corporation, Shimadzu Corporation, PerkinElmer Inc., Bruker Corporation, Eurofins Scientific Inc., Qiagen N.V., R-Biopharm AG, Fera Science Limited, FoodChain ID Group Inc., NSF International, Symbio LaboratoriesA.

Food authenticity serves as a means to ascertain the true identity or purity of food and food products. It involves ensuring an accurate and fitting representation of the food and its components to the end consumer, be it another food company or the final buyer. Authenticity in food is achieved when the food item and its contents align with the original condition and the information presented on the label. This concept is pivotal in assuring consumers that they receive what they have paid for, fostering a heightened level of trust in the food industry.

The primary focus areas in food authenticity testing encompass meat speciation, false labeling, adulteration tests, country of origin verification, and aging assessments. Meat speciation addresses the illicit practice of substituting or blending inferior meat varieties, a practice deemed unacceptable due to health, religious, and economic considerations. Various food categories subjected to authenticity testing include meat and meat products, dairy and dairy products, cereals, grains, pulses, processed foods, among others. Technologies utilized for these assessments include polymerase chain reaction-based methods, liquid chromatography-mass spectrometry, isotope techniques, immunoassay-based/Elisa, and other advanced analytical approaches.

The food authenticity market research report is one of a series of new reports that provides food authenticity market statistics, including global market size, regional shares, competitors with food authenticity market share, detailed food authenticity market segments, market trends and opportunities, and any further data you may need to thrive in the food authenticity industry. This food authenticity market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

North America was the largest region in the food authenticity market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the food authenticity market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the food authenticity market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The food authenticity market includes revenues earned by entities by providing food testing services, quality assurance, food safety. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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