The Europe Banking CRM Software Market should witness market growth of 14.6% CAGR during the forecast period (2022-2028).
Banking CRM uses features including a 360-degree view of every customer, customer preference analytics, and sales and marketing automation tools to handle interactions with various bank client groups. One industry where CRM systems are avidly employed in banking. For instance, a breakdown of Salesforce's customers reveals that banking is their third-largest industry after professional services and manufacturing. In addition, document management software, core banking systems, and other business systems are all integrated with CRM for banks.
Customers of banks nowadays are focused on their finances, and they have their finances on their mobile devices. Customers have embraced the ease the digital era has given the banking sector, from using a smartphone to prequalify for a loan to using a laptop to research credit card alternatives. Customers often use more than one bank because of the constantly growing range of alternatives offered. For example, a homeowner could get their mortgage from one financial institution, a personal loan from another, and several credit cards from several retail establishments and banks.
Digitally aware banks aiming to move are increasingly thinking about API strategy 2.0. API strategy 2.0 is scalable from 10-100 public APIs to thousands of bundle-ready building components with consistency and uniformity. Large banks are also expanding this portfolio of APIs and services to maximize the use of hard-to-find talent and expand the usage of APIs and services, both inside digital teams and to disclose existing capabilities. Additionally, due to consumer preference for electronic payments, the necessity for simple cross-border transactions, and the impending release of the official European Digital Identity Wallet, demand for digital payments is rapidly rising in Europe. Therefore, the market for banking CRM software is expected to expand in Europe due to the rise of digital banking in the region.
The Germany market dominated the Europe Banking CRM Software Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $1,594.8 Million by 2028. The UK market is anticipated to grow at a CAGR of 13.6% during (2022-2028). Additionally, The France market would exhibit a CAGR of 15.4% during (2022-2028).
Based on Offering, the market is segmented into Solution and Services. Based on Deployment Mode, the market is segmented into On-premise and Cloud. Based on Application, the market is segmented into Customer Service, Customer Experience Management, CRM Analytics, Marketing Automation, Salesforce Automation and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Salesforce.com, Inc., Microsoft Corporation, Oracle Corporation, Pegasystems, Inc., HubSpot, Inc., SugarCRM, Inc., LeadSquared (MarketXpander Services Private Limited), KAPTURE, Zoho Corporation Pvt. Ltd., and Claritysoft LLC.
Banking CRM uses features including a 360-degree view of every customer, customer preference analytics, and sales and marketing automation tools to handle interactions with various bank client groups. One industry where CRM systems are avidly employed in banking. For instance, a breakdown of Salesforce's customers reveals that banking is their third-largest industry after professional services and manufacturing. In addition, document management software, core banking systems, and other business systems are all integrated with CRM for banks.
Customers of banks nowadays are focused on their finances, and they have their finances on their mobile devices. Customers have embraced the ease the digital era has given the banking sector, from using a smartphone to prequalify for a loan to using a laptop to research credit card alternatives. Customers often use more than one bank because of the constantly growing range of alternatives offered. For example, a homeowner could get their mortgage from one financial institution, a personal loan from another, and several credit cards from several retail establishments and banks.
Digitally aware banks aiming to move are increasingly thinking about API strategy 2.0. API strategy 2.0 is scalable from 10-100 public APIs to thousands of bundle-ready building components with consistency and uniformity. Large banks are also expanding this portfolio of APIs and services to maximize the use of hard-to-find talent and expand the usage of APIs and services, both inside digital teams and to disclose existing capabilities. Additionally, due to consumer preference for electronic payments, the necessity for simple cross-border transactions, and the impending release of the official European Digital Identity Wallet, demand for digital payments is rapidly rising in Europe. Therefore, the market for banking CRM software is expected to expand in Europe due to the rise of digital banking in the region.
The Germany market dominated the Europe Banking CRM Software Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $1,594.8 Million by 2028. The UK market is anticipated to grow at a CAGR of 13.6% during (2022-2028). Additionally, The France market would exhibit a CAGR of 15.4% during (2022-2028).
Based on Offering, the market is segmented into Solution and Services. Based on Deployment Mode, the market is segmented into On-premise and Cloud. Based on Application, the market is segmented into Customer Service, Customer Experience Management, CRM Analytics, Marketing Automation, Salesforce Automation and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Salesforce.com, Inc., Microsoft Corporation, Oracle Corporation, Pegasystems, Inc., HubSpot, Inc., SugarCRM, Inc., LeadSquared (MarketXpander Services Private Limited), KAPTURE, Zoho Corporation Pvt. Ltd., and Claritysoft LLC.
Scope of the Study
By Offering
- Solution
- Services
By Deployment Mode
- On-premises
- Cloud
By Application
- Customer Service
- Customer Experience Management
- CRM Analytics
- Marketing Automation
- Salesforce Automation
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- Salesforce.com, Inc.
- Microsoft Corporation
- Oracle Corporation
- Pegasystems, Inc.
- HubSpot, Inc.
