Low Intensity Sweeteners Market Report 2025

This Low Intensity Sweeteners market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The low intensity sweeteners market size has grown strongly in recent years. It will grow from $2.16 billion in 2024 to $2.31 billion in 2025 at a compound annual growth rate (CAGR) of 7%. The growth in the historic period can be attributed to increased health consciousness and demand for low-calorie alternatives, growth in diabetic population and need for sugar substitutes, regulatory support for reduced sugar and low-calorie products, consumer preference for natural and clean label sweeteners, rise in obesity rates and awareness of sugar-related health issues, expansion of the food and beverage industry.

The low intensity sweeteners market size is expected to see strong growth in the next few years. It will grow to $2.97 billion in 2029 at a compound annual growth rate (CAGR) of 6.5%. The growth in the forecast period can be attributed to rising demand for low-calorie and reduced sugar products, health and wellness trends impacting sweetener choices, emerging markets and increased urbanization, consumer preference for plant-based sweeteners, innovation in low intensity sweetener formulations. Major trends in the forecast period include blends of low intensity sweeteners for enhanced taste, application of low intensity sweeteners in beverages and dairy, clean label and non-gmo claims for sweetener products, functional attributes of low intensity sweeteners, customized sweetening solutions for different products, reduction of sugar content in reformulated products.

The increasing consumer preference for low-calorie foods is expected to drive the growth of the low-intensity sweetener market. Growing awareness among consumers about health and wellness, particularly regarding healthier food and beverage options, along with a preference for low-calorie diets, is fueling the market's expansion. For example, in January 2024, a report by Food Navigator Europe, a France-based daily news service, highlighted that around 33% of adults in the UK and Ireland consume at least five servings of fruits and vegetables daily, compared to 30% in the Netherlands, 20% in France, 11% in Germany, and only 2% in Romania. As a result, the rising consumer inclination toward low-calorie and healthy foods is expected to boost the growth of the low-intensity sweetener market.

The escalating demand within the food and beverage industry is expected to be a driving force behind the growth of the low-intensity sweeteners market. Encompassing businesses involved in the processing, packaging, and distribution of raw food, the food and beverage industry seeks low-intensity sweeteners as essential tools to meet consumer demands for healthier, reduced-sugar, and diabetic-friendly products. In 2023, the Food & Drink Federation reported that Scotland houses 1,185 companies engaged in food and beverage manufacturing, with a notable 31% increase in exports to $10.18 billion (£8.1 billion) in 2022. Additionally, the food and beverage turnover accounted for $12.5 billion (£10.3 billion), representing 33% of total Scottish manufacturing. Thus, the rising demand from key end-users, particularly the food and beverage industry, is steering the growth of the low-intensity sweeteners market.

A prominent trend gaining momentum among companies in the low-intensity sweeteners market is the launch of new products. Market players are investing in the development of innovative products to meet customer demands for advanced tools that reduce development time and enhance product performance. For instance, Cargill, a US-based food corporation, introduced the Ever Sweet + ClearFlo Stevia Platform in March 2022. This platform combines Cargill's leading stevia sweetener, EverSweet, with its ClearFlo technology. The synergy of EverSweet and ClearFlo offers flavor modification, improved solubility, stability in formulations, and faster dissolution.

Leading companies in the low-intensity sweeteners market are focusing on developing low-calorie sweeteners to enhance product formulations, improving both taste and functionality. These efforts ensure that their sweeteners can be seamlessly incorporated into a variety of food and beverage products. Low-calorie sweeteners are substances that offer sweetness with fewer calories compared to traditional sugars. They provide a full sugar-like taste experience with a temporal profile similar to sucrose, mimicking sugar's taste over time, thereby enhancing consumer satisfaction. For example, in November 2022, Tate and Lyle PLC, a UK-based company, introduced ERYTESSE Erythritol, a low-calorie sweetener. ERYTESSE delivers about 70% of the sweetness of sucrose, making it an ideal option for reducing sugar in various formulations. This erythritol variant contains zero calories, allowing manufacturers to produce low-calorie products without compromising flavor or texture.

In April 2022, Batory Foods, a US-based company specializing in high-quality food ingredients, acquired Savannah for an undisclosed amount. This strategic acquisition led to the creation of a new business unit, Batory Sweetener Solutions, capitalizing on the company's recent growth in the sweeteners sector. Savannah, the acquired company, is a US-based manufacturer of low-intensity sweeteners.

Major companies operating in the low intensity sweeteners market include Ingredion Incorporated, Roquette Frères S.A., Tate & Lyle plc, Food Chem International Corporation, DuPont de Nemours Inc., Gulshan Polyols Limited, Mitsui Sugar Co. Ltd., Archer Daniels Midland Company, Whole Earth Brands Inc., Van Wankum Ingredients B.V., Hylen Co. Ltd., Fooding Group Limited, Apura Ingredients, Shandong Saigo Group Corporation, Bonumose Inc., Nova Green Inc., ZuChem Inc., PureCircle Limited, HYET Sweet, SweetLeaf Stevia Sweetener, myris GmbH, NutraSweet Company, DSM Nutritional Products AG, GLG LIFE TECH CORPORATION, Südzucker AG, Wisdom Natural Brands, Icon Foods, Gadot Biochemical Industries Ltd.

North America will be the largest region in the low-intensity sweeteners market share in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the global low-intensity sweeteners market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the low intensity sweeteners market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Low-intensity sweeteners are substances added to food to provide a basic sweetness taste while being low or zero in calories. These sweeteners serve as sugar substitutes that don't significantly impact insulin levels, distinguishing them from high-intensity sweeteners.

The primary types of low-intensity sweeteners include D-tagatose, sorbitol, maltitol, xylitol, mannitol, erythritol, and allulose. D-Tagatose, for example, is employed as a partial or full replacement for other nutritive sweeteners in various products like drinks, yogurt, creams, and dietetic sweets. D-Tagatose is a fructose isomer that is approximately 90% sweeter than sucrose. Low-intensity sweeteners are available in both dry and liquid forms and find applications in food, beverages, as well as pharmaceutical and personal care products.

The low-intensity sweetener market research report is one of a series of new reports that provides low-intensity sweetener market statistics, including low-intensity sweetener industry global market size, regional shares, competitors with a low-intensity sweetener market share, detailed low-intensity sweetener market segments, market trends and opportunities, and any further data you may need to thrive in the low-intensity sweetener industry. This low-intensity sweetener market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The low intensity sweetener market consists of sales of frozen desserts, yogurt, candies, baked goods, chewing gum, breakfast cereals, gelatins, and puddings. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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