Malted Wheat Flour Market Report 2025

This Malted Wheat Flour market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The malted wheat flour market size has grown strongly in recent years. It will grow from $40.08 billion in 2024 to $42.43 billion in 2025 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to increased health awareness, changed consumer preferences, increased consumption of bread and confectionery items, increased demand for beer and bakery-confectionery products, traditional baking.

The malted wheat flour market size is expected to see strong growth in the next few years. It will grow to $53.54 billion in 2029 at a compound annual growth rate (CAGR) of 6%. The growth in the forecast period can be attributed to increasing gluten-free and allergen-friendly varieties, functional ingredients demand, increasing demand for natural food products, growing desire for gluten-free products, growing consumer spending on bakery and confectionery items. Major trends in the forecast period include shift towards plant-based and vegan diets, artisanal and craft production, product development with new formulations, technological developments in the malted wheat flour, sustainable packaging.

An increase in consumer spending on bakery and confectionery products is anticipated to drive the growth of the malted wheat flour market in the future. Bakery items are flour-based foods baked in an oven, while confectionery refers to sugar-based treats and desserts. Malted wheat flour is primarily utilized in bread production and various food applications. For example, in November 2023, Agriculture and Agri-Food Canada (AAFC), a government department in Canada, reported that the leading suppliers of baked goods to the U.K. included France, with exports valued at US$548 million (15.2% market share) and 157 million kilograms, followed by Belgium, with exports worth US$475.6 million (13.2% market share) and 137.7 million kilograms. The U.K. was the second-largest global market for baked goods, with imports amounting to US$3.6 billion and 1.1 billion kilograms that year. Therefore, the rise in consumer spending on bakery and confectionery items is expected to enhance the demand for malted wheat flour during the forecast period.

The growing preference for organic products is anticipated to drive the expansion of the malted wheat flour market in the coming years. Organic products adhere to specific farming and processing standards, resonating with consumers who prioritize organic and natural foods. As this preference intensifies, there is an increasing segment of the population seeking organic flour, including malted wheat flour. In May 2023, a report by the Organic Trade Association revealed that organic food sales in the United States surpassed $60 billion in 2022, reaching a record high of $67.6 billion, with organic produce sales accounting for $22 billion. This growing demand for organic products is a significant factor contributing to the growth of the malted wheat flour market.

Product development with innovative formulations is a significant trend gaining traction in the malted wheat flour market. Major companies in this sector are introducing new formulations and ingredient combinations, such as dextrose, barley flour, and enzymes, to maintain their competitive edge. For example, in September 2022, Muntons launched PlantMalt, a comprehensive line of grain malts, as well as liquid and powdered malt extracts specifically designed for the plant-based industry. Aimed at assisting manufacturers in creating their best product offerings, PlantMalt provides clean and sustainable malted ingredients that enhance flavor, texture, color, and mouthfeel, bringing plant-based products closer to the experience of meat-based alternatives.

In a partnership in May 2023, Jason’s Sourdough, a UK-based baking company, collaborated with Wildfarmed to introduce the Jason's Sourdough Malted Ciabattin with Wildfarmed Flour. This product, available at Waitrose and Ocado since its April launch, features sliced bread made with Wildfarmed flour, known for its pesticide-free and soil-centric cultivation approach. Wildfarmed is a UK-based provider of sustainable crops and wheat flour.

In June 2023, Arbor Investments, a private equity firm based in the US, acquired Golden Malted and Heartland Waffles for an undisclosed amount. This acquisition offers a significant opportunity for Arbor to leverage its in-house resources and expertise, allowing the company to expand its presence in the broader foodservice industry and accelerate its growth more rapidly. Golden Malted and Heartland Waffles is a US-based producer of malted wheat flour.

Major companies operating in the malted wheat flour market include Malteurop Groupe S.A., Crisp Malting Group, Cargill Inc., King Arthur Flour Company, Munton’s plc, Simpsons Malt Ltd., Imperial Malts Ltd., IREKS GmbH, Bairds Malt Ltd., Axereal SCA, Great Western Malting Co., GrainCorp Malt, Viking Malt Americas, Warminster Maltings, Maltexco S.A., Malt Products Corporation, Briess Malt & Ingredients Co., MaltBrouwers, MaltEurop Malting Co., Brewers Supply Group, Weyermann Specialty Malts, Malteries Soufflet, Bestmalz, Rahr Malting Co., Thomas Fawcett & Sons, Gambrinus Malting Corporation, The Swaen, Malt Handling LLC.

Western Europe was the largest region in the malted wheat flour market share in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the global malted wheat flour market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the malted wheat flour market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA.

Malted wheat flour is produced from wheat grains that undergo thorough germination, cleaning, and controlled processing to create flour. This type of flour is primarily utilized in bread manufacturing and various food applications, contributing to the improvement of the soft texture in bread.

The main categories of malted wheat flour include diastatic malted wheat flour and non-diastatic malted wheat flour. Diastatic malted wheat flour involves grains that have been sprouted, dried, and ground into a powder, typically derived from wheat. Bread bakers use diastatic malted wheat flour to ensure a high rise, excellent texture, and a pleasing brown crust. The applications of malted wheat flour extend to the food and beverage industry, bakery and confectionery products, the nutrition sector, and various other applications.

The malted wheat flour market research report is one of a series of new reports that provides Malted wheat flour market statistics, including malted wheat flour industry global market size, regional shares, competitors with a malted wheat flour market share, detailed malted wheat flour market segments, market trends and opportunities, and any further data you may need to thrive in the malted wheat flour industry. This malted wheat flour market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The malted wheat flour market consists of sales of crunchy cereals, biscuits, coated cereals, functional flours, premixes, bakery improvers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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