- SugarCRM, Inc.
- LeadSquared (MarketXpander Services Private Limited)
- KAPTURE
- Zoho Corporation Pvt. Ltd.
- Claritysoft LLC
Unique Offerings
- Exhaustive coverage
- The highest number of market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Chapter 1. Market Scope & Methodology1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Banking CRM Software Market, by Offering
1.4.2 Europe Banking CRM Software Market, by Deployment Mode
1.4.3 Europe Banking CRM Software Market, by Application
1.4.4 Europe Banking CRM Software Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 Analyst's Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.2.4 Geographical Expansions
3.3 Market Share Analysis, 2021
3.4 Top Winning Strategies
3.4.1 Key Leading Strategies: Percentage Distribution (2018-2022)
3.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements : 2020, Aug - 2023, Jan) Leading Players
Chapter 4. Europe Banking CRM Software Market by Offering
4.1 Europe Solution Market by Country
4.2 Europe Services Market by Country
Chapter 5. Europe Banking CRM Software Market by Deployment Mode
5.1 Europe On-premise Market by Country
5.2 Europe Cloud Market by Country
Chapter 6. Europe Banking CRM Software Market by Application
6.1 Europe Customer Service Market by Country
6.2 Europe Customer Experience Management Market by Country
6.3 Europe CRM Analytics Market by Country
6.4 Europe Marketing Automation Market by Country
6.5 Europe Salesforce Automation Market by Country
6.6 Europe Others Market by Country
Chapter 7. Europe Banking CRM Software Market by Country
7.1 Germany Banking CRM Software Market
7.1.1 Germany Banking CRM Software Market by Offering
7.1.2 Germany Banking CRM Software Market by Deployment Mode
7.1.3 Germany Banking CRM Software Market by Application
7.2 UK Banking CRM Software Market
7.2.1 UK Banking CRM Software Market by Offering
7.2.2 UK Banking CRM Software Market by Deployment Mode
7.2.3 UK Banking CRM Software Market by Application
7.3 France Banking CRM Software Market
7.3.1 France Banking CRM Software Market by Offering
7.3.2 France Banking CRM Software Market by Deployment Mode
7.3.3 France Banking CRM Software Market by Application
7.4 Russia Banking CRM Software Market
7.4.1 Russia Banking CRM Software Market by Offering
7.4.2 Russia Banking CRM Software Market by Deployment Mode
7.4.3 Russia Banking CRM Software Market by Application
7.5 Spain Banking CRM Software Market
7.5.1 Spain Banking CRM Software Market by Offering
7.5.2 Spain Banking CRM Software Market by Deployment Mode
7.5.3 Spain Banking CRM Software Market by Application
7.6 Italy Banking CRM Software Market
7.6.1 Italy Banking CRM Software Market by Offering
7.6.2 Italy Banking CRM Software Market by Deployment Mode
7.6.3 Italy Banking CRM Software Market by Application
7.7 Rest of Europe Banking CRM Software Market
7.7.1 Rest of Europe Banking CRM Software Market by Offering
7.7.2 Rest of Europe Banking CRM Software Market by Deployment Mode
7.7.3 Rest of Europe Banking CRM Software Market by Application
Chapter 8. Company Profiles
8.1 Salesforce.com, Inc.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.5.2 Product Launches and Product Expansions:
8.1.6 SWOT Analysis
8.2 Microsoft Corporation
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.6 SWOT Analysis
8.3 Oracle Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 Recent strategies and developments:
8.3.5.1 Partnerships, Collaborations, and Agreements:
8.3.6 SWOT Analysis
8.4 Pegasystems, Inc.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Regional Analysis
8.4.4 Research & Development Expense
8.4.5 SWOT Analysis
8.5 HubSpot, Inc.
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Regional Analysis
8.5.4 Research & Development Expense
8.5.5 Recent strategies and developments:
8.5.5.1 Product Launches and Product Expansions:
8.6 SugarCRM, Inc.
8.6.1 Company Overview
8.6.2 Recent strategies and developments:
8.6.2.1 Acquisition and Mergers:
8.7 LeadSquared (MarketXpander Services Private Limited)
8.7.1 Company Overview
8.7.2 Recent strategies and developments:
8.7.2.1 Partnerships, Collaborations, and Agreements:
8.8 KAPTURE
8.8.1 Company Overview
8.8.2 Recent strategies and developments:
8.8.2.1 Product Launches and Product Expansions:
8.8.2.2 Geographical Expansions:
8.9 Zoho Corporation Pvt. Ltd.
8.9.1 Company Overview
8.10. Claritysoft LLC
8.10.1 Company Overview
Companies Mentioned
- Salesforce.com, Inc.
- Microsoft Corporation
- Oracle Corporation
- Pegasystems, Inc.
- HubSpot, Inc.
- SugarCRM, Inc.
- LeadSquared (MarketXpander Services Private Limited)
- KAPTURE
- Zoho Corporation Pvt. Ltd.
- Claritysoft LLC
Methodology
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